Here are 100 cannabis jobs mentioning "marketing manager" in April 2024, at companies like Creative Services, Inc., INSA, Ayr Wellness, and Trulieve, including positions such as Marketing Manager, Digital Marketing Manager, Marketing Manager (Cannabis), and Budtender/Marketing Manager.
More than 30+ days
Company Overview:
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With cultivation, manufacturing, retail dispensaries, distribution facilities, wholesale sales and an award-winning line of cannabis products sold state-wide, NUG is one of the largest and most successful California-licensed cannabis companies. NUG’s mission is to normalize the cannabis experience so that adult consumers (age 21+) may use cannabis as they choose without shame or embarrassment. NUG believes in the scientifically verified healing properties of cannabis. NUG also supports the responsible adult use of cannabis for enjoyment. We value our employees and understand their well-being is critical to the company’s success
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Role Description:
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The NUG Marketing Manager is a roll up the sleeves position. This person will communicate to customers, retailers, distributors and the internal NUG team on our "why", who we are, what we do and how we do it. They will find creative and fun ways to redefine or reinforce the relationship that cannabis companies have with their teams and the wider world. Thriving on change and problem solving, they will be exceedingly energetic, charismatic, team builders who love to share what they love (we hope that's cannabis, character and community!)
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Key Responsibilities:
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- Have a strong comprehension of the California cannabis market and related trends
- Develop and implement a high-level marketing plan that works cohesively in each of our retail locations
- Coordinate with retail, wholesale and operations teams to build out and execute compelling, best in class promotions calendars
- Manage field brand ambassadors to support wholesale account education
- Develop and execute a content marketing strategy to drive member engagement, deepen relationships with customers, employees, and vendors
- Expand insights from marketing research and data analytics to incorporate into brand boosting marketing strategies and tactics
- Cultivate ideation with team members to support product and packaging innovation
Qualifications / Requirements:
- Ideally 3+ years of experience in the cannabis industry
- BA in Marketing, Communications or related field
- Previous experience in management (department lead, project management, etc.)
- Strong understanding of modern-day brand building and marketing strategies, digital marketing, social media, and content marketing
- Excellent verbal and written communicator with strong organizational skills
- Ability to collaborate with cross-functional teams
- Agility to analyze problems and identify solutions
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NUG is An Equal Opportunity Employer
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Individuals seeking employment at NUG are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity or expression, sexual orientation, or any other basis protected under federal, state or local laws.
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Job Type: Full-time
Pay: $60,000.00 - $75,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Oakland, CA 94621: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 3 years (Preferred)
Work Location: One location
Apply for this job with NUG, Inc.
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InTouch Labels & Packaging is a leader in the craft beer and spirits industry for custom label printing. We offer a wide range of printed label products for breweries and distilleries, including labels for cans, bottles, keg wraps, and custom printed keg collars. We are growing our team and looking to hire a Marketing Manager who will be responsible for developing and executing strategic marketing plans for the organization in order to attract new customers and retain current customers. In addition to the current markets we serve, we are also pursuing growth in new markets, such as cannabis and other CBD products.
We operate within the Avery® North America division of CCL Industries (www.cclind.com), a world leader in specialty label and packaging solutions for global corporations, small businesses and consumers. Our main production facility and offices are located outside of Boston, Massachusetts.
As part of the InTouch Team we offer:
- Competitive salary with quarterly bonus potential
- Great comprehensive benefits including Medical, Dental, Vision, Short Term & Long Term Disability, Company provided & paid life insurance
- Excellent 401K Retirement Plan with generous company match.
- Work Life Balance; 12 Company Paid Holidays, Paid Vacation and Paid Sick Time
- High growth potential with excellent compensation
- A company culture that values individual contribution
Core Responsibilities:
The ideal candidate will have knowledge of marketing and advertising best practices, as well as strong writing and analytical skills. A passion for the craft beer and spirits market is key, as we provide printing services for those markets, so developing campaigns for their specific needs is important. Beyond our core market, you will need to also research and optimize strategies to grow new markets. An outstanding performer will be someone whose expertise translates into increased brand awareness and profitability.
Specific Duties Include:
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns and initiatives.
- Design, build, and maintain our social media presence.
- Work closely with our web developers to enhance our web presence
- Measure and report performance of all marketing campaigns and assesses against goals (ROI and KPIs).
- Identify trends and insights and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies through online and offline marketing.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate.
- Align with the sales team to curate in-person events and tradeshow opportunities
- Look for new product or market opportunities
- Collect and analyze market research and customer feedback data for opportunities
- Identify potential markets and test them extensively
Ideal Candidate:
- Bachelor’s degree in marketing, business administration or related field
- Previous experience in marketing, advertising, and brand management
- Experience in website design and content development and web analytic tools
- Stellar written and oral communication skills
- Knowledge of current and relevant markets
- Proficient in analytics and market testing
- Willingness to try innovative marketing strategies
- Excellent time management, able to balance many projects at once
- Familiar and comfortable with latest trends, technologies, and methodologies in digital marketing, graphic design, and web design
- Demonstrated history of planning successful product launches and campaigns
- Ability to travel as necessary
As part of the InTouch Team we offer:
- Competitive salary with quarterly bonus potential
- Great comprehensive benefits including Medical, Dental, Vision, Short Term & Long Term Disability, Company provided & paid life insurance
- Excellent 401K Retirement Plan with generous company match.
- Work Life Balance; 12 Company Paid Holidays, Paid Vacation and Paid Sick Time
- High growth potential with excellent compensation
- A company culture that values individual contribution
All offers of employment are based on the successful completion of a pre-employment background check. InTouch Labels & Packaging, division of Avery Products is an at-will employer. Employment is at will and, as such, are free to resign at any time without any reason. The company retains the right to terminate an employee’s employment at any time with or without reason or notice.
Thank you for your interest and considering this opportunity! Please send resume when responding.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
Supplemental pay types:
- Bonus pay
Application Question(s):
- Will you now, or in the future, require sponsorship for employment visa status (e.g. H-1B visa status)?
Education:
- High school or equivalent (Required)
Experience:
- B2B marketing: 2 years (Required)
Willingness to travel:
- 25% (Preferred)
Work Location: One location
Apply for this job with InTouch Labels & Packaging
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Job Summary:
The primary function of this role is developing and optimizing our retail websites (Peoples OC, The Spot, Blum) on our Dutchie and I heart Jane platforms, to increase stickiness and conversion with existing audiences, and by attracting new customers by driving online digital marketing strategies. This will be done by analyzing site, digital marketing, competitor, and customer performance data, and utilizing that data to continuously improve traffic, conversion, average ticket spent, revenue and profitability through our ecommerce channel.
Duties/Responsibilities:
- Integrates, analyzes and optimizes our current ecommerce platforms on Dutchie and I heart Jane ecommerce platforms, utilizing wordpress to update site content.
- Uses online merchandising best practices to rank and feature products, that ultimately increase conversion and page views per customer.
- Continuously updates the websites to showcase new content, launch new products and notify our customers of promotional opportunities in store.
- Uses business intelligence data and tools to identify and monitor customer activity online, and to present findings to the Marketing, Retail and management teams.
- Assesses competitive market strategies by analyzing their sites, including featured and related products and promotional strategy.
- Develops and manages digital marketing campaigns, including Programmatic advertising and 3rd party listings (ie Weedmaps, Leafly).
- Manages digital marketing budget and ensures we are seeing a positive ROI from our digital marketing campaigns.
- Helps Marketing team develop the social media and influencer strategy.
- Works with SEO agency to increase traffic to our sites and improve ranking in search engines; monitors performance advancement and identifies new opportunities.
- Monitors customer feedback through 3rd party channels such as Yelp and Google.
- Monitor Google Analytics on a daily/weekly/monthly basis.
Supervisory Responsibilities:
- None.
Required Skills/Abilities:
- Has effectively managed ecommerce sites that sell direct to consumer (Mandatory).
- Has executed digital marketing programs and strategies (Mandatory).
- Has utilized Wordpress to update content (Highly preferred).
- Excellent verbal and written communication skills.
- Proficient in Microsoft.
- Ability to collect and compile relevant site and marketing performance data, while applying critical thinking to determine best courses of action.
- Flexibility and ability to pivot based on changes in customer behavior.
- Works well independently and as part of a team.
- Thorough understanding of the company’s business processes and the industry at large.
- Experience with Dutchie and/or I heart Jane or similar ecommerce platform highly preferred.
About Us
Unrivaled Brands is a multi-state vertically integrated company focused on the cannabis sector with operations in California and Oregon, including five retail dispensaries, a state-wide distribution network, and cultivation facilities, Unrivaled Brands is home to Korova, the market leader in high potency products across multiple product categories, currently available in California, Oregon, Arizona, and Oklahoma, as well as Sticks and Cabana. Unrivaled is one of the fastest growing and most dynamic cannabis brand and retail dispensary company in the world, offering a vast array of medicinal and recreational products legally, competitively, ethically, and responsibly, along with an unrivaled customer experience. We are working to provide the best place to work, the best place to purchase quality cannabis, and the best place to get a quality customer service experience on this planet!
UNRIVALED is universally recognized as a ”best-in-class,” industry leader, and high growth company that offers full time, part time, flexible work arrangements, competitive compensation, and exceptional employee benefits including medical/dental/vision insurance, 401(k), holiday pay, paid leave programs, best of class employee discounts, an array of generous bonus programs, and more! We are an Equal Employment Opportunity/Affirmative Action employer. The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military or veteran status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories. We are ironically a Drug Free Workplace
Job Type: Full-time
Pay: $80,000.00 - $105,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Work Location: One location
Apply for this job with Unrivaled Brands Inc.
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At High Grade, we are dedicated to perfecting our cultivation, production, and extraction methods while staying consumer centered and product focused. We produce accessible flower, edibles, and extracts, ensuring environmental controls are set to optimal levels in a manner that produces only the cleanest, most potent, terpene rich Cannabis in all its forms.
Position Overview:
The Marketing Manager role is responsible for developing, implementing and executing strategic marketing plans for our entire organization (lines of business and multiple brands internally) in order to attract potential customers and retain existing ones. This role coordinates and facilitates taking key insight from interactions at Vendor Day Onsites & events, translating it to quality, public facing content. This includes publishing on social media platforms (Including Facebook, Instagram, Twitter,
GoogleMyBusiness and more), email platforms, as well as monitoring and engaging users to increase brand awareness and reputation. Monitoring and posting would be a daily task extending, sometime extending outside of business hours, similar to onsite and events. Copywriting is also a key task for this role. This position will work alongside the Social Media Asset Design to build out and publish content in alignment with the greater marketing strategies.
*The above overview describes the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be assigned by your manager or supervisor at any time.
Minimum Requirements:
- Demonstrated experience developing marketing strategies for new products
- Organized promotional events and coordinating day-of deliveries and staffing
- Experience leading and training a team of Marketing Associates
- Successful history of reviewing marketing campaigns for weaknesses and developing solutions within budget constraints
- Ability to analyze website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
- Identifying potential new markets and creating a plan to enter the market
- Partnering with product development and buying teams to estimate product demand
- Brainstorming fresh advertising ideas with senior management
- Able to work in a fast paced environment and the flexibility to adapt to change as needed
- At least 21 years of age and authorized to work in the US and willing to submit to a background check/fingerprint clearance.
- May be required to lift, pull or push 50+ pounds in boxes, plants, tools, and various heavy equipment. Standing or sitting for long periods of time may be required
The Ideal Candidate will have:
- Relevant experience in social media marketing are preferred
- 2+ years of content creation utilizing Adobe Photoshop, Illustrator, or similar software are preferred
- Ability to manage multiple social media campaigns for multiple brands and effectively communicate content strategy
- Adobe Creative Suite: 1 year (Required)
- Social Media Marketing: 1 year (Preferred)
- Sprout Social: 1 year (Preferred)
- Excellent writing, communication skills required
- Strong organizational skills required
- Demonstrated project management skills required
- Strong creativity, judgment, enthusiasm and customer-service focus are strongly desired
- Proficiency in Sprout Social a MUST
- Familiarity with Adobe Creative Cloud preferred
- Bachelor's Degree or equivalent experience.
- Passion for the product
EEOC:
High Grade is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. High Grade makes hiring decisions based solely on qualifications, merit, and business needs at the time.
Job Type: Full-time
Pay: $65,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- Overtime
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Marketing: 2 years (Preferred)
License/Certification:
- Driver's License (Preferred)
Work Location: One location
Apply for this job with High Grade
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Sanctuary Medicinals is looking for a multi-talented Creative Marketing Manager to contribute to our marketing team, with a focus on leading the creative vision and design aesthetic for our company, including graphic design. Creative responsibilities include conceiving, developing, and designing innovative creative materials that will elevate and evolve our brand. Materials include print online, marketing collateral, catalogs, brochures, logos, packaging, display graphics, and special projects.
This position will also include involvement in the overall marketing strategy and an ability to manage additional marketing projects as needed. This is a full-time position.
Responsibilities:
- Execute and manage graphic design needs for print and web
- Lead creative vision, including brand direction and marketing campaigns
- Manage catalog, photography, and video
- Manage contractors for photography, video, copywriting, and additional graphic design
- Contribute to strategy for email marketing campaign
- Execute web and email design
- Contribute to the product line planning team, including new product launches
- Create packaging and hangtags
- Create selling materials for wholesale channels
- Graphic design skills
- Experience using Photoshop and InDesign
- 2+ years of marketing experience
- Team player
- Able to travel as needed
- Willing to work nights and weekends to attend events and conferences as appropriate
- Cannabis Industry experience is a plus
Additional Requirements:
- Must be a minimum of 21 years of age.
- Must be and remain compliant with all legal or company regulations for working in the industry.
- Must pass all required background and fingerprint checks.
Available shifts and compensation: We have available shifts all days of the week. Compensation depends on your experience.
About Sanctuary Medicinals: Dear Future Team Member: First and foremost we are an accepting and inclusive group who loves cannabis and know how to work hard, work together and achieve results! All applicants must be positive team players of strong morale character in order to join our team of champions! Sanctuary prides itself on cultivating premium quality marijuana. We are a compassionate group of New England citizens who believe that this goal can only be accomplished through a caring, trusting, and knowledgeable approach. We offer a wide range of products to accommodate individual preferences and needs from tinctures, edibles, topicals to concentrates. Our friendly and caring staff is here to help you understand how cannabis works and what is the best strain for you. A true sanctuary, free from harm, judgement, and prejudice. Learn more about us at www.sanctuarymed.com.
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Insa is experiencing an exciting time of growth. After recently successfully launching our new digital marketing platform, Alpine IQ, we’re looking for a Digital Marketing Manager to oversee and manage it. The Digital Marketing Manager will create, schedule and report on email, sms and push campaigns.
You’ll work directly with the Director of Digital Experience to build out target audiences and segmentation strategies, collaborate with the creative team on deliverables and optimize campaigns with different testing options to help drive online sales.
Responsibilities & Duties
- Plans, manages, and executes company marketing strategies across email, sms and push channels
- Manages discounts and deals set up in our platform and app
- Collaborates with creative department on copy needs in digital channels
- Stays current on state specific compliance and regulations with our compliance department
- Proof and QA digital campaigns.
- Handles routing and internal approval process on deliverables
- Provides regular reporting and analytics performance on digital campaigns to leadership
Qualifications & Skills
- Must be at least 21 years of age
- 2-4 years of experience managing and creating campaigns for medium to large brands on email, sms and push channels
- Bachelor’s degree in communications or a related field required
- Proficiency with Microsoft Office Suite required
- Must possess excellent writing skills with attention given to spelling, grammar, and syntax
- Ability to work proactively and independently, to seek and incorporate constructive feedback, and to manage and complete multiple tasks on deadline
- Solid presentation skills – must be comfortable speaking to stakeholder groups and delivering results
- Self-starter with the ability to work collaboratively with others and under limited supervision
- Ability to switch focus and perform challenging tasks for different marketing practices quickly and comfortably
- Strong analytical skills and enthusiasm for working with data to produce meaningful reports for internal and external stakeholders.
Competencies:
- Email, SMS and push channel marketing best practices
- Attention to Detail
- Communication
- Creativity and Innovation
- Organization
- Problem Solving
- Project Management
- Research
- Strategic Thinking
Physical Requirements:
- Frequent sitting, standing, and walking
- Kneeling, stooping, and bending at the waist occasionally
- Close visual acuity needed to read and write documents on a computer screen
- Manual dexterity needed to type on a computer
Mental Requirements:
- Analysis
- Comprehension
- Coordination
- Persuasion
- Reasoning
- Talking
- Writing
- General office environment
- Occasional exposure to cannabis odor when present at production facilities
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As a top Las Vegas dispensary, Planet 13 strives to provide the best quality recreational cannabis, cannabis extracts, and infused products available at competitive prices and with compassion that can only come from those who are knowledgeable in the field.
Summary
Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Marketing Manager reports to the VP of Sales and Marketing.
Supervisory Responsibilities
Directly supervises 5 to 10 employees in the Marketing Department. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Summary
Marketing Manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should be a detail-oriented individual, have hands-on experience with web analytics tools, and be able to turn creative ideas into effective advertising projects.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, including digital, print, and online
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Experience in setting up and optimizing Google Adwords campaigns
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
A sense of aesthetics and a love for great copy and witty communication
Up to date with the latest trends and best practices in online marketing and measurement
Marketing Manager reports to the VP of Sales and Marketing.
Supervisory Responsibilities
Directly supervises 5 to 10 employees in the Marketing Department. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
Competencies
To perform the job successfully, an individual should demonstrate the following competencies:
Analytical - Synthesizes complex or diverse information; collects and researches data; uses intuition and experience to complement data; designs workflows and procedures.
Continuous Learning - Assesses own strengths and weaknesses; seeks feedback to improve performance; pursues training and development opportunities; strives to continuously build knowledge and skills; shares expertise with others.
Job Knowledge - Competent in required job skills and knowledge; exhibits ability to learn and apply new skills; keeps abreast of current developments; requires minimal supervision; displays understanding of how job relates to others; uses resources effectively.
Use of Technology - Demonstrates required skills; adapts to new technologies; troubleshoots technological problems; uses technology to increase productivity; keeps technical skills up to date.
Problem Solving - Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations; uses reason even when dealing with emotional topics.
Project Management - Develops project plans; coordinates projects; communicates changes and progress; completes projects on time and budget; manages project team activities.
Communications - Expresses ideas and thoughts verbally; expresses ideas and thoughts in written form; exhibits good listening and comprehension; keeps others adequately informed; selects and uses appropriate communication methods.
Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; responds well to questions; demonstrates group presentation skills; participates in meetings.
Teamwork - Balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; able to build morale and group commitments to goals and objectives; supports everyone's efforts to succeed.
Written Communication - Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; presents numerical data effectively; able to read and interpret written information.
Change Management - Develops workable implementation plans; communicates changes effectively; builds commitment and overcomes resistance; prepares and supports those affected by change; monitors transition and evaluates results.
Performance Coaching - Defines responsibilities and expectations; sets goals and objectives; gives performance feedback; motivates for increased results; recognizes contributions; encourages training and development.
Team Leadership - Fosters team cooperation; defines team roles and responsibilities; supports group problem solving; ensures progress toward goals; acknowledges team accomplishments.
Delegation - Delegates work assignments; matches the responsibility to the person; gives authority to work independently; sets expectations and monitors delegated activities; provides recognition for results.
Leadership - Exhibits confidence in self and others; inspires and motivates others to perform well; effectively influences actions and opinions of others; accepts feedback from others; gives appropriate recognition to others.
Managing People - Includes staff in planning, decision-making, facilitating and process improvement; takes responsibility for subordinates' activities; makes self-available to staff; provides regular performance feedback; develops subordinates' skills and encourages growth; solicits and applies customer feedback (internal and external); fosters quality focus in others; improves processes, products and services.; continually works to improve supervisory skills.
Business Acumen - Demonstrates knowledge of market and competition; aligns work with strategic goals.
Conflict Resolution - Encourages open communications; confronts difficult situations; maintains objectivity; keeps emotions under control.
Diversity - Shows respect and sensitivity for cultural differences; educates others on the value of diversity; promotes a harassment-free environment.
Ethics - Treats people with respect; keeps commitments; inspires the trust of others; works with integrity and principles; upholds organizational values.
Organizational Support - Follows policies and procedures; completes administrative tasks correctly and on time; supports organization's goals and values; supports affirmative action and respects diversity.
Adaptability - Adapts to changes in the work environment; manages competing demands; changes approach or method to best fit the situation; able to deal with frequent change, delays, or unexpected events.
Personal Appearance - Dresses appropriately for position; keeps self well groomed.
Attendance/Punctuality - Is consistently at work and on time; ensures work responsibilities are covered when absent; arrives at meetings and appointments on time.
Dependability - Takes responsibility for own actions; keeps commitments; commits to long hours of work when necessary to reach goals.; completes tasks on time or notifies appropriate person with an alternate plan.
Innovation - Displays original thinking and creativity; meets challenges with resourcefulness; generates suggestions for improving work; develops innovative approaches and ideas.
Judgment - Displays willingness to make decisions; exhibits sound and accurate judgment.
Planning/Organizing - Uses time efficiently; sets goals and objectives; organizes or schedules other people and their tasks; develops realistic action plans.
Quality - Demonstrates accuracy and thoroughness; applies feedback to improve performance; monitors own work to ensure quality. Completes work in timely manner; works quickly.
Reasoning Ability-Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
Computer Skills
To perform this job successfully, an individual should have experience of Adobe and Microsoft office software.
Certificates, Licenses, Registrations
Must have State of Nevada marijuana agent card and be at least 21 years of age.
Safety and Security
Observes safety and security procedures; determines appropriate action beyond guidelines; reports potentially unsafe conditions; uses equipment and materials properly.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Must complete Osha 30 Industry Training within 6 months of hire (company paid)
Education and/or Experience
Bachelor's degree from four-year college or university; or two to four years related experience and/or training; or equivalent combination of education and experience. BSc/MSc degree in Marketing or related field preferred.
Education and/or Experience
Bachelor's degree from four-year college or university; or two to four years related experience and/or training; or equivalent combination of education and experience. BSc/MSc degree in Marketing or related field preferred.
Language Skills
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Mathematical Skills
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
Reasoning Ability
Ability to solve practical problems and deal with a variety of concrete variables.
Certificates, Licenses, Registrations
Must be able to possess a marijuana agent card and be 21 years of age or older.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this Job, the employee is regularly required to use hands to finger, handle, or feel and stoop, kneel, crouch, or crawl. The employee is frequently required to stand; walk; sit and reach with hands and arms. The employee is occasionally required to climb or balance and talk or hear. The employee must occasionally lift and/or move up to 50 pounds.
Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this Job, the employee is occasionally exposed to outside weather conditions. The noise level in the work environment is usually moderate.
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About Us:
Exhale Wellness is a Los Angeles-based cannabis company. Through the naturally occurring cannabinoids found in the hemp plant, we can restore our body?s stability, comfort, and performance.?
Our mission is to educate the world about the power of natural. It?s our aim to provide access to useful education, research, and share with you real customer experiences through forums, social media, and news articles.?We are now looking to hire an in-house Email Marketing Manager to join our growing team.
Job Description:
The Email Marketing Manager will be responsible for growing our customer retention and acquisition marketing efforts. The ideal candidate is someone with extended Klaviyo experience, self-motivated, highly collaborative with strong communication skills. This position will be reporting to our Director of Marketing.
Job Type: Full-time
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Social Media & Influencer Marketing Manager- Cannabis Industry!
Papa & Barkley
Who We Are:
Papa & Barkley is on a mission to improve people's lives by producing high-quality, award-winning wellness and lifestyle cannabis products. Whether our customers are seeking relief from physical aches & pains or ways to relax their minds and de-stress, they know they can turn to Papa & Barkley to meet their needs.
What You Will Be Doing:
Papa & Barkley is currently looking for an experienced, passionate, and creative Social Media & Influencer Marketing Manager to join our dynamic, high-growth cannabis company. This position will be fully remote (with in-person needs in the Los Angeles area), reporting directly to the SVP Marketing & Ecommerce.
As the Social Media & Influencer Marketing Manager you will lead all social media and influencer marketing. The person in this role will be responsible for conceptualizing and implementing our social media and influencer strategy to increase our online presence and improve our marketing and sales efforts across the Papa & Barkley portfolio of brands. You will be expected to both create and brief on graphic and video social content. This person will work closely with Marketing, Ecommerce, Logistics, Sales, and Creative and will be part of the Marketing Team’s focus on newly developed strategic business extensions as we expand our brand portfolio under the Papa & Barkley family.
- Develop, implement and manage social media & influencer strategy for each relevant platform
- Experience in graphic design, typography, layout and composition as well as video editing skills when it comes to creating social media content
- Develop and manage content calendar to express brand personality, key brand priorities and emerging trend moments
- Create social media video content for Instagram Reels, TikTok and other emerging platforms
- Actively engage with social media followers via daily postings across platforms, direct messages, comments, etc.
- Prepare brand relevant copy for all posts and work with designers to ensure content is informative, current and on brand
- Using social media marketing tools such as Sprout Social, TRIBE, Planoly and other relevant platforms to measure the success of every social media campaign to include daily pivots as required to ensure maximum reach and engagement
- Analyze performance analytics and report out KPIs to broader team
- Help plan and attend brand sponsored events to engage with our cannabis community.
- Compile, analyze, and assess the performance of influencer marketing campaigns to make strategic decisions and improvements
Qualities You Should Have:
- BS degree in Marketing or relevant field preferred
- 4+ years of experience working in social media and working with affiliate or influencer marketing networks, ideally in the cannabis, wellness or other consumer products space
- Have a strong passion for all things cannabis
- Exceptional knowledge of existing social media platforms including TikTok, Instagram, Facebook, Twitter, LinkedIn, and YouTube
- Ability to create social media video content for Instagram Reels, TikTok and other emerging platforms
- Experience with social media and influencer marketing analytics tools and ability to report out KPIs
- Excellent written skills; ability to write and edit well and develop the brand’s social tone of voice
- Thrive working independently in fast-paced, changing environments
- Ability to manage and grow brand’s influencer network through relationship management and curated PR mailer campaigns
- Excellent multitasking and time-management skills
- Critical thinker and problem-solving skills
- Great interpersonal, presentation and communication skills
- Advanced proficiency in Microsoft applications including PowerPoint, Word and Excel required
*This position is fully remote, however we are only considering candidates local to Los Angeles and the surrounding areas
Why You Should Apply:
- To belong to a community of relentlessly dedicated individuals driven by a passion to unlock the power of cannabis to improve people’s lives
- Exceptionally meaningful work that helps to improve other's quality of life (look no further than P&B product reviews!)
- The opportunity to work for a growing company that is positioned to become a globally recognized brand in the cannabis industry
- Significant opportunity for growth, experience and learning
- Competitive benefits package, including quarterly company-wide closures to provide effective opportunities for all employees to recharge
Job Type: Full-time
Pay: Up to $87,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- Monday to Friday
Education:
- Bachelor's (Preferred)
Experience:
- Social media marketing: 4 years (Required)
- Affiliate marketing: 4 years (Required)
- Cannabis Industry: 1 year (Preferred)
- Brand marketing: 4 years (Required)
- Social Media & Influencer Analytics: 4 years (Required)
- Email marketing: 4 years (Required)
Work Location: Hybrid remote in Pasadena, CA
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Who We Are:
Papa & Barkley is on a mission to improve people's lives by producing high-quality, award-winning wellness and lifestyle cannabis products. Whether our customers are seeking relief from physical aches & pains or ways to relax their minds and de-stress, they know they can turn to Papa & Barkley to meet their needs.
What You Will Be Doing:
Papa & Barkley is currently looking for an experienced, passionate, and creative Marketing Brand Manager to join our dynamic, high-growth cannabis company. This position will be fully remote (with in-person needs in the Los Angeles area) reporting directly to the SVP Marketing & Ecommerce.
The Marketing Brand Manager in this role will lead the development of innovative strategies and go-to-market plans for both new launches and core businesses to drive brand growth. Key responsibilities include developing innovation ideas through trend, competitive and category analyses, writing product copy and concepts, coordinating key product launch information, and executing marketing campaigns including in-store retail marketing initiatives. This role is an opportunity for a proactive, self-motivated individual to use both creative and analytical skills to drive the new Papa & Barkley product pipeline and lead campaign executions from concept to launch.
- Compile consumer, creative and product trends in cannabis and wellness categories
- Analyze category and competitive performance on an ongoing basis.
- Lead the evaluation and prioritization of new products
- Help to oversee the new product development process, mentoring the team, driving decision-making and instilling a sense of urgency
- Help to coordinate key product tracking documents and calendars
- Create vision for product packaging and work with creative on package development. Oversee artwork process including reviewing and approving artwork
- Brief and create integrated consumer campaigns for new launches and key core products including messaging, hero assets, in-store activations, digital executions, educational materials and more.
- Work closely with agency partners to execute breakthrough consumer communications across all touchpoints
Qualities You Should Have:
- BS degree in Marketing or relevant field preferred
- 5+ years of previous brand management or marketing experience, preferably within cannabis and/or consumer packaged goods space
- History of conducting and analyzing market research
- Have a strong passion for cannabis and the health and wellness space.
- Experience briefing and managing external agencies.
- Proactive individual with the ability to self-manage projects and overcome obstacles independently.
- Successful track record of delivering projects on time and within budget.
- PC expertise (Microsoft Suite, especially Excel, Powerpoint)
- Excellent multitasking and time-management skills
- Critical thinker and problem-solving skills
- Great interpersonal, presentation and communication skills
- Advanced proficiency in Microsoft applications including PowerPoint, Word and Excel required
*This position is fully remote, however we are only considering candidates local to Los Angeles and the surrounding areas
Why You Should Apply:
- To belong to a community of relentlessly dedicated individuals driven by a passion to unlock the power of cannabis to improve people’s lives
- Exceptionally meaningful work that helps to improve other's quality of life (look no further than P&B product reviews!)
- The opportunity to work for a growing company that is positioned to become a globally recognized brand in the cannabis industry
- Significant opportunity for growth, experience and learning
- Competitive benefits package, including quarterly company-wide closures to provide effective opportunities for all employees to recharge
Job Type: Full-time
Pay: Up to $100,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- Monday to Friday
Education:
- Bachelor's (Preferred)
Experience:
- Cannabis Industry: 1 year (Preferred)
- Brand Management: 5 years (Required)
- Market research: 5 years (Required)
- Marketing: 5 years (Required)
Work Location: Hybrid remote in Pasadena, CA
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Marketing Manager of of OKAY Cannabis Experience
The Fifty/50 Restaurant Group
Marketing Manager – Cannabis Dispensary
The Fifty/50 Group, a rapidly growing hospitality management company with over a dozen established restaurant concepts and counting, is seeking a Marketing Manager for an upcoming cannabis dispensary brand. This position will report to the Senior Marketing Manager and the Director of Sales & Marketing, and will be based within 30 miles of downtown Chicago in the northwestern suburbs.
This role will focus on creating and executing marketing campaigns for the dispensary, which will also include elements of food & beverage promotion. Successful candidates will have proven ability to create and execute marketing campaigns for established brands, work with senior members of an organization, and bring fresh ideas and excitement to our brands.
Essential Functions:
- Work on development, execution, optimization, and reporting of full multi channel social media campaigns to meet divisional and store business goals
- Liaise with Leadership, General Managers and Executive Chefs to determine store priorities and real-time marketing needs
- Manage social media accounts and generate creative, original content on various platforms including but not limited to Facebook, TikTok, and Instagram for assigned brands and locations
- Manage editorial calendars and outline monthly content plans including event promotions, staff highlights, new menu items, etc.
- Analyze metrics weekly, monthly and annually in order to optimize posting and ad spending, educating teams on findings
- Coordinate photoshoots and video filming segments for turnkey social media opportunities, and long tail marketing campaigns
- Safely and effectively use and operate all necessary tools and office equipment
- Ability to effectively communicate in order to perform and follow job requirements in written and spoken direction
- Ability to multitask calmly and effectively in a busy, stressful environment
- Work in a confined, crowded space of variable light, noise and temperature levels
- Ability to occasionally retrieve and distribute files or office supplies weighing up to 10 pounds
Key Responsibilities and Duties:
- Post social media content meeting the weekly minimum per week / per location
- Assist Marketing team in creating content for special events
- Develop, coordinate, attend and capture social media at events with restaurant management as needed
- Coordinate graphic design and photography to create digital and printed marketing materials
- Assist with updating websites with new menus, events, etc.
- Secure private events for interested parties and coordinate onsite to ensure events run smoothly
Qualifications, Education and Behavior:
- Proficiency in Fishbowl Email/Digital Marketing, Paid Social Marketing Ads, Google Analytics, Content/Creative Design Development, and copywriting preferred
- Bachelor's degree in marketing or business
- 2-5 years' experience in Marketing; restaurant and/or hospitality experience is highly preferred
- Ability to work well in a fast-paced environment and function effectively within set deadlines
- Self-starter with a positive can-do attitude and proactive work ethic
- Exquisite attention to detail
- Strong verbal and written communication skills
WHY THIS IS A CAREER & NOT JUST A JOB!
- Benefit Packages (Medical, Dental and Vision) with employer subsidy
- Competitive Pay and 401K + Match
- Paid Time Off (Salary), Paid Sick Leave and Paid Parental Leave
- Monthly Food + Beverage Perks at all of our establishments
- Quarterly Bonus Program (Salary)
Our company is growing rapidly and we always prefer to develop our Leadership from within!
Visit our Group Page: The Fifty/50 Restaurant Group
Job Type: Full-time
Pay: $55,000.00 - $60,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Ability to commute/relocate:
- Wheeling, IL 60090: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 1 year (Preferred)
Work Location: One location
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At High Grade, we are dedicated to perfecting our cultivation, production, and extraction methods while staying consumer centered and product focused. We produce accessible flower, edibles, and extracts, ensuring environmental controls are set to optimal levels in a manner that produces only the cleanest, most potent, terpene rich Cannabis in all its forms.
Position Overview:
The Marketing Manager role is responsible for developing, implementing and executing strategic marketing plans for our entire organization (lines of business and multiple brands internally) in order to attract potential customers and retain existing ones. This role coordinates and facilitates taking key insight from interactions at Vendor Day Onsites & events, translating it to quality, public facing content. This includes publishing on social media platforms (Including Facebook, Instagram, Twitter,
GoogleMyBusiness and more), email platforms, as well as monitoring and engaging users to increase brand awareness and reputation. Monitoring and posting would be a daily task extending, sometime extending outside of business hours, similar to onsite and events. Copywriting is also a key task for this role. This position will work alongside the Social Media Asset Design to build out and publish content in alignment with the greater marketing strategies.
*The above overview describes the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be assigned by your manager or supervisor at any time.
Minimum Requirements:
- Demonstrated experience developing marketing strategies for new products
- Organized promotional events and coordinating day-of deliveries and staffing
- Experience leading and training a team of Marketing Associates
- Successful history of reviewing marketing campaigns for weaknesses and developing solutions within budget constraints
- Ability to analyze website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
- Identifying potential new markets and creating a plan to enter the market
- Partnering with product development and buying teams to estimate product demand
- Brainstorming fresh advertising ideas with senior management
- Able to work in a fast paced environment and the flexibility to adapt to change as needed
- At least 21 years of age and authorized to work in the US and willing to submit to a background check/fingerprint clearance.
- May be required to lift, pull or push 50+ pounds in boxes, plants, tools, and various heavy equipment. Standing or sitting for long periods of time may be required
The Ideal Candidate will have:
- Relevant experience in social media marketing are preferred
- 2+ years of content creation utilizing Adobe Photoshop, Illustrator, or similar software are preferred
- Ability to manage multiple social media campaigns for multiple brands and effectively communicate content strategy
- Adobe Creative Suite: 1 year (Required)
- Social Media Marketing: 1 year (Preferred)
- Sprout Social: 1 year (Preferred)
- Excellent writing, communication skills required
- Strong organizational skills required
- Demonstrated project management skills required
- Strong creativity, judgment, enthusiasm and customer-service focus are strongly desired
- Proficiency in Sprout Social a MUST
- Familiarity with Adobe Creative Cloud preferred
- Bachelor's Degree or equivalent experience.
- Passion for the product
EEOC:
High Grade is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. High Grade makes hiring decisions based solely on qualifications, merit, and business needs at the time.
Job Type: Full-time
Pay: $65,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- Overtime
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Marketing: 2 years (Preferred)
License/Certification:
- Driver's License (Preferred)
Work Location: One location
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Reporting to VP, Operations, the Director of Marketing is responsible for drafting and implementing branding, marketing, and new product development initiatives at Pure Oasis. The Marketing Manager is responsible for driving the development of a compelling, integrated marketing strategy and executing plans to increase prime’s market share, reputation, and profitable growth in Massachusetts’s fast-growing medical marijuana industry.
RESPONSIBILTIES
- Spearhead Pure Oasis’s brand generation process, identifying and prioritizing specific rollouts based on product availability and market trends
- As the Marketing Manager, champions prime’s positioning and value proposition across all communication channels to help drive profitable growth
- Plans, develops, and executes the marketing strategy with relevant and compelling messaging executed via digital marketing, educational materials, programming and events (to the extent safely feasible within the COVID 19 environment) for external and internal audiences
- Acts as a brand steward - incorporating brand standards and guidelines - in all marketing initiatives
- Consistently maintains strict compliance with all Massachusetts regulations, company policies and procedures
- Plan and implement Pure Oasis marketing initiatives, strain releases, and consumer engagement events calendar in coordination with Wholesale Manager and other relevant stakeholders.
- Work with Director of Operations and Wholesale Manager and key Pure Oasis stakeholders to share, implement, and refine best practices related to marketing and sales initiatives of Pure Oasis brands on an ongoing basis.
- Develop and manage marketing initiatives and prioritization strategies based on overall brand messages, company goals, and geographic targets
- Work with the Wholesale Manager to execute direct-to-consumer engagement communications, consumer and business-to-business (B2B) marketing, and overall marketing efforts
- Coordinate with Director of Operations and Wholesale Manager and production stakeholders to maximize Pure Oasis exposure and participation in relevant industry-wide events
- Manage budgets, reporting, and KPI metrics for marketing activities
- Oversee all high-level partner relationships with advocacy groups, cannabis listing sites, business collaborators, etc.
- Provide competitive analysis (potential sales, pricing, gap analysis), market research and trends, and comparison of product mix with key competitors
- Create and implement effective customer engagement tactics
- Lead a cross-functional brand development process centered around innovative and culturally relevant messaging geared toward brand integrity and customer sensibilities
- Develop strategy to measure and analyze marketing impact, and the profitability/ROI of marketing expenditures
- Work with Director of Operations and Wholesale Manager in creation of marketing and sales content assets for Pure Oasis brands
- Oversee the execution of content and social media strategy to boost customer engagement and brand awareness through cultivation of both internal and external assets and resources
- Work with Director of Operations and Wholesale Manager to develop and execute ongoing marketing initiatives to promote consumer engagement
- Other responsibilities as assigned
QUALITIFCATIONS
- Bachelor’s degree in Marketing, Graphic Design, Communications, or another relevant field, preferred but not required
- Minimum 2 years’ experience in marketing, growth marketing, retail/wholesale sales, and new product development in a regulated cannabis market (Massachusetts preferred)
- Must be able to thrive in a fast-paced, quick-changing environment
- Must pass a CORI background check and be willing to submit personal information to become a licensed state agent.
- Must possess strong verbal, written, and interpersonal communication skills to interact with team members and senior support personnel
- Able to initiate and follow through on work independently
- Able to work collaboratively in a team environment.
- Able to work in a fast-paced environment.
- Able to maintain confidentiality.
- Decisive, with the ability to exercise independent judgment.
- Detail-oriented.
- Professional demeanor, strong work ethic.
- Self-starting, with an entrepreneurial spirit
- Team player with excellent communication skills
- Knowledge of market, consumer perception of brands/products, and state-compliant research practices and techniques
- Project management skills, with experience running large scope projects with cross over departments
Job Type: Full-time
Pay: From $60,000.00 per year
Benefits:
- Employee discount
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
People with a criminal record are encouraged to apply
Experience:
- Marketing: 5 years (Preferred)
Work Location: One location
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Senior Manager, Retail Marketing - Remote
Ethos Cannabis
Website: ethoscannabis.com
Company Overview
Ethos Cannabis currently has interests in the cultivation, processing and dispensing of cannabis in Pennsylvania, Massachusetts, Maryland, Ohio and New Jersey. Today, we are working to combine our interests to create a unified multi-state cannabis company. Our goal is to have a clear and compelling consumer-centric vision focused on helping individuals feel and live better through their experiences with cannabis. Our mission is supported by our relationship with Jefferson Health, a leading academic medical center in the U.S., dedicated to collecting and analyzing valuable real-world data and developing educational initiatives with a focus on patient outcomes and quality of life. Jefferson Health is our Academic Clinical Research Center partner for vertically integrated operations under development in Pennsylvania.
Our principals have significant experience investing in healthcare, consumer products, and regulated markets. We have been actively focused on the cannabis industry since 2015 and have recently added a new partner for Ethos Cannabis who has experience developing and leading a successful and respected cannabis operator in the U.S.
Position Summary/Objective
The Senior Manager Retail Marketing is responsible for leading regional marketing coordinators to implement Ethos Cannabis' marketing initiatives, including external and internal marketing strategies, communications, and maintaining creative alignment to Ethos brand development and aesthetics. The Marketing Manager will oversee all regional marketing and promotion, community events, and other promotional functions in Pennsylvania, Massachusetts, and Maryland. This position will directly support the marketing initiatives of our dispensary and grow/processor locations. We are building a strong ethical and team-oriented culture at Ethos Cannabis and are looking for this position to help lead and implement this vision.
We are seeking a passionate, driven, detail-oriented and collaborative Marketing Manager to provide strategic leadership, direction, and support to the company's marketing initiatives to maximize Ethos Cannabis' sales, margin, and profit, while maintaining a strong customer service focus. The ideal candidate has the ability to adapt to our business model and has demonstrated leadership experience, as he or she will be given significant responsibility over the marketing operations of our business to deliver a best in class and innovative cannabis retail experience. Previous cannabis experience is a plus but not required; however, all candidates should have some familiarity and comfort with cannabis. This role reports directly to the Vice President of Marketing.
Responsibilities
- Consult with the Vice President of Marketing to assess retail marketing needs of the organization
- Support and lead the local marketing coordinators and oversee regionalized social media and targeted email and text campaigns
- Develop quarterly retail marketing strategy and support implementation of plan with peers and direct reports
- Collaborates with manager, peers and/or core retail team to continuously optimize retail marketing strategy
- Collaboration with Trade Marketing and Merchandising, Brand Team, Brand Creative teams will be key to ensure through-the-line success for all retail marketing initiatives
- Collaborate with dispensary staff, management, and Ethos state/market leadership to develop and implement marketing strategies to best serve employees and customers and ensure marketing strategies are effective
- Develop and continually assess Ethos Cannabis' regional retail marketing plans and implement and adjust as needed
- Develop multi-channel marketing approach to effectively target Ethos' key constituents/segments and differentiate Ethos dispensaries from other dispensaries
- Support editorial direction, design, production, and distribution of marketing materials including publications and digital assets to support regional retail efforts includes maintaining marketing assets
- Lead retail marketing campaigns, including direct marketing efforts at targeted channels such as email and mail, print, professional conferences
- Support development of marketing Standard Operating Procedures (SOPs), employee training materials, and brand user guides that are consistent with state regulations
- Represent Ethos Cannabis at cannabis-related conferences and member-based organizations and remain current on latest developments in the cannabis community
- Support coordination of retail activities with the Marketing Coordinators
- Perform other duties and responsibilities related to Ethos Cannabis marketing, as may be assigned
- Collaborate with other functional leaders in developing and implementing a best-in-class customer experience
- Support execution of customer satisfaction surveys and marketing research to improve customer user experience
- Develop market opportunity analysis, competitive intelligence, and strategic positioning to drive customer satisfaction and Ethos Cannabis growth targets
- Manage all aspects of marketing with a customer-first mentality and an intense focus on company culture and ethics, customer service excellence, sales growth, and brand standards
Qualifications
Education:
Minimum of a master's degree in marketing, business, journalism, public relations, or other relevant discipline is required
Work Experience:
- 5-10 years work experience with 5+ years of marketing, communications, or retail experience
- Strong understanding of marketing and demonstrated execution of marketing, communications, and social media activities
- Marketing management experience, which must include managing both marketing initiatives and people, ideally in a retail environment
- Work history that demonstrates stability, progressive responsibility, and willingness to accept new duties
Capabilities and Skills:
- Exceptional team building and people skills and cross-functional collaboration skills
- Strong creative, strategic, analytical, metrics-driven, and organizational skills
- Customer-oriented mindset
- Outstanding communication skills, including written, spoken, and presentation, with the ability to deliver a clear, concise message to a diverse audience
- Experience managing the design and production of print materials and publications and with managing print vendors
- High level of integrity and a strong work ethic
- Exceptional willingness to be a hands-on manager and fill gaps to accomplish business objectives
- Proficiency in Microsoft Office
- Ability to develop, analyze, and interpret key performance metrics, as well as manage a marketing budget and ROI on marketing spend
- Strong problem-solving skills including anticipatory thinking and the ability to work well under pressure while maintaining a calm composure
- Demonstrated ability to work comfortably and effectively within a diverse, multicultural, multigenerational environment
Other Requirements:
- Extended time sitting, walking, bending, and reaching is possible.
- Must pass stringent background test requirements of Pennsylvania, Massachusetts, and Maryland.
- Periodic travel to various retail and grow/processor sites in Pennsylvania, Massachusetts, and Maryland.
Compensation:
This position is classified as Exempt and is not eligible for overtime pay.
Ethos Cannabis is an equal opportunity employer and does not discriminate in the recruitment, selection, or advancement of employees on the basis of race, sex, color, national origin, creed, age, religion, marital status, disability, political affiliation, or on any other basis prohibited by law.
Employment opportunities shall be provided for applicants with disabilities and reasonable accommodation(s) shall be made to meet the physical or mental limitations of qualified applicants or employees.
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The Company
BioSteel is leading the wave of healthy sports drinks in the market. We are not just talking about a ‘better for you’ product, but rather one that redefines sports drinks. BioSteel is unmatched in the market and is proud to be raising the bar on consumer expectations of sports drinks and has become the #1 purchased product in professional sports.
Our employees come from a wide range of backgrounds, each bringing their own unique skills and talents to the table, working together to continue our incredible momentum of growth. If you are interested in building global challenger brands, scaling a business, and working in a values-driven environment, we want to hear from you!
The Opportunity
The US Trade Marketing Manager will be instrumental in supporting the expansion of the BioSteel brand across the United States. This includes building upon successes and introducing the brand to new retailers and consumers.
In this role, you will report into the Director of Trade Marketing and work alongside sales and marketing teams to develop, manage, and execute trade programs with a goal of driving velocities, awareness, trial, and image for the BioSteel brand, while also educating consumers and the trade.
You will also work on the creation and deployment of POS and merchandising tools and analyze the performance of these initiatives.
Responsibilities
-
Support the development and execution of BioSteel’s US National, Regional and Key Account trade marketing strategy including the development of visual merchandising tools, trade programming, and education across multiple channels
-
Bring the BioSteel brand to life at retail by applying a consumer-first approach and leveraging a wide range of brand assets to connect with consumers with a goal of driving distributor and retailer engagement and sell-through
-
Proactively identify and facilitate opportunities to drive business growth and brand priorities with our top customers
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Support the on-boarding of new retailers with unique trade programming and build integrated marketing plans cross-functionally to amplify the message
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Build and implement scorecards to track overall metrics and analyze performance of trade programs
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Ensure guidelines are in place to support the execution of trade tools by our distributors and field teams
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Work cross-functionally and with external vendors on the design, budgeting, and procurement of trade tools
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Support the sales team and act as a point of contact for retailer marketing questions and needs
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Brief and oversee development of creative deliverables with the internal Design Team; and collaborate with Legal to finalize promotional terms and conditions
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Ensure that key information is captured and shared with stakeholders in a timely manner
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All other duties as assigned
Experience
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Bachelor’s Degree in Marketing or Related Field
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Agency experience is a plus
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5+ years of relevant trade marketing and retail execution experience with a proven track record of success
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Must have an in-depth understanding of the US retail environment
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Comfortable working with data and the ability to use data to identify trends and opportunities
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Adaptable to respond to the demands of a rapidly growing and changing business
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A strategic and innovative thinker with the ambition to act like an owner in a highly entrepreneurial environment
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Highly organized and detail-oriented with the ability to manage multiple projects at once
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An enthusiasm for doing things the right way to put yourself and the brand in the best possible position
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Ability to build, foster and nurture strong relationships with internal and external partners
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Excellent verbal and written communication skills
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Strong problem-solver
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Ability to travel as needed
Other Details
This is a full-time remote role based in the US.
Canopy Growth offers a wide range of benefits for employees in the United States including: medical, dental, vision, life insurance, short-term disability, long-term disability, 401k plan, and paid time off.
Pay range: $59,000 - $73,000 USD per year; commensurate with experience, specific to Colorado.
BioSteel is a subsidiary of Canopy Growth. At Canopy Growth, our mission is clear: improve lives, end cannabis prohibition, and strengthen communities. We believe that cannabis can be a force for good. We’re building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world. We will achieve this through an innovative and disruptive portfolio of cannabis and hemp-derived products.
We recognize that employees are at the core of our success, and we take pride in a corporate culture that emphasizes inclusiveness, collaboration, and diversity. Canopy Growth and BioSteel welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.
The chosen applicant will be required to successfully complete background and reference checks.
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Marketing Manager (Cannabis)
Company Overview:
VIBE Cannabis (www.vibecanna.com, IG @vibecanna) is currently seeking an experienced Marketing Manager to be a key member of its growing marketing team located in St. Louis, MO. VIBE Cannabis has quickly exploded into the Missouri medical marijuana industry with top quality product and a budtender/patient favorite. This is your chance to be at the start and contribute to building something amazing in an exploding industry that everyone is trying to enter. It is an opportunity unlike any other in the cannabis industry. This role has a significant room for professional growth which is aligned to company success.
We are currently seeking an experienced and creative Marketing Manager to report directly to the CEO and to collaborate on brand development. In this position, you will be charged with becoming an expert within the cannabis industry and gain an understanding of industry norms and trends in order to produce the most effective and persuasive work possible. It's a big responsibility, However, it's also a big opportunity to establish your reputation and hone your skills. You will be assisting the company with marketing and branding initiatives, planning for popup events and campaigns, designing strain artwork and apparel, and product photography.
Main Job Tasks and Responsibilities
- Assist with development of company branding initiatives
- Oversee management of updates, design, and user experience on all digital channels
- Develop effective, cohesive, and engaging brand messaging
- Create, maintain, and implement digital marketing and editorial calendars
- Take lead in all company product photos, strain artwork, and apparel
- Manage social media accounts, customer relationships, and website
Requirements
- Bachelor's degree preferred
- 2+ years of experience with Adobe suite programs
- Able to pass State required background check and receive industry qualifying badge
Key Competencies
- Bachelor's degree in marketing, communication, or related field
- Knowledge of media editing software
- Experience with motion graphic creation
- Experienced social media user
- Working knowledge of web design principles, best practices, and content management platforms
- Demonstrated ability to develop and execute marketing strategies
- Excellent communication skills
- Familiarity with analytical tools, such as Google Analytics and Webmaster Tools
- Familiarity with Adobe suite
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Petalfast is the first-of-its-kind full spectrum sales and marketing agency for the cannabis industry. Petalfast helps cannabis brands achieve rapid growth via its go-to-market accelerator program in California, and through its full spectrum of agency services available to brands nationally. The notable cannabis brands already engaged in the Petalfast platform include Cann, Yada Yada, Space Coyote, KUDA, and Emerald Sky. The Company, through its incubator program Pilot by Petalfast, also provides new and recently launched brands with direct access to leading retailers and opportunities to gain first-hand market analysis, while also offering select retailers the opportunity to see future brands before they formally hit the market. Petalfast is taking its business model and expanding into newer, competitive markets.
Job Description
- OVERSEE AND OPTIMIZE ALL FIELD + TRADE MARKETING ACTIVITY IN NORTHERN CALIFORNIA FOR PETALFAST’S BRAND PORTFOLIO, DRIVING SELL-THROUGH.
- MANAGE FIELD MARKETING SPECIALISTS BASED IN SOUTHERN CALIFORNIA, PROVIDING DIRECTION, SUPPORT, AND LEADERSHIP.
- TRACK AND OPTIMIZE IMPACT OF FIELD + TRADE INITIATIVES INCLUDING RETAIL MARKETING PARTNERSHIPS, BUDTENDER ENGAGEMENT, CONSUMER-FACING ACTIVATIONS, RETAIL MERCHANDISING, ETC.
- ENSURE KEY ACCOUNTS (BY BRAND) ARE BEING ACTIVATED EFFECTIVELY, BUILDING LASTING RELATIONSHIPS WITH OUR PARTNERS.
- DEVELOP STRATEGIES AND PROGRAMS FOR THE FIELD TEAM TO ACTIVATE, BUILDING BRAND AFFINITY AMONG RETAILERS AND CONSUMERS AND BOOSTING SALES VELOCITY.
- MANAGE THE EXECUTION OF BRAND-SPECIFIC AND PORTFOLIO INITIATIVES IN SOUTHERN CALIFORNIA MARKETS.
- CONTRIBUTE TO FIELD + TRADE DEPARTMENT STRATEGY, AGGREGATING FEEDBACK AND OPPORTUNITIES FROM DIRECT REPORTS.
- MAINTAIN AN EXPERT UNDERSTANDING OF PETALFAST’S PORTFOLIO OF PRODUCTS, CANNABIS, AND THE CANNABIS INDUSTRY.
- OVERSEE THE INPUT OF DATA FROM FIELD ACTIVITY INTO PETALFAST’S TECH PLATFORMS, CHECKING PROGRESS AND OPPORTUNITIES IN REAL TIME TO KEEP THE FIELD TEAM ON TRACK.
Skills, Education + Experience Required
- 3+ YEARS PERSONNEL MANAGEMENT EXPERIENCE, REQUIRED
- 3+ YEARS FIELD + TRADE MARKETING EXPERIENCE, REQUIRED
- 3+ YEARS CANNABIS INDUSTRY EXPERIENCE, REQUIRED
- HUBSPOT EXPERIENCE, PREFERRED
- GOOGLE SUITE RECOMMENDED
DRIVERS LICENSE
- VALID DRIVER’S LICENSE AND PERSONAL VEHICLE
- MUST BE 21 YEARS OR OLDER
Physical Standards
- Must have finger dexterity, ability to use keyboard/ten key
- This position may rarely require kneeling, bending, squatting
- Ability to push/pull up to 50 pounds
- Reach, stoop and lift office files, records or reports, typically weighing 20 pounds or less
- Must be able to effectively communicate with others
- Must have good vision and be able to operate a calculator, fax machine, telephone, copier, hand truck, hammer, screwdriver and case cutter
- Must be able to stand and/or walk for long periods of time
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice
Petalfast and its affiliates provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Reasonable accommodations will be considered which would allow the employee to perform the essential functions of this job
Job Type: Full-time
Pay: $75,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Vision insurance
Schedule:
- Monday to Friday
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- HubSpot: 1 year (Preferred)
- Management: 3 years (Preferred)
- Field and/or trade marketing: 3 years (Preferred)
- Cannabis Industry: 3 years (Preferred)
Work Location: Remote
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“Trulieve Grows One Patient at a Time”
If you have an interest in being part of one of the fastest growing industries in the nation in you may consider wanting to work for Trulieve! If you have a desire to help others in need through your efforts, this may be the role for you!
At Trulieve, we strive to bring our patients the relief they need in a product they can trust. Our plants are hand-grown in an environment specially designed to reduce unwanted chemicals and pests, keeping the process as natural as possible at every turn.
Our products are designed to alleviate seizures, severe and persistent muscle spasms, pain, nausea, loss of appetite, and other symptoms associated with serious medical conditions such as cancer.
Our specially trained staff works hand-in-hand with physicians to provide the right products and the correct dosage to ensure patients get the compassionate care they need.
Requisition ID: 3574
Remote Work Available: Yes
Digital Marketing Manager
Department: Marketing
Reporting to: Director of Digital Marketing
Location: Must Live In the North East / Remote
Position Summary:
This position will report to the Senior, Digital Marketing Manager and will ensure all Trulieve Marketing Technologies are appropriately vetted, integrated, and maintained. The Digital Marketing Manager will oversee tasks assigned to a team that maintains marketing thought leadership, expansion, and execution across all Trulieve Digital Marketing channels/mediums.
Responsibilities:
- Manage digital marketing specialists’ day to day operations across all digital channels/mediums/entities- including external agency partners- all markets.
- Will contribute to the marketing operations team and will work closely on campaign activation strategies across different digital mediums for all Trulieve operational states.
- Oversee/manage CMS website initiatives to enhance mobile-first experiences with UX/UI, Google Tag Manager, Google Analytics, Clickstream data, and the alike.
- Oversee in-store digital touchpoints for all markets: kiosks, Tablets, Menus, TV screens and ensure centralization/unification of all platforms.
- Assist and oversee the SEO strategy/thought leadership/execution across corporate, brands, online store listings, and product entities.
- Oversee paid media activations/campaigns/execution – nationwide. Ensure all vendors/partners/agencies are delivering ROI/ROAS and meeting benchmark/KPI expectations.
- Oversee marketing automation requests from internal or external workstreams to standardize repeatable tasks and develop new workflows that roll up into the Customer Data Platform (CDP)
- Implement marketing intelligence strategies created with leadership throughout digital partner initiatives.
- Provide guidance and recommendations across marketing technology integrations.
- Create and manage lead nurturing programs as well as win-back programs through marketing systems.
- This position will create reports for the department and leadership as needed on various internal and external workflows and campaigns.
Skills and Qualifications:
- Bachelor’s degree preferred but not required
- 4-5 years minimum experience in digital marketing. Manager level or above
- Preferred industries: Cannabis, CPG, D2C, B2C, retail.
- Experience in team management: expectations & requirements
- Flexibility of hours – nights and weekends
- Technology proficient (CRM/CDP/ERP/eCommerce/POS/SaaS/PaaS)
- Self-motivated and ability to achieve objectives with little to no supervision
- Belief in relationship building and working as part of a team to achieve goals/results
- Organized, responsible and flexible in a fast-paced growth environment
Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position. This position will work an average of 40 hours per week and will be available “after hours” if an emergency situation should arise.
Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.
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Job Title: Email Marketing Manager – Exhale
Exhale Wellness is a Los Angeles-based cannabis company. Through the naturally occurring cannabinoids found in the hemp plant, we can restore our body’s stability, comfort, and performance.
Our mission is to educate the world about the power of natural. It’s our aim to provide access to useful education, research, and share with you real customer experiences through forums, social media, and news articles.?We are now looking to hire an in-house Email Marketing Manager to join our growing team.
The Email Marketing Manager will be responsible for growing our customer retention and acquisition marketing efforts. The ideal candidate is someone with extended Klaviyo experience, self-motivated, highly collaborative with strong communication skills. This position will be reporting to our Director of Marketing.
Responsibilities
- Manage email marketing: strategy, calendaring, implementation, execution, optimization, monitoring, reporting and analysis to increase revenue
- Lead the planning and execution of ongoing campaign optimization efforts through bringing e-commerce conversion, increase repeat purchase and retention rates across our email, text and loyalty program customer bases
- Identify new opportunities for automated and personalized lifecycle marketing programs.
- Brainstorm ways to improve customer experience through cross-channel (email & SMS) campaigns
- Drive A/B testing including design, KPI definition, implementation, and measurement
- Effectively manage email service provider platform, such as Klayvio. Within the platform, you will be manipulating HTML, segmenting audiences, setting up A/B tests, and serving as a final quality assurance check before campaigns are launched
- Develop email templates and audience segmentation strategies to improve email acquisition efforts
- Monitor and report on email performance, leading to the continuous improvement of user experience and overall ROI
- Creating scalable processes and ensure best practices in lead generation, reporting, and analytics
- Leveraging marketing automation and lead management to streamline, automate and measure all marketing programs and workflows
- Present results and recommendations to senior level management on a regular basis
- Work with other business departments and agencies including, copywriters, designers, HTML and database developers, and business development
- Use database management skills to target customers based on behaviors and demographics.
- Continually optimize subject lines, email content and audiences to maximize open rates, click rates and conversion rates
Qualifications
- 4+ Years of relevant ecommerce email marketing experience
- 2+ Years of experience in Klaviyo
- Must have a passion for the cannabinoids industry
- Proven track record of creating, implementing, and optimizing complex email programs to meet business goals
- Effectively manage Email campaigns with strong organizational, communication, and coordination skills
- Strong project management skills with the ability to monitor multiple projects simultaneously and overcome obstacles
- Ability to interpret and analyze data from multiple sources and uncover actionable insight
- Superior analytical and problem-solving skills, demonstrating the ability to understand key performance drivers and ability to execute against findings
- Strong copywriter knowledge with ability to adapt voice and tone across multiple brands
- Ability to work independently as well as build effective working relationships with cross-functional teams
- Impeccable attention to detail, deadlines, and accuracy with minimum supervision
- Experience at a large consumer Internet/ecommerce company or agency is a plus
- Knowledge of email best practices including targeted lists, subject lines, messaging, campaign tracking, deliverability and CAN-SPAM/anti-spam legislation
- Hands-on experience with email service provider
- Working knowledge of Google Analytics
Cheef Holdings is an equal opportunity employer. We embrace all people and their pets, and what they bring to our enterprise and mission.
Job Type: Full-time
Pay: $80,000.00 - $120,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Application Question(s):
- Will you be able to reliably commute to Commerce, CA 90040?
Experience:
- Klaviyo: 2 years (Required)
- Google Analytics: 1 year (Required)
- Email marketing: 4 years (Required)
Work Location: One location
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Wana Brands is currently hiring a Colorado Marketing Manager. The ideal candidate will be responsible for creating and executing our Colorado marketing strategy. As the lead marketer in our largest/most important market, you will play a key role in ideating and activating industry-leading marketing campaigns, evaluating our marketing performance metrics, and collaborating with internal teams as well as customers.
Informally speaking, you need to have “it” as defined by things like energy, vision, competitive drive, creativity and marketing know-how. Colorado is Wana’s largest market, driving an outsized share of our revenue. This role is the crown jewel of the marketing team, as partners/competitors/colleagues from around the country will look to you and your programs to set the bar. So, we need someone who is not timid. Who is good with uncertainty and constant change. Who understands how to be scrappy, while also not being afraid to outline the budget you need. If you are early to mid-level in your career, this could be your break out moment to help drive a leader in the industry to new heights! The ideal candidate will have a strong marketing background with excellent communication skills and attention to detail, along with a passion for Wana Brands and the industry.
Responsibilities:
Define and execute the marketing and communication activities in Colorado in conjunction with our national marketing plan
Digital, advertising, trade marketing, etc.
Coordinate all marketing activities to generate leads, both B-to-B as well as B-to-C
Collaborate with other departments to promote product offerings
Inform customers and retailers of products through creative marketing strategies
Track performance of all marketing campaigns
Analyze and identify trends and challenges within the Cannabis Industry
Work with account managers and brand ambassadors to service key accounts
Job Requirements:
Bachelor's degree or equivalent experience
5+ years' experience in marketing
Opportunistic mindset and ability to troubleshoot
Ability to work in a fast-paced industry
Strong verbal, written, and organizational skills
Prior Cannabis experience is a plus but not required
Work Environment
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to stand; walk; use hands and fingers, to handle or feel; and reach with hands and arms.
Position Type/Expected Hours of Work
This is a full time position and regularly works normal business hours, Monday – Friday, 8:30a-5:00p. Some weekend and night work will be expected.
Benefits
Health, vision, dental insurance offered to all full-time employees
Life Insurance
PTO + eight paid holidays
Tuition reimbursement, pet insurance, financial advisor services, and more
EEO/DEI Statement
Diversity is an important part of Wana's mission. We encourage candidates from all backgrounds of race, color, religion, sex, sexual orientation, national origin, age, and disability to apply. We believe that unique perspectives, experiences and identities foster and sustain a better workplace.
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Field Marketing & Community Outreach Manager - Western Massachusetts
1906
Hello! We were founded to transform the world of cannabis by creating functional highs that help you do all the life stuff better. We launched in 2016, and since then, we've advanced from a start-up to Colorado's fastest-growing edibles brand. Our company has been touted by media, industry watchers and consumers as one of the most exciting brands in the cannabis space. This is an incredible time of expansion for 1906 and we are rapidly growing beyond Colorado. We are currently seeking long-term, committed and enthusiastic team members to grow with us. 1906 offers a competitive salary, incentive bonuses based on performance, and competitive health and wellness benefits.
1906 is simply the most innovative brand in cannabis and a major challenger in the wellness space. In the last two years we have quintupled revenue, released a six formula new product line novel in the market, created the world's first edible for cognitive focus, and expanded to multiple new states.
We are seeking a professional, reliable, enthusiastic Field Marketing & Community Outreach Manager to help grow 1906 business in the Berkshires/Western Massachusetts market. As a successful candidate, you will serve as the face and voice of 1906 in the region, build brand recognition, and drive retail engagement and executional excellence (training budtenders, merchandising, consumer engagement and education, promotions, incentives, and launches). You will communicate and engage with our sales & marketing team, and our dispensary customers in meaningful ways to increase our company's brand awareness and help generate new sales opportunities. You will seek out community groups and partnerships to expand our audience and drive adoption and awareness of 1906 outside the dispensary.
JOB DUTIES:
- Understand 1906's mission, vision, team structure, and goals
- Understand all 1906 products and experiences and be able to clearly communicate this information to others
- Maintain a positive image of the brand at all times
- Act as a liaison between 1906 marketing and sales teams in sharing information and opportunities.
- Develop a clear and concise communication format with the teams to support objectives while in stores
- Scout for expanded visual merchandising opportunities in dispensaries
- Build rapport with current and potential customers and dispensaries
- Work closely with both 1906 sales and marketing staff + dispensaries to bring activity to life in market
- Lead in-dispensary pop-ups and budtender educations
- Support broader event activations on-site as needed
- Tracking results from sales support, pop-ups and budtender educations
- Lead development of local Brand Ambassador team as market need grows
QUALIFICATIONS:
- Age 21+
- Previous experience as an account representative, sales, brand ambassador or similar role is strongly desired, as well as knowledge of sales and marketing principles
- Outstanding communication skills, both written and verbal
- Engaging, outgoing, approachable personality
- Reliable, self-starter and team player
- Must be able to work independently/remotely
- Excellent problem-solving skills
- Ability to travel within Massachusetts using your own vehicle.
- Bachelor's Degree in Marketing, Sales, Business, Communications or a related field (preferred)
- CPG experience in Alcohol, Cosmetics, Pharma or Food preferred.
- Availability to work weekends. This role is a full-time salaried position with weekend work required to facilitate events and in-store pop-ups.
TOTAL REWARDS:
- Base salary $60,000 - $70,000 (dependent on experience), plus annual bonus potential per Company's direction/performance
- Paid time off (after probationary period)
- 100% employer paid medical insurance for employees (after probationary period)
- Dental and vision benefit options (after probationary period)
- 401k plus employer match (after probationary period)
- Monthly vehicle allowance for use of own car, gas card for fuel purchases, and corporate credit card for business expenses
- Unlimited growth potential in one of the fastest growing industries! Cannabis is expected to hit $100 Billion in sales by 2030.
1906 is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
*THIS POSITION IS A MASSACHUSETTS ROLE*
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Social Media Marketing Job Description
Dr. Peace Lily is a rapidly growing health and wellness company specializing in CBD and is seeking a passionate individual who understands the importance of plant medicine, holistic healing, and has experience with social media marketing. We are looking to add depth with a candidate who can think outside of the box, contribute fresh ideas for our brand campaigns, and can keep up with all the changes rapidly occurring with the different social media platforms. The ideal candidate is familiar with the medical benefits of CBD or cannabis, comfortable with being in front of the camera for Instagram and Tiktok, and knows email marketing. If the candidate is a current college student then there's an option for them to receive 2 credit hours with this as well.
THE ROLE
The ideal applicant will possess strong knowledge of the digital media landscape, including various social media sites such as Tiktok and Instagram. The successful candidate will be responsible for contributing to social media projects, monitoring and posting on social networks on a daily basis, participating in online outreach and promotion, and analyzing social media performance metrics. We are searching for a part-time candidate that lives in Orange County and passionate about online marketing.
HOURS
This position is in person near Aliso Viejo or Irvine. Starting off, it will be once a week for 8 hours and candidate can pick which day of the week they want to come in and work. The candidate would need to dedicate around 8-15 hours per week for this position with the potential to go full-time depending on the outcome. They can set their own schedule and be flexible with their work schedule.
RESPONSIBILITIES
- Create engaging social media content for feed and stories on Tiktok and Instagram featuring yourself and explaining to the audience the benefits of the products.
- Create and implement email marketing campaigns
- Develop content calendars on a weekly and monthly basis for the company brand
- Monitor analytics to identify viable ideas, what’s working, and where to improve
- Engage with followers and build a community
-Upload blogs on the website but the intern does not have to write them
QUALIFICATIONS
- Excellent oral and written communication skills
- Must have experience with social media or email marketing
-Is currently in college or has a bachelor's degree that pertains to marketing, entrepreneurship, or social media
- Self-starter who is able to think quickly and creatively
- Knowledge of Canva
- In-depth working knowledge of Instagram, Tiktok, and email marketing
- Experience with social media analytics, including Google Analytics and Facebook Insights
- Strong visual for what makes an image compelling and a creative soul
-Must have an active personal Instagram and Tiktok account
Job Types: Part-time, Contract, Internship
Pay: From $15.00 per hour
Schedule:
- 8 hour shift
- Monday to Friday
- Self-determined schedule
- Weekend availability
Experience:
- Marketing: 1 year (Required)
Work Location: One location
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Marketing Manager
Concentrate Brands - CSC, D?SD Edibles, Nomad Extracts, Fuehl Vape
Brand Portfolio: Nomad Extracts, D?SD Edibles, Fuehl Vape, Concentrate Supply Co., Sauce Bros.
We are looking for a talented marketing professional to join our team! To succeed in this role, you will need to have excellent social skills, a wide knowledge of the cannabis industry, a hungry work ethic, and a passion to improve yourself both professional and personally. The ideal candidate will increase our company’s brand awareness and generate new sales opportunities & brand loyalty.
Responsibilities (majority)
- Design a wide variety of marketing materials using Adobe Suite(must have ample experience to succeed in the role)
- Schedule popups for a wide variety of dispensaries in Colorado
- Develop budtender incentives through SparkPlug
- Participate in company/brand events
- Respond to online reviews, questions, etc
- Network and build trusting relationships with current and potential customers
- Thoroughly understand our products and services to perform budtender education sessions, pop-ups/pop-ins (on occasion)
- Monitor online comments and respond accordingly
- Assist in organizing marketing events
- Track customers’ preferences and suggest advertising and positioning ideas
***MUST HAVE RELIABLE TRANSPORTATION
Skills
- Proven work experience in marketing including graphic design
- Experience creating content using Adobe Suite
- Excellent communication skills
- Professional attitude
- An outgoing, friendly personality, and a desire to meet new people
- Experience in retail sales is a plus
- Multi-tasking
- Wide knowledge of cannabis products. Extraction knowledge is a plus.
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Weekend availability
Ability to commute/relocate:
- Denver, CO 80216: Reliably commute or planning to relocate before starting work (Required)
Experience:
- cannabis industry: 1 year (Required)
- Graphic design: 2 years (Required)
License/Certification:
- MED Badge (Required)
Work Location: One location
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“Trulieve Grows One Patient at a Time”
If you have an interest in being part of one of the fastest growing industries in the nation in you may consider wanting to work for Trulieve! If you have a desire to help others in need through your efforts, this may be the role for you!
At Trulieve, we strive to bring our patients the relief they need in a product they can trust. Our plants are hand-grown in an environment specially designed to reduce unwanted chemicals and pests, keeping the process as natural as possible at every turn.
Our products are designed to alleviate seizures, severe and persistent muscle spasms, pain, nausea, loss of appetite, and other symptoms associated with serious medical conditions such as cancer.
Our specially trained staff works hand-in-hand with physicians to provide the right products and the correct dosage to ensure patients get the compassionate care they need.
Requisition ID: 3395
Remote Work Available: No
Digital Marketing Manager
Department: Marketing
Reporting to: Director of Digital Marketing
Location: Must Live In Arizona / Remote
Position Summary:
This position will report to the Senior, Digital Marketing Manager and will ensure all Trulieve Marketing Technologies are appropriately vetted, integrated, and maintained. The Digital Marketing Manager will oversee tasks assigned to a team that maintains marketing thought leadership, expansion, and execution across all Trulieve Digital Marketing channels/mediums.
Responsibilities:
- Manage digital marketing specialists’ day to day operations across all digital channels/mediums/entities- including external agency partners- all markets.
- Will contribute to the marketing operations team and will work closely on campaign activation strategies across different digital mediums for all Trulieve operational states.
- Oversee/manage CMS website initiatives to enhance mobile-first experiences with UX/UI, Google Tag Manager, Google Analytics, Clickstream data, and the alike.
- Oversee in-store digital touchpoints for all markets: kiosks, Tablets, Menus, TV screens and ensure centralization/unification of all platforms.
- Assist and oversee the SEO strategy/thought leadership/execution across corporate, brands, online store listings, and product entities.
- Oversee paid media activations/campaigns/execution – nationwide. Ensure all vendors/partners/agencies are delivering ROI/ROAS and meeting benchmark/KPI expectations.
- Oversee marketing automation requests from internal or external workstreams to standardize repeatable tasks and develop new workflows that roll up into the Customer Data Platform (CDP)
- Implement marketing intelligence strategies created with leadership throughout digital partner initiatives.
- Provide guidance and recommendations across marketing technology integrations.
- Create and manage lead nurturing programs as well as win-back programs through marketing systems.
- This position will create reports for the department and leadership as needed on various internal and external workflows and campaigns.
Skills and Qualifications:
- Bachelor’s degree preferred but not required
- 4-5 years minimum experience in digital marketing. Manager level or above
- Preferred industries: Cannabis, CPG, D2C, B2C, retail.
- Experience in team management: expectations & requirements
- Flexibility of hours – nights and weekends
- Technology proficient (CRM/CDP/ERP/eCommerce/POS/SaaS/PaaS)
- Self-motivated and ability to achieve objectives with little to no supervision
- Belief in relationship building and working as part of a team to achieve goals/results
- Organized, responsible and flexible in a fast-paced growth environment
Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position. This position will work an average of 40 hours per week and will be available “after hours” if an emergency situation should arise.
Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.
Apply for this job with Trulieve
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
“Trulieve Grows One Patient at a Time”
If you have an interest in being part of one of the fastest growing industries in the nation in you may consider wanting to work for Trulieve! If you have a desire to help others in need through your efforts, this may be the role for you!
At Trulieve, we strive to bring our patients the relief they need in a product they can trust. Our plants are hand-grown in an environment specially designed to reduce unwanted chemicals and pests, keeping the process as natural as possible at every turn.
Our products are designed to alleviate seizures, severe and persistent muscle spasms, pain, nausea, loss of appetite, and other symptoms associated with serious medical conditions such as cancer.
Our specially trained staff works hand-in-hand with physicians to provide the right products and the correct dosage to ensure patients get the compassionate care they need.
Requisition ID: 3462
Remote Work Available: No
Digital Marketing Manager
Department: Marketing
Reporting to: Director of Digital Marketing
Location: Must Live In Arizona / Remote
Position Summary:
This position will report to the Senior, Digital Marketing Manager and will ensure all Trulieve Marketing Technologies are appropriately vetted, integrated, and maintained. The Digital Marketing Manager will oversee tasks assigned to a team that maintains marketing thought leadership, expansion, and execution across all Trulieve Digital Marketing channels/mediums.
Responsibilities:
- Manage digital marketing specialists’ day to day operations across all digital channels/mediums/entities- including external agency partners- all markets.
- Will contribute to the marketing operations team and will work closely on campaign activation strategies across different digital mediums for all Trulieve operational states.
- Oversee/manage CMS website initiatives to enhance mobile-first experiences with UX/UI, Google Tag Manager, Google Analytics, Clickstream data, and the alike.
- Oversee in-store digital touchpoints for all markets: kiosks, Tablets, Menus, TV screens and ensure centralization/unification of all platforms.
- Assist and oversee the SEO strategy/thought leadership/execution across corporate, brands, online store listings, and product entities.
- Oversee paid media activations/campaigns/execution – nationwide. Ensure all vendors/partners/agencies are delivering ROI/ROAS and meeting benchmark/KPI expectations.
- Oversee marketing automation requests from internal or external workstreams to standardize repeatable tasks and develop new workflows that roll up into the Customer Data Platform (CDP)
- Implement marketing intelligence strategies created with leadership throughout digital partner initiatives.
- Provide guidance and recommendations across marketing technology integrations.
- Create and manage lead nurturing programs as well as win-back programs through marketing systems.
- This position will create reports for the department and leadership as needed on various internal and external workflows and campaigns.
Skills and Qualifications:
- Bachelor’s degree preferred but not required
- 4-5 years minimum experience in digital marketing. Manager level or above
- Preferred industries: Cannabis, CPG, D2C, B2C, retail.
- Experience in team management: expectations & requirements
- Flexibility of hours – nights and weekends
- Technology proficient (CRM/CDP/ERP/eCommerce/POS/SaaS/PaaS)
- Self-motivated and ability to achieve objectives with little to no supervision
- Belief in relationship building and working as part of a team to achieve goals/results
- Organized, responsible and flexible in a fast-paced growth environment
Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position. This position will work an average of 40 hours per week and will be available “after hours” if an emergency situation should arise.
Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.
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Petalfast is the first-of-its-kind full spectrum sales and marketing agency for the cannabis industry. Petalfast helps cannabis brands achieve rapid growth via its go-to-market accelerator program in California, and through its full spectrum of agency services available to brands nationally. The notable cannabis brands already engaged in the Petalfast platform include Cann, Yada Yada, Space Coyote, KUDA, and Emerald Sky. The Company, through its incubator program Pilot by Petalfast, also provides new and recently launched brands with direct access to leading retailers and opportunities to gain first-hand market analysis, while also offering select retailers the opportunity to see future brands before they formally hit the market. Petalfast is taking its business model and expanding into newer, competitive markets.
Job Description
- MANAGE ALL FIELD + TRADE MARKETING ACTIVITY FOR PETALFAST’S BRAND PORTFOLIO AT ACCOUNTS IN YOUR TERRITORY, DRIVING SELL-THROUGH.
- TRAIN AND INCENTIVIZE BUDTENDERS TO SUPPORT THE PETALFAST PORTFOLIO, BUILDING BRAND AFFINITY AMONG THE STAFF AND BOOSTING SALES VELOCITY.
- SCHEDULE AND OVERSEE THE EXECUTION OF CONSUMER-FACING RETAIL ACTIVATIONS LIKE DEMOS AND EVENTS, DRIVING BRAND AWARENESS, TRIAL, AND SALES.
- TRAIN, MENTOR, AND COACH FIELD MARKETING COORDINATORS AND BRAND AMBASSADORS IN YOUR TERRITORY TO SCALE THIS ACTIVITY.
- IDENTIFY AND EXECUTE IN-STORE MERCHANDISING OPPORTUNITIES, INCREASING BRAND AND PRODUCT VISIBILITY AT RETAIL.
- MAINTAIN AN EXPERT UNDERSTANDING OF PETALFAST’S PORTFOLIO OF PRODUCTS, CANNABIS, AND THE CANNABIS INDUSTRY.
- INPUT DATA FROM FIELD ACTIVITY INTO PETALFAST’S TECH PLATFORMS, TRACKING KEY DUTIES, FOLLOW-UP TASKS, AND OPPORTUNITIES IN REAL-TIME.
- CONTINUOUSLY IMPROVE OPERATIONAL COHESION AND STRONG EXECUTION BETWEEN THE FUNCTIONS
- BE THE LEADER OF YOUR TERRITORY AND REPRESENT THE FIELD + TRADE TEAM TO BRANDS, RETAILERS, AND INTERNAL TEAMS
- PROCESS, PEOPLE MANAGE, AND BE ON TOP OF TIMECARD MANAGEMENT FOR BI-MONTHLY PAYROLL
- SCHEDULE BRAND AMBASSADORS ON A MONTHLY AND WEEKLY BASIS AND EFFECTIVELY COMMUNICATE THEIR SCHEDULES FOR SEAMLESS OPERATIONS
Skills, Education + Experience Required
- 1+ YEARS OF PERSONNEL MANAGEMENT
- 2+ YEARS FIELD AND/OR TRADE MARKETING EXPERIENCE
- CANNABIS INDUSTRY EXPERIENCE
- EXPERT ORGANIZATIONAL SKILLS, EFFICIENT SCHEDULE MANAGEMENT, PROCESS-ORIENTED AND HARDWORKING
- HUBSPOT/CRM EXPERIENCE, PREFERRED
Physical Standards
- Must have finger dexterity, ability to use keyboard/ten key
- This position may rarely require kneeling, bending, squatting
- Ability to push/pull up to 50 pounds
- Reach, stoop and lift office files, records or reports, typically weighing 20 pounds or less
- Must be able to effectively communicate with others
- Must have good vision and be able to operate a calculator, fax machine, telephone, copier, hand truck, hammer, screwdriver and case cutter
- Must be able to stand and/or walk for long periods of time
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice
Petalfast and its affiliates provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Reasonable accommodations will be considered which would allow the employee to perform the essential functions of this job
Job Type: Full-time
Pay: $65,000.00 - $70,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Vision insurance
Schedule:
- Monday to Friday
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Management: 1 year (Preferred)
- Field and/or trade marketing: 2 years (Preferred)
- HubSpot: 1 year (Preferred)
Work Location: Remote
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The Marketing Manager is responsible for driving the development of a compelling, integrated marketing strategy and executing plans to increase prime’s market share, reputation and profitable growth in PA’s fast-growing medical marijuana industry.
- As the Marketing Manager, champions prime’s positioning and value proposition across all communication channels to help drive profitable growth
- Plans, develops and executes the marketing strategy (based on Acreage NJ CCF brand guidelines and NJ regs) with relevant and compelling messaging executed via digital marketing, educational materials, programming and events (to the extent safely feasible within the COVID 19 environment) for external and internal audiences
- Acts as a brand steward - incorporating brand standards and guidelines - in all marketing initiatives
- Consistently maintains strict compliance with all NJ regs, company policies and procedures
- Manages a productive relationship with our lead communications agency – and all other relevant vendors
- Partnering with Marketing team to drive creative development and production of all online and offline marketing assets from initial concept to finished execution (incorporates input from the Sales’ team & - to the extent feasible - and always in compliance). Monitors and tracks results of all marketing activities.
- Partners with the Sales’ team to support their ability to minimally meet / ideally exceed our core business objectives utilizing a variety of tools including customized dispensary content, compelling educational materials and branded collateral items
- Partnering with teams to develop relevant and engaging content to increase visibility, enhance our reputation and expand followers on our social media platforms (e.g., Instagram & Facebook).
- Works with Sr. Manager of Sales and Marketing on monthly KPI reports; leveraging insights for the benefit of the company and prime brand.
- Develops and consistently tracks all marketing expenses (reports on the last business day of each month)
- Oversees a Marketing Coordinator, mentoring and guiding them to success in generating and executing compliant and effective marketing programs and strategies.
- Develops and shares a weekly TOT summary with the Regional General Manager
- Demonstrates an understanding of the products and service offerings of key MSO competitors with the objective of identifying and leveraging opportunities to further differentiate prime
- Performs related duties as assigned by the Regional General Manager
Basic Qualifications:
Education and/or Work Experience Requirements:
- Bachelor’s degree or greater
- Entrepreneurial mindset and creative bent
- Experience in marketing, communications or a relevant field
Additional Qualifications:
- Demonstrates ability to think strategically and execute creatively
- Strong verbal and written communication skills
- Results-driven, proactive; positive problem-solving skills
- Ability to manage multiple priorities to effectively deliver results on time and under budget
- Excellent project management and organizational skills with expert attention to detail
- Familiarity with social media platforms and analytics
- Ability to effectively work and collaborate within a cross-functional team
- Ability to work effectively independently in a rapid pace work and challenging market environment
- Excellent computer proficiency (MS Office – Word, Excel, Outlook, Adobe, etc)
- Identifies and execute process improvements for efficiency and impact
- Proficient photography skills
- Ability to travel (to the extent feasible)
- Must pass federal and state background checks (state mandated)
Mandatory COVID-19 Vaccination Policy?
Acreage Holdings, Inc., and its affiliated companies (collectively, the “Company”) value the health, safety and wellbeing of its employees, customers, their families, and other visitors of our offices and facilities and have instituted several safeguards and protective measures, including mandatory vaccination requirements, to prevent the spread of COVID-19 exposures and infections. Accordingly, the Company’s Mandatory COVID-19 Vaccination Policy requires all new hires to be fully vaccinated against COVID-19 in order to be eligible for employment with the Company, except for individuals with a documented and approved medical or religious exemption, or other exemption as provided under applicable law.?? ?
For purposes of this Mandatory COVID-19 Vaccination Policy, an individual is considered fully vaccinated when two weeks have passed following receipt of the second dose in a two-dose vaccination series (such as Pfizer or Moderna) or two weeks have passed following a single-dose vaccination (such Johnson & Johnson). Additionally, candidates who accept an offer of employment will be provided with instructions for securely submitting proof of COVID-19 vaccination prior to the individual’s start date, as well as the Company’s process for requesting and completing an applicable medical or religious exemption form. No medical documentation should be submitted to the Company prior to receiving such instructions from the Company’s recruiter or other designated human resources professional.?
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The Role
We are hiring a Performance Marketing Manager to oversee digital marketing efforts in support of our eCommerce organization. This role will be responsible for developing and managing campaigns across digital marketing channels, 3rd party affiliates and listing sites. The media landscape for Cannabis is "tricky", to put it mildly. There is a lot of grey area when it comes to variations in state-specific compliance and media inventory. Meticulous attention to detail is critical in creating campaigns that are efficient, effective, and compliant to a rapidly evolving industry. This role will reside on the eCommerce team as part of the Revenue Organization, and report to the Sr Director, Digital Customer Experience.
Responsibilities
- Create and execute a strong annual performance marketing strategy
- Define and measure KPIs in alignment with eCommerce goals and GTI brand objectives
- Collaborate with internal cross-functional teams, as well as external resources in the development of media campaigns
- Develop and manage digital prospecting and remarketing campaigns
- Create A/B testing methodologies for messaging, calls to action, and conversion funnels, in alignment with business goals
- Manage GTI's paid and organic presence on 3rd party cannabis-specific marketplace websites
- Collaborate with UX/CX, SEO, CRM and analytics stakeholders to optimize funnels and customer journeys
- Balance state/local-specific campaigns and objectives with national brand awareness efforts
- Synthesize data from various sources and deliver actionable insights, based on both qualitative and quantitative sources
- Assist in managing budgets and campaigns across all digital channels to drive strong return on investment and efficient customer acquisition costs
- Provide ongoing/weekly/monthly insights and reporting to all stakeholders through an in-depth analysis regarding campaign results and recommendations for continued optimization
- Maintain brand voice across media placements and 3rd party sites/channels
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
Qualifications
- 3+ years of experience in managing paid/performance media for marketing agencies or CPG/retail/ecommerce brands
- In-depth understanding of the digital media landscape and ad types across SEM/PPC, display, video and native placements
- In-depth understanding of SEM/PPC campaign creation and management
- Experience in creating mutli-channel media plans in support of eCommerce objectives at state/local and National levels
- Hands-on experience with Tradedesk (or other RTB platforms), Google ads, tag management. Experience with Liveramp is a plus.
- Ability/interest in analyzing metrics/KPIs and transforming into stories
- Understanding of and experience with A/B testing fundamentals and implementation, as well as A/B testing platforms like Optimizely and Google Optimize
- Hands-on experience with Unbounce landing page creation, or comparable platform
- Advanced knowledge of Google Analytics, Google Tag Manager and/or comparable analytics and tag management platforms
- Experience with creating audience segmentation based on 1st and 3rd party data
- Superior verbal and written communication skills, ability to convey rigorous mathematical concepts and considerations to non-experts, and lead both internal and 3rd party status meetings.
- Individual must be energetic, highly motivated, a self-starter, and driven to succeed.
- A dynamic, intuitive, strategic thinker and strong team player is a must.
- Knowledge of and/or experience with the Cannabis industry is a plus.
Additional Requirements
- Must pass any and all required background checks
- Must be and remain compliant with all legal or company regulations for working in the industry
- Must be a minimum of 21 years of age
GTI prefers all new hires to be fully vaccinated against COVID-19 and provide proof of vaccination at time of hire
#LI-Hybrid
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Insa is experiencing an exciting time of growth. After recently successfully launching our new digital marketing platform, Alpine IQ, we’re looking for a Digital Marketing Manager to oversee and manage it. The Digital Marketing Manager will create, schedule and report on email, sms and push campaigns.
You’ll work directly with the Director of Digital Experience to build out target audiences and segmentation strategies, collaborate with the creative team on deliverables and optimize campaigns with different testing options to help drive online sales.
Responsibilities & Duties
- Plans, manages, and executes company marketing strategies across email, sms and push channels
- Manages discounts and deals set up in our platform and app
- Collaborates with creative department on copy needs in digital channels
- Stays current on state specific compliance and regulations with our compliance department
- Proof and QA digital campaigns.
- Handles routing and internal approval process on deliverables
- Provides regular reporting and analytics performance on digital campaigns to leadership
Qualifications & Skills
- Must be at least 21 years of age
- 2-4 years of experience managing and creating campaigns for medium to large brands on email, sms and push channels
- Bachelor’s degree in communications or a related field required
- Proficiency with Microsoft Office Suite required
- Must possess excellent writing skills with attention given to spelling, grammar, and syntax
- Ability to work proactively and independently, to seek and incorporate constructive feedback, and to manage and complete multiple tasks on deadline
- Solid presentation skills – must be comfortable speaking to stakeholder groups and delivering results
- Self-starter with the ability to work collaboratively with others and under limited supervision
- Ability to switch focus and perform challenging tasks for different marketing practices quickly and comfortably
- Strong analytical skills and enthusiasm for working with data to produce meaningful reports for internal and external stakeholders.
Competencies:
- Email, SMS and push channel marketing best practices
- Attention to Detail
- Communication
- Creativity and Innovation
- Organization
- Problem Solving
- Project Management
- Research
- Strategic Thinking
Physical Requirements:
- Frequent sitting, standing, and walking
- Kneeling, stooping, and bending at the waist occasionally
- Close visual acuity needed to read and write documents on a computer screen
- Manual dexterity needed to type on a computer
Mental Requirements:
- Analysis
- Comprehension
- Coordination
- Persuasion
- Reasoning
- Talking
- Writing
- General office environment
- Occasional exposure to cannabis odor when present at production facilities
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COMPANY OVERVIEW
Recently named one of Entrepreneur magazine's Top 100 Cannabis Leaders, Cresco Labs is one of the largest vertically-integrated multi-state cannabis operators in the United States. Cresco is built to become the most important company in the cannabis industry by combining the most strategic geographic footprint with one of the leading distribution platforms in North America. Employing a consumer-packaged goods ("CPG") approach to cannabis, Cresco's house of brands is designed to meet the needs of all consumer segments and includes some of the most recognized and trusted national brands including Cresco, Remedi and Mindy's, a line of edibles created by James Beard Award-winning chef Mindy Segal. Sunnyside*, Cresco's national dispensary brand is a wellness-focused retailer designed to build trust, education and convenience for both existing and new cannabis consumers. Recognizing that the cannabis industry is poised to become one of the leading job creators in the country, Cresco has launched the industry's first national comprehensive Social Equity and Educational Development (SEED) initiative designed to ensure that all members of society have the skills, knowledge and opportunity to work in and own businesses in the cannabis industry.
MISSION STATEMENT
At Cresco, we aim to lead the nation's cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to.
JOB SUMMARY
As Cresco Labs accelerates the development of its brand portfolio, the company is seeking a Brand Manager to join our corporate Marketing team. In this role, you will be responsible for the day-to-day leadership of our flagship brand within the Cresco Labs portfolio, building one of the first national footprints within the cannabis industry. You will lead brand positioning, brand strategy, near-in packaging and product development, communications, and work closely with the retail and wholesale marketing teams to define consumer promotions and in-store support. To do so, you will work closely with cross-functional partners across sales, supply chain, compliance, operations, finance, and many others to drive key initiatives and deliver results. This position will report to the Brand Director.
CORE JOB DUTIES
- Establish clear brand strategies for a Cresco Labs brand, inclusive of visioning, design systems, language, and portfolio guidelines to set each business up for both short-term and long-term success.
- Lead the development of annual operating plans, distilling a situational assessment, identifying key strategic imperatives, and cascading to core tactical brand initiatives and associated working and non-working spend.
- Serve as the key representative for the brands across the organization, and present brand strategies and plans to senior leadership.
- Manage internal and external agency and design partner relationships in service of the development and execution of all brand communications and integrated marketing campaigns across all channels.
- Lead the expansion of brands into new states, along with the cross-functional development of line extensions, incremental packaging improvements, and other new business opportunities.
- Collaborate closely with retail and wholesale marketing teams to create and manage promotional collateral in order to establish brand awareness and product understanding in-store.
- Distill competitor and customer insights to validate and optimize brand objectives and strategies.
- Track all brand-related marketing expenses throughout the year to manage within the given A&M budget.
- Serve as a key stakeholder in demand forecasting and relevant financials and reporting on product sales.
REQUIRED EXPERIENCE, EDUCATION AND SKILLS
- Bachelor's degree required. MBA preferred.
- Traditional CPG brand management experience, with 3+ years of experience in marketing.
- Track record of identifying, building, and delivering growth within a fast-moving organization.
- Demonstrated success anticipating future business opportunities and developing strategies that address them proactively.
- Experience working in matrixed environments and building productive, cross-functional teams that drive to specific goals.
- Track record of thriving in environments with minimal process and structure, and comfort with managing through ambiguity.
- Strong numerical and analytical skill set with ability to interpret quantitative data.
- Strong communication skills (exceptional listening skills, persuasive and professional communicator) is required.
- Exceptional project management and organizational skills are required.
- Genuine interest in and passion for the cannabis industry is required.
BENEFITS
Cresco Labs is proud to offer eligible employees a robust offering of benefits including, major medical, dental and vision insurance, a 401(K)-match program, FSA/HSA programs, LTD/STD options, life insurance and AD&D. We also offer eligible employees paid holidays and paid time off. Other rewards may include annual discretionary bonuses, stock options as well as participation in our employee discount program. Benefits eligibility for permanent positions may vary by full-time or part-time roles, location, or position.
ADDITIONAL REQUIREMENTS
- Must be 21 years of age or older to apply
- Must comply with all legal or company regulations for working in the industry
Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
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Stash House Distribution is a national leader in cannabis manufacturing and distribution headquartered in Broken Arrow Oklahoma. As we continue to broaden our footprint into other states our marketing department is also continuing to expand.
We are looking for a highly creative junior graphic designer who can take conceptual ideas and create visual representations, both in print and digital media. Our ideal candidate knows current design software and is skilled with every step of the design process, from concept to the final deliverable. Collaborating with multiple teams at our company, the junior graphic designer should be able to take direction from written or spoken ideas and convert them into a design that connects. The successful candidate will have a thorough understanding of branding and marketing, with the ability to vary style and layouts depending on the project.
Bachelor’s degree in graphic design, art, or a similar discipline
Exceptional creativity and innovative design skills
3+ years’ experience (academic and professional) with design software, including Illustrator, InDesign, Photoshop, XD, etc.
Proven experience with graphic design, with a strong portfolio of work
Attention to detail and strong analytical skills
Organizational and time-management skills for meeting deadlines in a fast-paced environment
Knowledge of layouts, graphic fundamentals, typography, print, and web
Experience with both print and digital media
Use knowledge of design software to edit and produce high-quality graphic art and visual materials for promotions, product packaging, advertisements, packaging, existing logos, instructional materials, product brochures, logos, web graphics, catalogs, point-of-sale materials, sales presentation tools, Emil marketing, direct mail pieces, and/or trade show graphics by resizing, recoloring, and modifying lines/shapes, gradients, layers and textures.
Translate strategic direction into high-quality design within an established brand identity
Develop concepts by hand or with software, and execute original content determining ideal usage of color, text, font style, imagery, and layout
Manage the design and uploading process of all project material, understanding best practices for using a content management system
Ensure projects are completed on time with a quality product
Advise best practices and optimizations throughout design projects
Requirements:
Must be at least 21 years old
No Violent felonies
Job Type: Full-time
Job Type: Full-time
Pay: $40,000.00 - $45,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Life insurance
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Education:
- Bachelor's (Preferred)
Experience:
- Design: 3 years (Required)
Work Location: One location
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VPR Collection has been in the business of creating brands in various spaces, from nicotine vape to cannabis, for over five years and have grown to where we need help managing our marketing. We are looking for someone with experience in maintaining and strategizing with the marketing team to get our brands and retail sites more exposure.
The following are the day-to-day duties:
- Maintain brand guidelines and create guidelines for new and current brands and entities
- Review digital assets and marketing material from in-house creators to ensure that it adheres to the brandings' vision
- Work side by side with our media team to complete projects
- Provide guidance and feedback on marketing strategy
- Create brand activations at local and national events
- Plan and coordinate events with team members
- Analyze performance of campaigns
- Coordinate a successful launch timeline for new product drops
- Host and be the leader in conversations/meetings to come up with new and innovative ideas for marketing strategies
- Identify and problem solve for areas that need improvement
- Implement new marketing strategies across brands
- Assist with set up of events
- Develop new marketing channels and campaigns
- Become the liason between events and our brands
Qualifications we are looking for:
- Two to three years of experience with planning, developing and executing marketing plans
- Two to three years of brand management, product marketing, user acquisition and social media
- Passion in creating brands
- Experience in translating qualitative/quantitative data into insights that tell a story
- Bachelor’s degree in marketing or related field preferred
- Team player and ability to lead
We are searching for hard working individuals to continue growing with the companies. We have two startups where bonuses will be paid out to the team, based on the performance of the websites.
Job Type: Full-time
Pay: $22.00 - $25.00 per hour
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- Hacienda Heights, CA 91745: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 2 years (Required)
Work Location: One location
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Marketing Manager for Cannabis Retail Store Chain
Pineapple Express
The ideal candidate will be responsible for contributing to and executing on our Retail marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have experience in driving customers into a Retail Storefront, advanced competency working with CPG brands, strong marketing background with an emphasis on creating successful Retail promotions, excellent communication skills and attention to detail.
Responsibilities
Define and execute the marketing and communication activities according to our marketing plan
Coordinate all marketing activities to generate leads
Collaborate with other teams to promote offerings
Inform clients and prospects of products and services through creative marketing strategies
Track performance of all marketing campaigns
Qualifications
Bachelor's degree or equivalent experience
5+ years' experience in marketing
Ability to multi-task
Strong verbal, written, and organizational skills
Job Type: Full-time
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
COVID-19 considerations:
Work Location: One location
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Marketing Coordinator
About
Vibe By California is a trusted vertically integrated cannabis enterprise that proudly serves hundreds of thousands of clients annually through its retail dispensaries; cannabis greenhouse cultivation; premium indoor cultivation; commercial cannabis distribution; brand sales & marketing; e-Commerce platform; home delivery; and Hype Cannabis Co. marijuana products. The Company operates retail and e-commerce under its iconic Vibe By California brand.
Overview
The Marketing Coordinator is a fundamental role in our company that is responsible for developing and delivering ROI-driven marketing strategy, management of social media, growth, leading collaborative and productive conversations with internal and external teams, and exceptional project management of our third-party contractors in order to attract a diverse range of customers to our iconic brand.
Our Marketing Coordinator is an excellent opportunity to take on challenging tasks, expand on your already strong skill set, and help us achieve our goals in a fast-paced, dynamic, and entertaining work environment. You will value Teamwork, excellence, sincerity, accountability, and integrity. We are on the leading edge of trends in the cannabis industry and strive to innovate and ensure the continuous improvement of our processes, with a progressive, collaborative, and team-based approach.
What we Need
- Develop and Manage marketing initiatives in accordance with our Brand Guide to take charge and accountability for the execution from concept to completion (strategy, graphics delivery, promotional copy, negotiating rates, ads, optimization and testing, analytics, and reporting) bringing in support of third party strategists, graphic designers, digital ad managers and web developers as required.
- Contribute to the vision of our fast-growing company providing assistance and execution on Business Strategy, Data & Analytics, Advertising, Digital, Social Media, etc.
- Design and deliver omnichannel customer journeys that support the strategies and objectives developed within the customer base management team. Omni-channel tactics include email, SMS, digital ads, push/in-app notifications, web page content, SEO
- Utilizes business analytics to measure the success of programs and make modifications/recommendations for future programs-based performance analysis optimization, etc.
- Curating content, posting, and creating an editorial calendar and schedule for social media. Thoroughly briefing and managing copywriters and designers on project deliverables
- Participating in internal strategy meetings
- Evaluating active/past campaigns, developing insights from data and recommendations for improving strategy
- Excellent organization and project management skills with the ability to multi-task and support multiple brands
- Partner with internal/external teams to ensure campaigns and communications are compelling, personalized, and frictionless
- Employ a data-driven approach, always synthesizing information to identify opportunities to enhance communication effectiveness (example A/B testing creative assets)
- Plan and prioritize campaign deliverables based on the scope of work and business objectives
- Proactively monitor campaigns progress, anticipate potential risks and easily pivot with innovative solutions
- Proactively evolve processes to improve operational efforts and customer experience
- Drive brand vision and strategy for our private labels including detailed annual and seasonal marketing operations plan
- Collaborate with internal and external stakeholders on business development and strategy driving profitable growth
- Leverage external and internal relationships to drive game-changing creative executions that re-imagine our marketing efforts
- Use consumer, market, cultural, and competitive insights to drive the brand plans & KPI’s
- Present strategy and concepts to leaders across the organization and cross-functionally to drive shared understanding and direction
- Create & own the retail marketing calendar ensuring cross-functional key dates are captured and communicate any risks to program rollouts, driving our digital initiatives forward
- Develop, facilitate and create digital initiatives, including the production, editing, coordination of approval, and posting phases of web and social content – including but not limited to year-round written, video, photo, and audio storytelling.
- Enhance connection of key stakeholders with online audiences and coordinate collaboration opportunities with industry influencers, fans, and collaborators.
- Create, oversee and execute our social content calendar and use analytics and online polls and data to test, support, and drive the evolution of social content and engagement strategy.
- Network with influencers, our brand partners and other relevant stakeholders to brainstorm creative ideas for future content shared across organizational digital networks.
- Provide strategic guidance to junior staff and partner influencers
- Maintain awareness of the latest cannabis rules, guidelines, trends, campaigns, and storytelling techniques for the cannabis industry.
- Work with the Head of Retail, and project manages deliverables to ensure on-time and on-budget execution of online and in-store marketing initiatives.
- Synchronization, planning, and execution of Product Marketing, Brand Marketing, Sales, and management of outside Vendors & Agencies.
- Is the company's in-house expert on the range of advertising services, developing a support matrix that encompasses the full range of marketing activities, including in-store advertising, field execution, creative and assets, promotions, customer experience, Vibe Rewards, etc.
- In partnership with stakeholders, contributes to the strategic vision for Genie in assigned retailers and drives initiatives that support that vision. Brand presence and promotional activity speak to each retailer's core customers, driving sales to achieve Genie’s and retailer's objectives.
- Ensures company rewards program is functioning and supported by retail operations and enforces timelines on project executions to ensure their success, and timely execution.
- Develops and delivers innovative product-specific recommendations for product placement and promotions. This can run the spectrum from recommended planogram layouts to exclusive bundle offers, to in-store promotions, merchandising, and beyond.
- Creates ongoing presentation resources for Sales Account Managers to help sell in products and initiatives.
- Define, measure, and provide insights on KPI’s across performance marketing channels, tactics, and testing
- Engage customers through the Vibe Reward email and text messaging program, including content calendar, customer acquisition, and overall list health through targeting strategies
- Partner within the organization to identify gaps in current or future measurement capabilities and participate in delivering forward-thinking solutions to maintain leading-edge capabilities
- Translates large volumes of data into actionable insights and adds visual storytelling to clearly illustrate and educate on key opportunities
- Forecast business growth scenarios such as budgets, revenue, customer, and profitability
- Leads activities to enhance measurement, reporting, and forecasting customer file growth across acquisition, retention, reactivation, and loyalty for performance digital marketing activities
- Provides updates and opportunities from industry trends, competitive research, and emerging opportunities
The First 90 Days
- Generate a content strategy for social media and blog topics to maximize SEO of the website. Creating and testing email and text marketing campaigns
- Develop roadmap to continually improve the ability to measure and optimize paid media performance
- Develop a comprehensive communications plan for retail stores, reviewing and iterating based on the changing needs of the business
- Taken ownership of our digital campaign calendar, development of timelines, and budgets and the e-commerce marketing effort; partners with merchandising and planning departments to ensure optimal product assortment, along with optimal UX, product descriptions, and SEO enhancements.
- Established regular KPI reporting, weekly, monthly, quarterly, and annual performance reports.
What You’ll Bring
- Entrepreneurial, self-directed, and able to take ownership of ambiguous tasks to ensure success. Self-starter motivated to thrive in a fast-paced, deadline and detail-oriented workplace.
- Flexibility and adaptability to change; ability to go the extra mile to achieve success
- Well-planned, eye for detail; strong time management skills coupled with extensive attention to detail; action and results-oriented
- Work effectively without supervision, in many cases, with cross-functional departments during the planning and execution of marketing duties
- Bachelor’s Degree in Marketing or a quantitative field such as Business Analytics, Data Science, Math, Statistics, Marketing, Economics, or a closely related field
- Strength in storytelling and creative activation across social media platforms, including Instagram, Twitter, and Facebook, YouTube, Linked In, etc.
- Ability to develop and execute the strategy to access new social media audiences such as TikTok, Snap, and other platforms from time to time.
- Experience working with a team of content creators to conceive and implement highly engaging output across a multitude of digital networks.
- Strong background in Adobe Creative Cloud, Google Analytics, Facebook Biz Manager, PPC, HootSuite, and social media-related reporting platforms. Familiarity with digital analytics tools (e.g., Google Analytics, Semrush, etc.) and advanced skills working with computer programs in creating PowerPoint and Excel documents
- Effective written and verbal communication skills, experience using data to inform decision-making
- Acts quickly to support speed to market for continual testing, learning, and optimization of marketing tactics
- Synthesizes data from multiple sources to communicate results, insights, and opportunities to improve business results
- Ability to influence key stakeholders and manage relationships with vendor partners
- Plans, create, and executes digital campaigns aligned with overall strategy and business goals that drive customer traffic and sales in both BOPIS and bricks/mortar environments.
- Collaborates with management, and monitors industry trends to bring digital messaging and content strategies to life.
- Monitors competitive and industry digital marketing trends, tools, and resources.
- Experience in managing digital platforms both creatively and analytically.
- Fully immersed in social media with a clear understanding of how to produce results.
- Strong analytical thinking with the ability to optimize data and use it to produce recommendations.
- Must be a creative thinker and problem solver with a guerilla marketing mindset.
- Thrives in a high-energy, fast-paced collaborative environment.
- Very strong knowledge of customer marketing/direct marketing best practices
- Proven ability to manage projects and competing priorities, while maintaining excellent attention to detail
- Proven track record of driving results and working in a very fast-paced environment
- Exceptionally strong communication skills
- Strong sense of teamwork and the ability to work with and lead cross-functional teams
- Experience building consumer-facing digital services and experiences
Work remotely
- No
Job Type: Full-time
Pay: $71,500.00 - $81,100.00 per year
Benefits:
- Health insurance
Schedule:
- Monday to Friday
- Night shift
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Marketing: 3 years (Preferred)
Work Location: One location
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Digital Marketing Account Manager Up to $65k
We are growing our Account Management Team!
SM Services is one of the fastest growing premier digital markteting agency in the cannabis industry and our team has plenty of opportunity for growth!
We are looking for experienced and entry level Account Managers to help create long-term, trusting relationships with our customers in the Cannabis Industry across North America. SM Services is looking for people who are goal oriented and want be a part of a team that grows together!
For entry level, we are looking for someone with basic understanding of digital marketing such as Search Engine Optimization, Email Marketing, and entry level website design, along with strong communication skills, work ethic and willingness to learn.
Here at SM we strongly believe in providing the right training for our services and processes, so that we can grow together as a team and provide the best experience possible for our clients.
For experienced Account Managers we are looking for someone with a strong background and understanding of Search Engine Optimization, Programmatic Display Ads, SMS, Email Marketing, and Website Design. A strong understanding of the e-commerce world with a good work ethic and strong communication skills are a must.
The Account Manager’s role is to oversee a portfolio of assigned customers, develop new business from existing clients and actively seek to provide solutions and opportunities. Account management responsibilities include developing strong relationships with customers, relaying analytical data, creating effective campaign strategies, and delivering top quality customer service and communication. Account Managers answer client questions and identify new business opportunities among existing customers. In this role, you will liaise with other members of the fulfillment department to improve the entire customer experience. Ideally, candidates for this role will know how to meet ambitious individual and team-wide goals. Compensation increases based on performance every three months.
Skills and requirements
- Strong writing and communication skills
- Experience delivering client-focused solutions to customer needs
- Experience with website development
- Experience with email marketing platforms recommended (Klaviyo, MailChimp)
- Experience with Google Analytics
- Strong Attention to detail
- Critical thinking skills
- SEO, Display and Geo-Targeting Marketing experience preferred
- Experience with Google Docs, Microsoft Word and Excel required
- Bachelors or equivalent work experience preferred (depending on starting position)
- Must be willing to work in an office setting
Duties
- Create digital marketing strategies for Cannabis Dispensaties and e-commerce and implement digital marketing plans or roadmaps to support brand awareness objectives across the business to include digital SEO, GEO Fenced Programmatic Display, SMS Text Marketing, Email marketing, and Website build/Design.
- Respond to client emails and phone calls in a timely manner
- Manage desktop and mobile sites to improve customer experience, customer satisfaction and business value generated.
- Interpret research to support content strategies and multichannel (or Omni channel) user experience journeys.
- Manage and measure integrated campaigns to include online such as search, affiliate, email, social media, and SEO.
- Support the fulfilment team
Report on results and set organisational KPIs and implement within dashboards using Google Analytics.
Keyword research and segmentation.
Measure and interpret data to include customer profiling and behaviour across customer journey mapping and web traffic data, and analytics.
Identify opportunities and new ideas to boost brand awareness and growth through digital brand communication
Email marketing experience, with the understanding to nurture relationships with new prospects and existing customers, for retention and upsell/cross-sell opportunities and to demonstrate ROI.
CRM strategy and integration across digital platforms.
Manage Omni channel including Branding, Digital Display, SEO, SMS, and Email.
Copywriting and brand experience for all channels including website build/design, email marketing.
Creative experience demonstrated across marketing campaigns for new content.
Job Type: Full-time
Pay: $35,000.00 - $65,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Phoenix, AZ 85003: Reliably commute or planning to relocate before starting work (Required)
Education:
- High school or equivalent (Required)
Work Location: One location
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Elevations Nation:
Elevations Nation, a lifestyle-driven membership program by Elevations Hotels & Resorts, empowers and educates explorers and adventurists craving new ways to enjoy life. More than a travel rewards program, Elevations Nation is a community where best-in-class lifestyle, wellness, cannabis, and culinary experiences intersect
Title: Digital Marketing Manager
Description:
Digital Marketing Managers oversee a team of marketing professionals in building and implementing a digital marketing campaign to publish on a variety of outlets. They build strategies to publish display, social media, SEO and web advertisements. They’ll work with their team to brainstorm ideas for digital campaigns, then they’ll build a schedule for each element of the campaign. They delegate the necessary takes to each team member based on their specific interests or skills.
Responsibilities
Optimization:
· Provide actionable feedback based on market data analysis, ensuring effective optimization of marketing efforts (SEO, paid media, affiliates, etc.)
· Translate data findings on consumer behavior, industry trends, campaign growth, and performance into presentations and reports
· Identify the latest tools and/or software to establish a centralized workflow and to measure consumer behavior, patterns, and relevant trends
· Work cohesively with the Marketing team to develop campaign hierarchies, and implement data-driven goals across marketing functions
· Report the progress of inbound marketing efforts by measuring website traffic, sales volume, ad clicks, etc. to monitor growth and client acquisition
· Perform SWOT analysis, marketplace research by observing competitive trends that drive consumer demands, preferences, and behavior
Descriptive Analytics:
· Define customer funnel stages and understand our customers through the stages.
· Lead the strategy and execution of customer segmentation efforts in partnership with Business and Sales Operations.
Requirements
· Bachelor’s degree in Marketing, Data Analytics or related field
· 2 to 4 years of experience in market analytics, multi-channel marketing, etc
· Proficiency in one or more data management software (Microsoft SQL Server, DataStax) and visualization tools (Tableau, Domo, etc.)
· Proven experience in managing data integrations
· Strong grasp of statistical analysis software (SPSS, SAS, or similar)
· Excellent written, communication, and presentation skills
· Advanced knowledge of mathematical and statistical concepts
· Ability to work independently and collaborate with Senior strategists
· Experience with CRM programs, Microsoft Office, Web Analytics tools, etc
· Familiarity with programming languages is a plus
· Well-versed in the use of social media as a marketing tool
· Understands website metrics and best practices
· Experience with search engine optimization, lead generation, and email marketing
Pay: 90,000 -130,000 depending on experience with a potential to bonus dependent upon goals achieved that are decided amongst leadership.
Job Type: Full-time
Pay: $90,000.00 - $130,000.00 per year
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Marketing: 4 years (Preferred)
Work Location: Hybrid remote in Phoenix, AZ 85013
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Sr. Marketing Manager - Demand Generation (Remote or In-Office)
Leaf Trade
About Leaf Trade
It’s an exciting time to join Leaf Trade. After completing a Series B round for $20M in April 2022, we’re beginning to seek out talent to help us build our demand generation. Our founding team listened to their friends about what was broken within the cannabis industry and built Leaf Trade to fix it. That spirit of listening is what drives us today — from onboarding to education, to feature requests. We listen, brainstorm, and build. We also listen to our team and take feedback from the entire Leaf Trade crew to build a supportive, collaborative environment built on genuine respect, continuous learning, and curiosity. We also trust our team and offer a work-anywhere policy.
What we are building is nothing less than the future of wholesale Cannabis buying and selling. Our marketplace connects licensed cannabis wholesalers with licensed cannabis retailers streamlining operations for some of the biggest names in Cannabis. We’re doing that by giving cannabis businesses the tools they need to stay on top in increasingly competitive, highly regulated markets. Our tech solutions allow for the exponential growth of cannabis industry changemakers. We pride ourselves on supporting the cannabis companies changing the world, the marketplace, and our communities for the better.
About the Role
Join Leaf Trade in a critical role as our Sr Marketing Manager - Demand Generation. This role will build our demand generation strategy and execute the program across channels. Candidates must be strong communicators who are confident in leveraging data to build their demand pipeline projections. This new role, reporting to our Head of Marketing, is critical to our business's growth and will be set up to scale with the company.
Responsibilities:
- Partner with the sales team to define targets that assist in scaling demand for our products
- Manage the execution and performance of acquisition-focused and ABM campaigns across engagement channels
- Develop near and long-term acquisition strategies that increase qualified leads and net revenue
- Deliver quality leads to our sales teams while enabling them to effectively convert leads into pipeline and revenue, collect feedback from the field on an ongoing basis to optimize campaigns, and closely monitor ROI
- Analyze and optimize the lead conversion process by owning the complete lead process from awareness through to closed/won customers
- Optimize our marketing automation and lead nurturing processes across all channels
- Work cross-functionally to understand how our inbound leads turn into customers and continually refine our process to convert customers
- Continually optimize for performance with tactics such as landing page testing, funnel optimization, ad copy testing, and more
- Collaborate with the content and creative teams to align on channel best practices for lead generation
Requirements:
- At least eight years of marketing experience
- Willingness to collaborate with cross-functional and external teams teams
- At least 2 years of experience in B2B Lead Generation
- At least 3 years of experience in Google Ads and Google Analytics
- Google Ads and Google Analytics certifications preferred
- 3 years of direct management experience preferred
- Excellent verbal communication skills with a good command of the English language
Leaf Trade is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
Leaf Trade focuses on E-Commerce, B2B, Startups, Technology, and Wholesale. Their company has offices in Chicago. They have a growing team that's +50 employees. To date, Leaf Trade has raised $22.5 million in funding; their latest round was closed in March 2022.
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The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing events, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and be passionate about the TXMMD mission.
Responsibilities
- Forming, growing & maintaining long-term partnerships with attorneys and physicians within the Houston area, with mentality to also grow those relationship in other cities within the state Texas.
- Coordinate all marketing activities to generate leads, including but not limited to; cannabis community events, social media management, & monthly newsletters.
- Inform clients and prospects of products and services through creative marketing strategies.
- Track performance of all marketing campaigns.
- Create & submit marketing expense reports.
Qualifications
- Bachelor's degree or equivalent experience
- 3+ years' experience in marketing
- Ability to multi-task
- Strong verbal, written, and organizational skills
Job Types: Full-time, Contract
Pay: $45,000.00 - $48,000.00 per year
Schedule:
- Monday to Friday
- Self-determined schedule
- Weekend availability
Ability to commute/relocate:
- Houston, TX 77002: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 3 years (Required)
Work Location: Hybrid remote in Houston, TX 77002
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Do you have experience in Branding and Marketing Communications? Firelands Scientific is looking for a Marketing Manager to create marketing strategy and provide support for our Wholesale and Retail channels. Hybrid Cleveland office.
Innovation and a force for good…join a cutting-edge company that combines the best of nature, science, and technology to provide highest quality natural alternatives to synthetic drugs. Our rigorous cultivation and processing standards ensure consistent, reliable medical cannabis products. www.firelandsscientific.com.
As the team leader, you will be responsible for driving content creation and deployment via social media management, brochures, product packaging, sales tools, media recommendations, customer relations and employee relations. This role requires a strategic mind and experience in deliver actionable marketing campaigns and materials in a dynamic business environment.
Responsibilities include:
- Managing a marketing team of 5.
- Creating strategic marketing plans aligned with mission, vision, and growth objectives
- Analyzing brand positioning, consumer insights and sales trends to drive communications and promotional activities.
- Overseeing new and ongoing marketing materials and activities for wholesale and retail channels.
- Measuring and reporting performance of all marketing campaigns, assessing ROI and KPIs.
- Monitoring market trends, researching consumer markets and competitors’ activities.
- Aligning the company around the brand’s direction, choices, and tactics.
- Attracting and engaging audience, promoting brand messaging, and motivating the target audience to “take action.”
- Assessing and improving best-in-class customer experience in all marketing and branding efforts.
- Technical and creative writing/editing for marketing communications: social media, articles, internal communications, presentations, news releases, media advisories, newsletters, calendar announcements, and pitches to appropriate news media outlets.
- Providing strategic guidance on communications tactics best suited for specific goals.
- Driving brand perceptions through print, web, social, content, PR and advertising.
- Developing and managing of cross channel marketing campaigns.
- Managing Marketing budget.
Required:
- 5+ years of proven working experience as Marketing Manager or Brand Manager within a regulated product category (food, pharma, medical device).
- Leadership, team management.
- Experience with social media and Google Analytics.
- Strong analytical skills partnered with a creative mind
- Outstanding communication and collaboration skills
- Customer Oriented – internal and external
- Proven ability to develop brand and marketing strategies
- Degree in marketing or a related field required
Firelands Scientific is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Insa is experiencing an exciting time of growth. After recently successfully launching our new digital marketing platform, Alpine IQ, we’re looking for a Digital Marketing Manager to oversee and manage it. The Digital Marketing Manager will create, schedule and report on email, sms and push campaigns.
You’ll work directly with the Director of Digital Experience to build out target audiences and segmentation strategies, collaborate with the creative team on deliverables and optimize campaigns with different testing options to help drive online sales.
Responsibilities & Duties
- Plans, manages, and executes company marketing strategies across email, sms and push channels
- Manages discounts and deals set up in our platform and app
- Collaborates with creative department on copy needs in digital channels
- Stays current on state specific compliance and regulations with our compliance department
- Proof and QA digital campaigns.
- Handles routing and internal approval process on deliverables
- Provides regular reporting and analytics performance on digital campaigns to leadership
Qualifications & Skills
- Must be at least 21 years of age
- 2-4 years of experience managing and creating campaigns for medium to large brands on email, sms and push channels
- Bachelor’s degree in communications or a related field required
- Proficiency with Microsoft Office Suite required
- Must possess excellent writing skills with attention given to spelling, grammar, and syntax
- Ability to work proactively and independently, to seek and incorporate constructive feedback, and to manage and complete multiple tasks on deadline
- Solid presentation skills – must be comfortable speaking to stakeholder groups and delivering results
- Self-starter with the ability to work collaboratively with others and under limited supervision
- Ability to switch focus and perform challenging tasks for different marketing practices quickly and comfortably
- Strong analytical skills and enthusiasm for working with data to produce meaningful reports for internal and external stakeholders.
Competencies:
- Email, SMS and push channel marketing best practices
- Attention to Detail
- Communication
- Creativity and Innovation
- Organization
- Problem Solving
- Project Management
- Research
- Strategic Thinking
Physical Requirements:
- Frequent sitting, standing, and walking
- Kneeling, stooping, and bending at the waist occasionally
- Close visual acuity needed to read and write documents on a computer screen
- Manual dexterity needed to type on a computer
Mental Requirements:
- Analysis
- Comprehension
- Coordination
- Persuasion
- Reasoning
- Talking
- Writing
- General office environment
- Occasional exposure to cannabis odor when present at production facilities
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Hello! We were founded to transform the world of cannabis by creating functional highs that help you do all the life stuff better. We launched in 2016, and since then, we've advanced from a start-up to Colorado's fastest-growing edibles brand. Our company has been touted by media, industry watchers and consumers as one of the most exciting brands in the cannabis space. This is an incredible time of expansion for 1906 and we are rapidly growing beyond Colorado. We are currently seeking long-term, committed and enthusiastic team members to grow with us. 1906 offers a competitive salary, incentive bonuses based on performance, and competitive health and wellness benefits.
1906 is simply the most innovative brand in cannabis and a major challenger in the wellness space. In the last two years we have quintupled revenue, released a six formula new product line novel in the market, created the world's first edible for cognitive focus, and expanded to multiple new states.
We are seeking a professional, reliable, enthusiastic Field Marketing & Community Outreach Manager to help grow 1906 business in the Missouri and Illinois markets. As a successful candidate, you will serve as the face and voice of our company, build brand recognition, and successfully promote our products. You will communicate and engage with our sales & marketing team, and our dispensary customers in meaningful ways to increase our company's brand awareness and help generate new sales opportunities. You will seek out community groups and partnerships to expand our audience and invite people to experience our brand and seek pathways to complete purchases with dispensaries and delivery services.
1906 is dedicated to building a diverse team, and committed to promoting equity among people of color, particularly, Black, African American, Hispanic, Latinix, Indigenous people. Women, Veterans, persons with disabilities, and LGBTQ+ people. Members of these groups are strongly encouraged to apply!!
JOB DUTIES:
- Understand 1906's mission, vision, team structure, and goals
- Understand all 1906 products and experiences and be able to clearly communicate this information to others
- Maintain a positive image of the brand at all times
- Act as a liaison between 1906 marketing and sales teams in sharing information and opportunities.
- Develop a clear and concise communication format with the teams to support objectives while in stores
- Scout for expanded visual merchandising opportunities in dispensaries
- Build rapport with current and potential customers and dispensaries
- Work closely with both 1906 sales and marketing staff + dispensaries to bring activity to life in market
- Lead in-dispensary pop-ups and budtender educations
- Support broader event activations on-site as needed
- Tracking results from sales support, pop-ups and budtender educations
- Lead development of local Brand Ambassador team as market need grows
QUALIFICATIONS:
- Age 21+
- Previous experience as an account representative, sales, brand ambassador or similar role is strongly desired, as well as knowledge of sales and marketing principles
- Outstanding communication skills, both written and verbal
- Engaging, outgoing, approachable personality
- Reliable, self-starter and team player
- Must be able to work independently/remotely
- Excellent problem-solving skills
- Local candidate, with ability to travel within Missouri & Southern Illinois using your own vehicle.
- Bachelor's Degree in Marketing, Sales, Business, Communications or a related field (preferred)
- CPG experience in Alcohol, Cosmetics, Pharma or Food preferred.
- Availability to work weekends. This role is a full-time salaried position with weekend work required to facilitate events and in-store pop-ups.
TOTAL REWARDS:
- Paid time off
- Base salary $60,000 - $70,000 depending on experience
- Fully paid health insurance
- Group Dental and Vision insurance available
- 401k
- Monthly vehicle allowance for use of own car
- Gas card for fuel purchases
- AMEX for business expenses
- Company provided laptop or tablet
- Annual bonus potential per Company's direction/performance
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Hello! We were founded to transform the world of cannabis by creating functional highs that help you do all the life stuff better. We launched in 2016, and since then, we've advanced from a start-up to Colorado's fastest-growing edibles brand. Our company has been touted by media, industry watchers and consumers as one of the most exciting brands in the cannabis space. This is an incredible time of expansion for 1906 and we are rapidly growing beyond Colorado. We are currently seeking long-term, committed and enthusiastic team members to grow with us. 1906 offers a competitive salary, incentive bonuses based on performance, and competitive health and wellness benefits.
1906 is simply the most innovative brand in cannabis and a major challenger in the wellness space. In the last two years we have quintupled revenue, released a six formula new product line novel in the market, created the world's first edible for cognitive focus, and expanded to multiple new states.
We are seeking a professional, reliable, enthusiastic Field Marketing & Community Outreach Manager to help grow 1906 business in the Pennsylvania market. As a successful candidate, you will serve as the face and voice of our company, build brand recognition, and successfully promote our products. You will communicate and engage with our sales & marketing team, and our dispensary customers in meaningful ways to increase our company's brand awareness and help generate new sales opportunities. You will seek out community groups and partnerships to expand our audience and invite people to experience our brand and seek pathways to complete purchases with dispensaries and delivery services.
1906 is dedicated to building a diverse team, and committed to promoting equity among people of color, particularly, Black, African American, Hispanic, Latinix, Indigenous people. Women, Veterans, persons with disabilities, and LGBTQ+ people. Members of these groups are strongly encouraged to apply!!
JOB DUTIES:
- Understand 1906's mission, vision, team structure, and goals
- Understand all 1906 products and experiences and be able to clearly communicate this information to others
- Maintain a positive image of the brand at all times
- Act as a liaison between 1906 marketing and sales teams in sharing information and opportunities.
- Develop a clear and concise communication format with the teams to support objectives while in stores
- Scout for expanded visual merchandising opportunities in dispensaries
- Build rapport with current and potential customers and dispensaries
- Work closely with both 1906 sales and marketing staff + dispensaries to bring activity to life in market
- Lead in-dispensary pop-ups and budtender educations
- Support broader event activations on-site as needed
- Tracking results from sales support, pop-ups and budtender educations
- Lead development of local Brand Ambassador team as market need grows
QUALIFICATIONS:
- Age 21+
- Previous experience as an account representative, sales, brand ambassador or similar role is strongly desired, as well as knowledge of sales and marketing principles
- Outstanding communication skills, both written and verbal
- Engaging, outgoing, approachable personality
- Reliable, self-starter and team player
- Must be able to work independently/remotely
- Excellent problem-solving skills
- Local candidate, with ability to travel within Pennsylvania using your own vehicle.
- Bachelor's Degree in Marketing, Sales, Business, Communications or a related field (preferred)
- CPG experience in Alcohol, Cosmetics, Pharma or Food preferred.
- Availability to work weekends. This role is a full-time salaried position with weekend work required to facilitate events and in-store pop-ups.
TOTAL REWARDS:
- Paid time off
- Base salary $60,000 - $70,000 depending on experience
- Fully paid health insurance
- Group Dental and Vision insurance available
- 401k
- Monthly vehicle allowance for use of own car
- Gas card for fuel purchases
- AMEX for business expenses
- Company provided laptop or tablet
- Annual bonus potential per Company's direction/performance
Apply for this job with 1906
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
summary
-
$41,600 - $52,000 per year
permanent
high school
-
category
office and administrative support occupations
reference
AB_4068987
Would you say you have experience providing world class customer service? We have a local Cannabis company that is in need of someone with your expertise. This is a high volume and fast paced environment where you will be working off of 2 computer screens and will be required to multi-task efficiently. You will follow up with customers via phone, email and fax to retrieve any necessary information.
salary: $41,600 - $52,000 per year
shift: First
work hours: 8 AM - 4 PM
education: High` School
Responsibilities
- Ideate, develop, pitch and flawlessly execute innovative, customer-engaging campaigns that drive action across business KPIs
- Manage retail promotional execution, staff education, tracking and reporting – ensuring proper sell-through of campaigns across all retail mediums
- Own staff education of campaigns including sell-through strategy and positioning
- Expand retail merchandising efforts across in-store, e-commerce and delivery business units
- Work with cross-functional teams as we expand digital commerce platforms, funnels and fulfillment
- Coordinate with purchasing department on marketing calendar, launch plans and innovation to drive customer engagement
- Manage and monitor digital presence, such as website, Leafly, Weedmaps, Yelp, etc.
- Develop internal campaigns to reinforce the Airfield mission and values with retail staff
Skills
- Operations - Retail
- Retail Sales
- Stock Management
- Oversee accounting functions
- Managing
- Decision Making
- Answering Phones
- Marketing Communications
- CREATIVE MARKETING
Qualifications
- Years of experience: 3 years
- Experience level: Experienced
Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.
We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
For certain assignments, Covid-19 vaccination and/or testing may be required by Randstad's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Randstad representative for more information.
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Would you consider yourself a cautious risk taker? Are you someone who very naturally possesses the vision to drive big picture change and growth but also will tend to the details or process necessary to attain those goals? Would you say that you are a very self-sufficient person comfortable when asked to lead projects or teams? Are you serious and direct and do you hold yourself and others to high standards?
What You’ll Do: Execute against the Curio Wellness (CW) marketing strategy across multiple digital media platforms. This role with work in collaboration with the CW Brand Managers and external creative and strategic agency to develop, plan and execute strategic plans on our digital properties in alignment with marketing priorities and specific brand/product campaigns. build and engage the CW audience, grow brand market share, and generate demand to achieve the company’s revenue goals.
The Digital Marketing Manager will lead the optimization and growth of our owned digital channels including email, website, app, and social channels, as well as discover and execute on growth marketing digital campaigns as well as:
- Map out email strategy and measure performance, making strategic recommendations for improved engagement
- Develop and manage SEO and content strategy for our website
- Drive the marketing components of the CW app, including performance and data analytics, push notification strategy, content strategy and managing other aspects of the app programming with the app developer and agency
- Discover and execute digital growth strategies such as display ads, PPC campaigns, co-op partnerships with customers (dispensaries) and more
- Ensure that our brand is properly positioned on customer menus across the state
- Lead, develop and execute original, channel-specific content strategy to create an interactive brand experience for the CW audience.
- Monitor digital media trends, tactics, and tools to provide recommendations that help maintain brand relevancy and industry leadership.
- Responsible for implementing an e-commerce experience on CW digital channels
- Define program objectives and KPIs, analyze performance data to hit target KPIs, and provide reporting and analysis to senior leadership to support achieving monthly, quarterly and yearly sales and marketing goals.
What You’ll Need:
- 5+ years working experience as Digital Marketing Manager in consumer products (B2B or B2C)
- Proven ability to develop strategic recommendations and present to leadership
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full digital marketing mix
- Specific experience in email marketing strategies, evaluating and optimizing performance
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Ability to change priorities quickly and effectively
- Flexible mindset and desire to jump in where needed
- Up-to-date with latest trends and marketing best practices
- Cannabis industry experience or knowledge of cannabis
- Degree in marketing or a related field
What We Do:
Curio Wellness is cultivating a better way of life. As a trusted healthcare partner providing safe, reliable and effective products, we seek to continually elevate the healthcare conversation through education and patient experiences that are truly transformative. Whether for our patients, partners or employees, we seek to inspire and affect innovative healthcare solutions.
As a premium medicinal cannabis brand, we're devoted to the highest safety and hygienic standards through every step of the process. Our best-in-class facility employs the best practices of highly experienced agronomy and pharmacology professionals.
What We Offer:
- Competitive pay
- A comprehensive benefits package that includes medical, dental, and vision plans, life and AD&D insurance, 401K, Short Term Disability, Dependent Care FSA, HSA, Tuition Reimbursement and PTO
- Employee discount on all of our Wellness Center products.
- An exciting opportunity to have a huge impact within a rapidly growing industry!
Curio Wellness is an Equal Opportunity Employer Curio Wellness is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
Must be 21 years old.
Curio Wellness requires COVID vaccination for all employees. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. All candidates must have received at least the first dose of the COVID-19 vaccine within a week of the offer date.
As a condition of employment, all Curio Wellness employees must comply with the State of Maryland requirements which include providing a copy of your fingerprints in the required format and consenting to an FBI Background Check and Drug Screen.
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Insa is a vertically integrated cannabis company located on the east coast, operating in multiple states with a headquarters in Chicopee, MA. We have our own cultivation facilities, kitchens, labs and retail locations and wholesale distribution across four states including MA, PA, FL and OH.
Insa is looking for a Wholesale Marketing Manager to lead customer marketing efforts for the company’s Pennsylvania wholesale business. In partnership with the VP Sales and Director of Brand Management, you will work directly with the sales team and our customers to drive brand awareness and growth for our business. This role includes leading customer marketing activities, including contributing to the development and execution of an Integrated Marketing Plan for specific customers and regions. In addition, the Customer Marketing Manager will craft key customer presentations, translate data into insights and execute demand creation efforts. The Customer Marketing Manager will be a key team player, working cross-functionally with Marketing, R&D, Sales, Finance, Graphics, and Supply Chain. Ultimately, your efforts will help us build brand and portfolio awareness, increase shopper and customer loyalty, and generate measurable results.
This position will be in the marketing department, reporting to the Director of Brand Management. The Wholesale Market Manager must reside in PA and be willing to travel within PA and border states 15-20% of time.
Responsibilities
- Act as a Brand steward and partner with sales team to build and execute market plans that drive brand awareness ensuring consistency in voice, tone and message across all retailers. Help shape the marketing plan development, and ensure excellence of execution in market to deliver upon goals
- Lead the development of regional marketing campaigns including creative content and assets for digital, social and print ensuring they are in line with brand strategy and standards
- Communicate the value proposition of Insa products to both the sales team and retail partners and identify opportunities to increase brand awareness
- Develop the sales tools that support the selling process of the products
- Oversee the planning and coordination of key sponsorship events
- Support the development of the annual planning including Situation Analysis, Business Reviews and participate in the joint Sales & Marketing planning meetings
- Establish KPIs to measure impact, with the ability to utilize them in the decision-making process
- Manage and execute in-store initiatives and merchandising to enhance product marketing, promos and demand generating tactics (ex. Signage, in store activations, etc.)
- Develop a keen understanding of the competition, customers and shoppers/ patients; as well as a complete understanding of Insa’s performance in the market
Qualifications & Requirements
- Minimum of 5-8 years experience as a Brand/Marketing/Sales Manager. Consumer Packaged Goods (CPG) experience a desired but not required
- Detail-oriented project manager who works collaboratively and can influence cross-functional partners to align around a project or initiative; ability to manage multiple projects in a fast-paced environment with high attention to detail.
- Syndicated Data experience including: SPINS, IRI, Nielsen and Spectra Data preferred
- Bachelor’s Degree in business, marketing, or a related field, MBA preferred
- High level of interpersonal skills, specifically around presenting to customers, influencing without direct authority, resolving conflict, and creative problem solving
- Proven analytical skills with a strength in analyzing data and developing clear and actionable conclusions/recommendations
- Self-starter who has demonstrated personal and thought leadership capabilities in prior responsibilities.
- Excellent written and verbal communication skills are required
- Must be fluent in Microsoft Office 365, including PowerPoint
- Must be at least 21 years of age
- Must reside in PA and be willing to travel within PA and border states 15-20%
- Must have a reliable personal vehicle
- Must be able to pass a background check in accordance with state regulations
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Company Description:
Quality Roots is the premier retail company serving Michigans’ recreational cannabis community. We represent a team of highly experienced, knowledgeable professionals who have a long history of owning and operating local, family owned businesses within the state of Michigan in fields ranging from pharmaceuticals, retail sale operations, property management, and many more.
Position Summary:
We are seeking an individual who has a vision, passion and knowledge in the Cannabis Industry. The Marketing Manager will assist the marketing departments initiatives and campaigns delivered throughout various business platforms. This role will work with the Marketing Director and Design team to schedule and execute campaign assets, in-store events, and brand ambassador initiatives to ensure high-quality and timely execution of marketing campaigns.
Qualifications:
The Marketing Manager must be organized and professional with the ability to be outgoing and enthused while working in tandem with several departments such as Retail Operations, Purchasing and Inventory teams.
The ideal candidate will inspire, respect and provide authority to their team, as well as possess a high level of communication with vendors, customers, management, store employees and surrounding communities.
Job Responsibilities:
- Develop campaigns that are rooted in brand/community awareness and ROI driven
- Help identify target audiences and trends
- Know web tools like HTML, Wordpress, and Google Suite
- Analyze and improve SEO analytics
- Organize promotional activities for new products/services
- Schedule and coordinate in-store events
- Lead brand ambassadors for promotional campaigns
- Strategize social media efforts for promotional events
- Distribute text and email promotional materials.
Skills:
- Google Suite, Monday.com, Adobe Creative Cloud Suite and Apple applications
- Project Management, organizational and time management skills
- Leadership and interpersonal skills
- Strong communication and team building abilities
- Creative and analytical mindset
- Basic knowledge of the cannabis plant and its effect on the endocannabinoid system, or the ability to learn.
Requirements:
- Must be 21+ years old
- Valid driver’s license with reliable access to transportation and the ability to travel within the state of Michigan
- Bachelor's Degree in business administration, marketing, communications or a related field.
- Cannabis industry experience preferred
- Marketing experience 2+ years, preferred
- Full-time availability (45 hours per week, flexible schedule)
- Evening and weekend availability required
- Must feel comfortable addressing and engaging with the public
- Ability to pass a criminal background check
- Must be able to work at a computer or on a tablet for an extended period of time
- Capable of sitting, standing, squatting, kneeling, bending or walking throughout the workday
- Ability to push, pull or lift up to 40 lbs
- Proper employment documentation required for I9
- Job Types: Full-time
Compensation:
- Salary, $50,000/yearly (negotiable)
- Employee store discount (25%)
- Full benefits after 90 days including medical, dental, vision and paid time off.
Quality Roots Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
Job Type: Full-time
Pay: From $50,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- Weekend availability
Ability to commute/relocate:
- Birmingham, MI 48009: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- What is your knowledge/experience in the cannabis industry, if not reflected in your resume?
Education:
- Bachelor's (Required)
Experience:
- Marketing: 2 years (Required)
Work Location: One location
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Manager, Lifecycle Marketing
Overview:
Are you a hungry, talented, and creative lifecycle marketer leader who loves engaging and educating consumers and customers by crafting deeply personalized, automated and scaled email marketing programs? We're looking for you!
As the Manager of Lifecycle Marketing at Weedmaps, your primary responsibility is to lead CRM marketing initiatives and strategy for important growth areas for the B2C side of the business. In this role you will be leading a team and working across business units & cross-functional groups while developing and executing lifecycle marketing campaigns that will drive growth and retention for Weedmaps' products.
The impact you'll make:
- Design the segmentation, engagement and lead nurturing strategy for end-to-end user and customer lifecycles, examples including account creation through order conversion, on-boarding and other down-funnel goals (B2C).
- Partner with Product Marketing and Brand to execute and achieve marketing campaign performance goals.
- Ensure a seamless and integrated lifecycle marketing experience for the end user and client.
- Monitor and optimize deliverability to maintain high deliverability, and data hygiene across all channels.
- Ensure that we are maximizing the use and capabilities of all internal or 3rd party omnichannel and marketing automation software.
- Constantly looking to improve our lifecycle program with industry best practices as well as staying up-to-date on emerging strategies and technology.
- Lead, manage and build the lifecycle (omnichannel) marketing team and fully own and manage triggered and automated email programs.
- Document and standardize all channel methodologies, SOPs & performance reporting.
- Partner with stakeholders on the strategy and own the execution of our email, push & inbox marketing program.
- Assist in the hiring, training and development of a team of Lifecycle Marketing specialists.
- Design tests and run experiments to develop insights on the customer to increase user engagement and maximize revenue potential.
- Collect and analyze feedback from customers, stakeholders and other teams to shape requirements, features and end product enhancements/requests.
- Maintain and prioritize a product request roadmap and backlog and ensure that new features and enhancements are validated, clearly specified and tested before launch.
- Help with complete and detail-oriented product requirements documents and ensuring clear communication of those requirements to the PM, design, usability and development teams.
What you've accomplished:
- Bachelor's degree or equivalent education and/or experience required.
- Minimum of five (5) years of experience in omnichannel marketing at an ecommerce, marketplace or SaaS company.
- Minimum of 2 years of experience managing highly productive lifecycle marketers.
- Proven track record of building B2C lifecycle strategies and processes to scale.
- Strong hands-on experience with omnichannel marketing platforms including custom design language as well as technical capabilities and limitations.
- Strong data analysis, visualization and reporting skills.
- Proven track record of developing data-driven marketing strategies.
- Proven track record of strategy development while while overseeing and executing day-to-day tactics.
- Strong communicator with the ability to collaborate with cross-functional and remote teams on complex projects.
- Strong project management skills and ability to work effectively in fast-paced, fluid, and highly cross-functional environment.
- Strong organizational and problem-solving skills.
Preferred Qualifications:
- MBA preferred
- Experience with Braze or similar omnichannel marketing platforms
- Highly proficient in data platforms (e.g. Heap, Tableau, mixpanel, Google Analytics), SQL, etc.
- Experience with Liquid, HTML, CSS and graphics editing programs
- Experience in the cannabis space is a plus
Our 2022 Benefits:
- Medical, Dental & Vision benefits (effective Day1):
- Employee - employer paid premium 100%
- Dependent - employer paid premium 80%
- HMO - Kaiser & Anthem
- PPO and HDHP with HSA - Anthem
- Basic Life & AD&D - employer paid 1x salary
- 401(k) Retirement Plan (with employer contribution)
- PTO (3 weeks accrued); 5 sick days
- Supplemental, voluntary benefits
- Kindbody (family planning/fertility) including up to $10,000 towards cash-pay services
- BenefitEd (Student Loan Repayment/529 Education Savings) including a company contribution of up to $1,000/year
- FSA (Medical, Dependent, Transit and Parking)
- Voluntary Life Insurance
- Critical Illness Insurance
- Accident Insurance
- Short- and long-term disability Insurance
- Pet Insurance
- Company-paid identity theft protection
- Rocket Lawyer legal services platform
- Paid parental leave
- Reimbursements for home office setup and monthly WiFi
Why Weedmaps?
- You get to play a meaningful role in the future of cannabis and how it's regarded globally
- Catered lunches provided while working in the office
- Casual work environment, no fancy clothes required, but you are free to dress to the nines!
- Generous PTO and company holidays
- Endless opportunities to network and connect with your Weedmappers through education and speaker series, Employee Resource Groups, happy hours, team celebrations, game nights, and much more!
Weedmaps is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability. Our company uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.
Applicants may be entitled to reasonable accommodations under the terms of the ADA and state/local laws. Please inform us if you need assistance participating in the interview process.
About Weedmaps:
WM Technology, Inc.'s (Nasdaq: MAPS) mission is to power a transparent and inclusive global cannabis economy. Now in its second decade, WM Technology has been a driving force behind much of the legislative change we've seen in the past 10 years.
Founded in 2008, WM Technology, is a leading technology and software infrastructure provider to the cannabis industry, comprising a B2C platform, Weedmaps, and B2B software, WM Business. The cloud-based SaaS solutions from WM Business provide an end-to-end operating system for cannabis retailers. WM Business' tools support compliance with the complex, disparate, and constantly evolving regulations applicable to the cannabis industry. Through its website and mobile apps, WM Technology provides consumers with the latest information about cannabis retailers, brands, and products, facilitating product discovery and driving engagement with our retail and brand customers.
WM Technology holds a strong belief in the power of cannabis and the importance of enabling safe, legal access to consumers worldwide. Since inception, WM Technology has worked tirelessly, not only to become the most comprehensive platform for consumers, but to build the software solutions that power businesses compliantly in the space, to advocate for legalization, social equity, and licensing in many jurisdictions, and to facilitate further learning through partnering with subject matter experts on providing detailed, accurate information about the plant.
Headquartered in Irvine, California, WM Technology supports remote work for all eligible employees. Visit us at www.weedmaps.com.
Notice to prospective Weedmaps job applicants:
Our team has been made aware of incidents involving LinkedIn, Telegram, and Facebook accounts impersonating Weedmaps recruiters. These individuals are attempting to use our company name to solicit payment from prospective candidates interested in applying for jobs at our company. Our team is actively working to combat these attempts, but in the meantime, please be mindful of the following:
- Our recruiters will always communicate with candidates through an @weedmaps.com_ email address._
- CORRECT: [email protected]
- INCORRECT: [email protected]
- Our recruiters will NEVER ask for or attempt to solicit payment from applicants in order to apply, interview, or work for Weedmaps.
- If you are interested in a role at Weedmaps, please apply through our established channels.
- Weedmaps_ Careers Page_ or_ LinkedIn_
If you are unsure if a communication is legitimate, please contact our recruitment team at [email protected] and they will happily confirm for you. Thank you for your vigilance and we appreciate your interest in working with us!
#LI-REMOTE #WMFromAnywhere
Job Type: Full-time
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Company: Southern Crop Administration
Job Title: Field Marketing Manager
Reports To: Chief Marketing Officer
FLSA Status: Regular Exempt
Job Location: any Major Metropolitan Area in MS and the ability to travel statewide
The Field Marketing Manager will be responsible for creating and maintaining relationships with practitioners, 3rdparty accounts, and local organizations. The role has a strong educational component, and the candidate must be able to articulate brand, product and cannabis knowledge to various audiences. The candidate will also be responsible for organizing and activating at community and industry events with a focus of reaching out to potential new patients and generating leads. The candidate must be goal driven and have a strong focus on ROI driven initiatives.
The Field Marketing Manager will be required to travel within the designated region and must also be able to work nights and weekends in accordance with the marketing team’s promotional event calendar.
KEY DUTIES AND RESPONSIBILITIES - The following list of duties is not intended to be restrictive or all-inclusive. The fact that certain duties may not be listed does not limit the assignment of additional and/or other duties.
- Support strategic cross-channel marketing plans to achieve company goals and objectives
- Develop Budtender Incentive programs for both internal and external accounts
- Maintaining and developing relationships with the cannabis medical community and 3rdparty retail accounts
- Work in conjunction with Marketing Leadership to set targets to increase revenue and grow market share
- Develop and implement marketing goals and plans to support the field
- Adhere to brand guidelines
- Manage marketing plans to support successful product launches, store openings, and retail marking initiatives
- Create briefs to support regional marketing efforts
- Implement product set-up and display strategies for merchandising
- Devise effective territory sales and marketing strategies and opportunities
- Meet with accounts to educate, address concerns, and provide solutions
- Present products and services to prospective accounts and set up account displays
- Participate in industry or promotional events, trade shows, community events
- Assess sales performance according to set KPIs
ADDITIONAL RESPONSIBILITIES
- Present themselves in a professional and helpful manner.
- Able to communicate and give directions appropriately.
- Maintain a sense of urgency, meeting all deadlines.
- Follow directions of leadership and communicate team needs.
- Maintain a flexible work schedule by assisting in other departments when needed.
SKILLS AND QUALIFICATIONS
- Outstanding communication skills. You love interacting with people and thrive in cross-functional team environments
- Positive, go getter attitude and “No job too small” mentality
- Problem-solving aptitude
- General knowledge of product display and merchandising
- Proven track record of increasing sales and revenue; field sales experience is preferred
- Must be able to pass a comprehensive background record check.
- Must hold a valid form of identification (Driver license, state ID)
- Ability to work independently in a dynamic, fast-paced environment
- BS/BA in Business, Marketing or a related field is preferred. Industry work experience may be in lieu of education and/or experience requirements.
PHYSICAL REQUIREMENTS
- Physical ability to stand for multiple hours and carry at least 30lbs object
- Physical ability to drive for prolonged periods of time
- Ability to operate electronic equipment (scanners, computer, laptop), comprehend safety procedures, and utilize telecommunication devices.
- Must have visual acuity with/without job aids to perform activities such as; reading, viewing a computer terminal, visual inspection involving small parts/details. Clarity of vision at 20 ft or more in day and night/dark conditions
- Must be able to speak and communicate verbally at conversation levels with co-workers, vendors, etc.
WORK SCHEDULE
- This position will work an average of 40 hours per week with flexible hours depending on the needs of the Marketing Leadership and events calendar. Must be available to work evenings, weekends, and holidays.
COVER LETTER
Please include a cover letter with your application
Southern Crop Farm provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.
Job Type: Full-time
Pay: $45,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Application Question(s):
- Please be sure to include a cover letter with your application
Experience:
- Sales: 3 years (Preferred)
- Merchandising: 1 year (Preferred)
License/Certification:
- Driver's License (Required)
Willingness to travel:
- 25% (Required)
Work Location: Hybrid remote in Jackson, MS 39202
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Role Summary:
This role is responsible for ensuring compliance for all marketing materials, promotions, and events for Verano's national cannabis operations. Qualified individuals will demonstrate experience as a compliance leader in a highly regulated industry. The ideal candidate will have a demonstrated track record creating, implementing, and maintaining a robust compliance program, specifically including developing and leading compliance analysis for marketing and promotional events in the cannabis industry.
Strong organizational skills, keen attention to detail, and the ability to work with diverse teams to solve complex problems under rigorous timelines are a must. While the role is located at our Chicago headquarters, candidates will also be expected to travel for corporate events and to cultivate a culture of compliance throughout Verano's national footprint.
Essential Duties and Responsibilities:
- Serve as a subject matter expert for marketing and promotional compliance throughout Verano's national footprint.
- Review, analyze, and take a leading role coordinating marketing proposals in accordance with state cannabis laws, regulations, and guidance.
- Create and maintain marketing compliance and training checklists for each state to remain compliant with evolving laws, rules, and regulations.
- Maintain a collaborative relationship with operational and marketing teams to stay abreast of and address any and all compliance issues on a proactive basis.
- Assist with day-to-day marketing compliance needs throughout Verano's national footprint, specifically including marketing submissions and responding to state inspections and requests, investigating compliance concerns, fulfilling state reporting requirements, and remediating regulatory issues.
- Monitor and remain up to date regarding all applicable state laws, regulations, and agency guidance for Verano's marketing, promotional, and training materials.
- Create, implement, and perform marketing compliance training for Verano's Marketing and Operations professionals.
- Perform other duties as assigned by management.
Preferred Qualifications:
- Bachelor's degree required; Juris Doctorate or similar advanced degree is a plus.
- Minimum 1-3 years' compliance experience in a highly-regulated industry.
- Experience leading inspections and completing corrective action plans.
Travel
- This position requires occasional travel across the company's national footprint
Physical and Mental Demands:
While performing the duties of this job, the employee is frequently required to remain in a stationary position, move and/or position oneself, communicate, operate and/or prepare, place, position objects, tools, or controls. The employee must occasionally move packages weighing up to 10 lb. Specific vision abilities required by this job include close observation and the ability to adjust focus. The mental and physical requirements described here are representative of those that must be met by an individual, with or without reasonable accommodation, to successfully perform the essential functions of this position.
Working Environment:
Work is performed in an office environment. The noise level in the work environment is usually moderate. The work environment characteristics described here are representative of those an individual encounters while performing the essential functions of this position.
EEO Statement:
We are proud to be an equal opportunity employer. We place priority in an environment of inclusion, diversity and social justice and are committed to securing a better, brighter way forward for our employees, our markets and our communities.
Apply for this job with Verano
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Marketing and Business Development Manager
Rooted In and Shanti Boston Restaurant Group
NOTICE OF POSTING
POSTING DATE: October 4th, 2022
OPEN UNTIL FILLED
Solmon Chowdhury and Rokeya Begum are a husband and wife team with more than 20 years of local business ownership experience. Today their portfolio includes restaurants and hospitality, real estate development and investment. As local business owners and Roxbury residents, Solmon and Rokeya are committed to projects that create more opportunity for homeownership, employment, and upward mobility for Roxbury and Boston residents.
Boston residents are especially encouraged to apply.
Department:
Executive Administration
Job Title:
Marketing & Business Development Manager
Hours Per Week:
40 hours per work week
ESSENTIAL DUTIES AND RESPONSIBILITIES:
We are looking for a dynamic Marketing and Business Development Manager to join the team. We are looking for a self-motivated, and thoughtful professional who will be responsible for developing and executing our marketing and sales strategy.
We are looking for someone who is a self-starter and who can operate in a start- up environment.
The Manager of Marketing and Business Development, under the direction of the COO, leads the strategic visioning and implementation for two separate companies: Rooted In, a cannabis organization, and Shanti Ventures, a restaurant organization.
This individual will directly manage a staffer at each location that will assist in the implementation of their vision for each location.
This role envisions a strategic thinker with proven experience leading successful marketing campaigns, sales, and business development efforts. Leading success factors will include working collaboratively across the cannabis and restaurant teams.
Our company is at an exciting turning point in its growth, and we are looking for a results-oriented professional to join our team. The ideal candidate is a motivated and passionate person who is eager about helping advance our organization. This is a high-impact role with the responsibility of executing plans that help advance our mission.
POSITION SUMMARY:
We’re in search of a self-motivated, and thoughtful professional who will be responsible for developing and executing our marketing and sales strategy. Someone who is a self-starter and who can operate in a start-up environment. Our company is at an exciting turning point in its growth, and we are looking for a results-oriented professional to join our team. The ideal candidate is a motivated and passionate person who is eager about helping advance our organization. This is a high-impact role with the responsibility of executing plans that help advance our mission.
ROLE AND RESPONSIBILITIES:
Main responsibilities include conducting market research, producing promotional materials, and analyzing sales data. Our ideal candidate is able to interpret customers’ behavior and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure our company’s marketing efforts help us achieve our immediate and long-term business goals.
Marketing
- Evaluate the outcomes and return on investment of marketing and advertising campaigns, pursue best practices, and benchmark against industry trends
- Drive, implement, and assess direct marketing campaigns
- Lead procurement and vetting of website development partners and projects
- Drive qualitative and quantitative analysis of marketing activities and trends
- Collaborate on marketing collateral and design of book covers
- Ensure that the website is a sales-driven platform
- Collect, analyze, and act on key information, including metadata and search engine optimization
- Maximize the use of social media and digital marketing
- Drive seasonal promotion, advertising, and other assets
Sales:
- Set and manage sales goals
- Develops and implements sales campaigns
- Develop strategic plans, forecasts, and budgets, and analyze performance at the account and title level
- Manage sales partners and vendors
- Conduct annual business reviews with partners
- Develop new business partnerships
Business Development:
- Research, identify and develop new business opportunities, including the opening of new markets
- Monitor and analyze industry trends for threats and opportunities, including new products
- Lead special projects that will advance business development and/or fulfillment efforts
QUALIFICATION/EPERIENCE/KNOWLEDGE/SKILLS:
- Bachelor´s degree in Marketing, Communication or Business Administration
- 5+ years of progressive experience in managing marketing, sales, and business development strategies
- Experience in the design and implementation of marketing and advertising campaigns.
- Experience in using marketing and sales data to drive strategic planning and implementation
- Understanding of the cannabis and restaurant business
- Proven ability to develop and implement a strategic vision in a revenue-generating organization
- Experience in managing and optimizing a budget
- Project management skills
- Proven ability to improve sales and visibility through the development of new markets, products, and business strategies.
- Demonstrated ability to meet deadlines, handle multiple projects simultaneously, and collaborate with colleagues.
- Strong verbal communication skills
- Experience with graphic design, e.g., visual representations for websites, marketing collateral, products, SEO, social media, etc.
- High attention to detail and proven ability to manage multiple, competing priorities simultaneously
- Confidence in operating in a fast-paced, solutions-driven environment
- Strong ability to work in ambiguity and with little guidance or direction
- Highest levels of personal and professional ethics and integrity
- Positive outlook, enthusiasm, resourcefulness, and self-motivated
- Ability to work independently, as well as part of a team
- Outstanding presentation and communication skills, written and oral
EQUAL OPPORTUNITY EMPLOYER:
We are an Equal Opportunity Employer, and we embrace diverse skills, perspectives, and ideas. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law.
Job Type: Full-time
Schedule:
- 5x8
Ability to commute/relocate:
- Dorchester, MA 02125: Reliably commute or planning to relocate before starting work (Required)
Willingness to travel:
- 25% (Preferred)
Work Location: One location
PHYSICAL DEMANDS: Ability to access, input, and retrieve information from a computer. Answer telephones and maintain multiple files. May require minimal lifting of up to 10 pounds. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
WORK ENVIRONMENT: Standard office environment. Fluorescent lighting, carpeted floors, and air conditioning. Requires attendance at meetings.
RATE: Negotiable + excellent benefits
Review of resumes is ongoing. Position will remain open until filled.
SHANTI BOSTON, LLC IS AN AFFIRMATIVE ACTION/EQUAL OPPORTUNITY EMPLOYER AND DOES NOT DISCRIMINATE ON THE BASIS OF RACE, COLOR, SEX, RELIGION, AGE, NATIONAL ORIGIN, DISABILITY OR ANY OTHER PROTECTED CATEGORY. WOMEN, MINORITIES, VETERANS, MEMBERS OF THE LGBTQ+ COMMUNITY, AND PERSONS WITH DISABILITIES ARE ENCOURAGED TO APPLY. CITY OF BOSTON RESIDENTS ARE ESPECIALLY ENCOURAGED TO APPLY. AUXILIARY AIDS AND SERVICES, WRITTEN MATERIALS IN ALTERNATIVE FORMATS, AND REASONABLE MODIFICATIONS IN POLICIES AND PROCEDURES WILL BE PROVIDED TO QUALIFIED INDIVIDUALS WITH DISABILITIES FREE OF CHARGE, UPON REQUEST. SHANTI BOSTON, LLC IS COMMITTED TO ADVANCING A WORKFORCE CULTURE OF ANTIRACISM, DIVERSITY, EQUITY, AND INCLUSION.
Job Type: Full-time
Pay: $90,000.00 - $120,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Roxbury, MA 02119: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Marketing: 5 years (Preferred)
- Strategic planning: 3 years (Preferred)
- Sales: 5 years (Preferred)
- Management: 3 years (Preferred)
- Business development: 3 years (Preferred)
Work Location: One location
Apply for this job with Rooted In and Shanti Boston Restaurant Group
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Cannabis Marketing Manager
Shift: M-F 8:30 AM to 4:30 PM
Who we are: We are a vertically integrated cannabis company, operating in the Portland Metropolitan area. We currently have 3 retail dispensaries (Broadway Cannabis Market and Mint Cannabis Market) with a 4th one opening by year’s end. Additionally, we have a state-leading manufacturing brand (Fire Dept. Cannabis) that sells a full line of cannabis products to 300+ retailers in the State of Oregon.
Who you are: A highly motivated person that fits well into our positive company culture, and enjoys the challenges of being part of a fast and growing organization in a highly regulated and competitive market.
What we are looking for: We are looking to fill the new position of Marketing Manager as we continue to grow at a quick rate. This position would oversee our current full-time graphic designer and report directly to the CEO. This is a very dynamic role that requires direct involvement with our stores and manufacturing brands.
What you will do (including, but not limited to):
- Assist with monthly sales at stores;
- Oversee performance of our graphic designer;
- Assist with the creation and management of content;
- Manage our internet and social media presence;
- Develop, execute and track performance of marketing and advertising campaigns;
- Work directly with advertising platforms and sales reps to execute various ads;
- Implement strategies to increase traffic to our dispensary websites and to increase online ordering;
- Implement merchandising strategies at all our retail stores with the goal of increasing average order value (AOV);
- Order all packaging both domestically and internationally, and identify new packaging vendors in-order-to lower costs;
- Manage monthly marketing budgets, timelines, and cross-departmental communications.
What you must have:
- A passion for cannabis;
- Formal education in marketing;
- Management experience;
- Solid project management, process and organizational skills with heightened attention to detail;
- Ability to work across teams and manage priorities to accomplish multiple tasks with conflicting deadlines;
- Ability to exercise independent judgment and decision-making skills;
- Excellent verbal and written communication skills;
- Ability to commute to various stores in Portland metropolitan area;
- OLCC Permit will be required;
- Must be 21 and over.
What we offer:
- $60,000 annual salary;
- Employee paid health benefit option;
- Employee discounts from 20-40% at our dispensaries.
Please look at our websites for additional information about the companies:
www.firedeptcanna.com
www.mint-cannabis.com
www.broadway-cannabis.com
If you feel you are the right fit, do not hesitate. Apply today!
Job Type: Full-time
Pay: $60,000.00 per year
Benefits:
- Employee discount
- Health insurance
- Paid time off
- Retirement plan
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Portland, OR 97224: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 1 year (Required)
Willingness to travel:
- 50% (Preferred)
Work Location: One location
Apply for this job with Fire Dept. Cannabis
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Marketing Coordinator
About
Vibe By California is a trusted vertically integrated cannabis enterprise that proudly serves hundreds of thousands of clients annually through its retail dispensaries; cannabis greenhouse cultivation; premium indoor cultivation; commercial cannabis distribution; brand sales & marketing; e-Commerce platform; home delivery; and Hype Cannabis Co. marijuana products. The Company operates retail and e-commerce under its iconic Vibe By California brand.
Overview
The Marketing Coordinator is a fundamental role in our company that is responsible for developing and delivering ROI-driven marketing strategy, management of social media, growth, leading collaborative and productive conversations with internal and external teams, and exceptional project management of our third-party contractors in order to attract a diverse range of customers to our iconic brand.
Our Marketing Coordinator is an excellent opportunity to take on challenging tasks, expand on your already strong skill set, and help us achieve our goals in a fast-paced, dynamic, and entertaining work environment. You will value Teamwork, excellence, sincerity, accountability, and integrity. We are on the leading edge of trends in the cannabis industry and strive to innovate and ensure the continuous improvement of our processes, with a progressive, collaborative, and team-based approach.
What we Need
- Develop and Manage marketing initiatives in accordance with our Brand Guide to take charge and accountability for the execution from concept to completion (strategy, graphics delivery, promotional copy, negotiating rates, ads, optimization and testing, analytics, and reporting) bringing in support of third party strategists, graphic designers, digital ad managers and web developers as required.
- Contribute to the vision of our fast-growing company providing assistance and execution on Business Strategy, Data & Analytics, Advertising, Digital, Social Media, etc.
- Design and deliver omnichannel customer journeys that support the strategies and objectives developed within the customer base management team. Omni-channel tactics include email, SMS, digital ads, push/in-app notifications, web page content, SEO
- Utilizes business analytics to measure the success of programs and make modifications/recommendations for future programs-based performance analysis optimization, etc.
- Curating content, posting, and creating an editorial calendar and schedule for social media. Thoroughly briefing and managing copywriters and designers on project deliverables
- Participating in internal strategy meetings
- Evaluating active/past campaigns, developing insights from data and recommendations for improving strategy
- Excellent organization and project management skills with the ability to multi-task and support multiple brands
- Partner with internal/external teams to ensure campaigns and communications are compelling, personalized, and frictionless
- Employ a data-driven approach, always synthesizing information to identify opportunities to enhance communication effectiveness (example A/B testing creative assets)
- Plan and prioritize campaign deliverables based on the scope of work and business objectives
- Proactively monitor campaigns progress, anticipate potential risks and easily pivot with innovative solutions
- Proactively evolve processes to improve operational efforts and customer experience
- Drive brand vision and strategy for our private labels including detailed annual and seasonal marketing operations plan
- Collaborate with internal and external stakeholders on business development and strategy driving profitable growth
- Leverage external and internal relationships to drive game-changing creative executions that re-imagine our marketing efforts
- Use consumer, market, cultural, and competitive insights to drive the brand plans & KPI’s
- Present strategy and concepts to leaders across the organization and cross-functionally to drive shared understanding and direction
- Create & own the retail marketing calendar ensuring cross-functional key dates are captured and communicate any risks to program rollouts, driving our digital initiatives forward
- Develop, facilitate and create digital initiatives, including the production, editing, coordination of approval, and posting phases of web and social content – including but not limited to year-round written, video, photo, and audio storytelling.
- Enhance connection of key stakeholders with online audiences and coordinate collaboration opportunities with industry influencers, fans, and collaborators.
- Create, oversee and execute our social content calendar and use analytics and online polls and data to test, support, and drive the evolution of social content and engagement strategy.
- Network with influencers, our brand partners and other relevant stakeholders to brainstorm creative ideas for future content shared across organizational digital networks.
- Provide strategic guidance to junior staff and partner influencers
- Maintain awareness of the latest cannabis rules, guidelines, trends, campaigns, and storytelling techniques for the cannabis industry.
- Work with the Head of Retail, and project manages deliverables to ensure on-time and on-budget execution of online and in-store marketing initiatives.
- Synchronization, planning, and execution of Product Marketing, Brand Marketing, Sales, and management of outside Vendors & Agencies.
- Is the company's in-house expert on the range of advertising services, developing a support matrix that encompasses the full range of marketing activities, including in-store advertising, field execution, creative and assets, promotions, customer experience, Vibe Rewards, etc.
- In partnership with stakeholders, contributes to the strategic vision for Genie in assigned retailers and drives initiatives that support that vision. Brand presence and promotional activity speak to each retailer's core customers, driving sales to achieve Genie’s and retailer's objectives.
- Ensures company rewards program is functioning and supported by retail operations and enforces timelines on project executions to ensure their success, and timely execution.
- Develops and delivers innovative product-specific recommendations for product placement and promotions. This can run the spectrum from recommended planogram layouts to exclusive bundle offers, to in-store promotions, merchandising, and beyond.
- Creates ongoing presentation resources for Sales Account Managers to help sell in products and initiatives.
- Define, measure, and provide insights on KPI’s across performance marketing channels, tactics, and testing
- Engage customers through the Vibe Reward email and text messaging program, including content calendar, customer acquisition, and overall list health through targeting strategies
- Partner within the organization to identify gaps in current or future measurement capabilities and participate in delivering forward-thinking solutions to maintain leading-edge capabilities
- Translates large volumes of data into actionable insights and adds visual storytelling to clearly illustrate and educate on key opportunities
- Forecast business growth scenarios such as budgets, revenue, customer, and profitability
- Leads activities to enhance measurement, reporting, and forecasting customer file growth across acquisition, retention, reactivation, and loyalty for performance digital marketing activities
- Provides updates and opportunities from industry trends, competitive research, and emerging opportunities
The First 90 Days
- Generate a content strategy for social media and blog topics to maximize SEO of the website. Creating and testing email and text marketing campaigns
- Develop roadmap to continually improve the ability to measure and optimize paid media performance
- Develop a comprehensive communications plan for retail stores, reviewing and iterating based on the changing needs of the business
- Taken ownership of our digital campaign calendar, development of timelines, and budgets and the e-commerce marketing effort; partners with merchandising and planning departments to ensure optimal product assortment, along with optimal UX, product descriptions, and SEO enhancements.
- Established regular KPI reporting, weekly, monthly, quarterly, and annual performance reports.
What You’ll Bring
- Entrepreneurial, self-directed, and able to take ownership of ambiguous tasks to ensure success. Self-starter motivated to thrive in a fast-paced, deadline and detail-oriented workplace.
- Flexibility and adaptability to change; ability to go the extra mile to achieve success
- Well-planned, eye for detail; strong time management skills coupled with extensive attention to detail; action and results-oriented
- Work effectively without supervision, in many cases, with cross-functional departments during the planning and execution of marketing duties
- Bachelor’s Degree in Marketing or a quantitative field such as Business Analytics, Data Science, Math, Statistics, Marketing, Economics, or a closely related field
- Strength in storytelling and creative activation across social media platforms, including Instagram, Twitter, and Facebook, YouTube, Linked In, etc.
- Ability to develop and execute the strategy to access new social media audiences such as TikTok, Snap, and other platforms from time to time.
- Experience working with a team of content creators to conceive and implement highly engaging output across a multitude of digital networks.
- Strong background in Adobe Creative Cloud, Google Analytics, Facebook Biz Manager, PPC, HootSuite, and social media-related reporting platforms. Familiarity with digital analytics tools (e.g., Google Analytics, Semrush, etc.) and advanced skills working with computer programs in creating PowerPoint and Excel documents
- Effective written and verbal communication skills, experience using data to inform decision-making
- Acts quickly to support speed to market for continual testing, learning, and optimization of marketing tactics
- Synthesizes data from multiple sources to communicate results, insights, and opportunities to improve business results
- Ability to influence key stakeholders and manage relationships with vendor partners
- Plans, create, and executes digital campaigns aligned with overall strategy and business goals that drive customer traffic and sales in both BOPIS and bricks/mortar environments.
- Collaborates with management, and monitors industry trends to bring digital messaging and content strategies to life.
- Monitors competitive and industry digital marketing trends, tools, and resources.
- Experience in managing digital platforms both creatively and analytically.
- Fully immersed in social media with a clear understanding of how to produce results.
- Strong analytical thinking with the ability to optimize data and use it to produce recommendations.
- Must be a creative thinker and problem solver with a guerilla marketing mindset.
- Thrives in a high-energy, fast-paced collaborative environment.
- Very strong knowledge of customer marketing/direct marketing best practices
- Proven ability to manage projects and competing priorities, while maintaining excellent attention to detail
- Proven track record of driving results and working in a very fast-paced environment
- Exceptionally strong communication skills
- Strong sense of teamwork and the ability to work with and lead cross-functional teams
- Experience building consumer-facing digital services and experiences
Work remotely
- No
Job Type: Full-time
Pay: $75,500.00 - $85,100.00 per year
Benefits:
- Health insurance
Schedule:
- Monday to Friday
- Night shift
- Overtime
- Weekend availability
Supplemental pay types:
- Bonus pay
Experience:
- Marketing: 3 years (Preferred)
Work Location: One location
Apply for this job with Vibe By California
Apply now →
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For interview call (503) 791 - 6159.
Hourly Pay + Tips + BONUS
Quick raises based on performance
Please include active ID and OLCC Permit in resume.
- $40-100 Tips Daily
- Honest
- Must have experience
- Trustworthy
- Needs OLCC license
- Welcoming
- Caring
Job Type: Full-time
Pay: $18.00 - $25.00 per hour
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- Night shift
- Weekend availability
Supplemental pay types:
- Tips
Ability to commute/relocate:
- Portland, OR 97227: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Customer service: 1 year (Preferred)
Work Location: One location
Apply for this job with Weed Land
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We're looking for a results-oriented leader who will be responsible for driving new retail activations and rate of sale for existing storefront and non-storefront (delivery) cannabis retailers. The Sales Manager will be a high impact individual capable of driving outstanding business results in the rapidly evolving cannabis space. They will optimize and develop our sales processes, and work closely with the distribution. As a senior member of the team, the Sales Manager must be an effective collaborator and relationship builder, strong people leader, and strategic problem solver/deal level strategist for both internal and external customers.
Manager of Sales and marketing responsibilities include:
- Develop a sales playbook to make the sales process more repeatable, reduce sales cycle length, and increase win rates
- Develop and execute sales campaigns with target accounts/contacts on a systematic basis
- Produce and continually sharpen sales messaging and content
- Help improve prospect lead generation
- Generate sales forecasts, monitor results, and provide performance reporting
- Maintain a real-time understanding of the competitive landscape to help overcome objections
- Clearly articulate our distribution service and product value propositions to multiple levels of customer stakeholders
- Act in alignment to the organization’s culture, products, image and target market.
- Manage Brand Ambassador team with Account Representative
- Coordinate and Execute Promotional Events
- Coordinate Universal Promotions
- Work with individual shops on their marketing requests
- Manage and Execute Retail Store Displays
- Boutique Drops
- Product Launches
- Manage Promotional Marketing Inventory and distribution.
- Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects.
- Participate in the development of branding and company identity initiatives.
- Manage, monitor and execute marketing budgets.
Requirements and skills
- 3+ years in sales management
- Proven ability to hire and develop talent and manage
- Field sales experience with consumer-packaged goods
- Demonstrated track record of exceeding a as an individual contributor and sales leader
- Excellent presentation, executive engagement and negotiation skills
- Successful track record of forecasting with accuracy and predictability
- Energetic team leader, dedication and an unrelenting drive to succeed and win
- People oriented and results driven
- Bachelor’s Degree in Business, Economics or Marketing preferred
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Weekend availability
Supplemental pay types:
- Commission pay
- Monthly bonus
Experience:
- Marketing: 2 years (Required)
Work Location: One location
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Come Join Our Fine Fettle Family!
We are Fine Fettle and we are growing and would love to hear from you!
Fine Fettle is a family owned, locally run multi-state cannabis company with operations across Connecticut, Massachusetts, and Rhode Island and plans for future expansion into Georgia and beyond. We are dedicated to providing customized service and a superior customer experience. We believe that we can truly make a difference in the lives of our customers, utilizing our expertise to educate them about the plant and provide them with the right products to enhance their health and wellbeing. To make this happen, we are looking for like-minded employees to help us continue on this amazing journey.
The Role
Fine Fettle is seeking a Marketing Manager to assist in multiple facets of our marketing operations. The Marketing Manager will work on and lead a range of projects that drive brand awareness and connection with our customers and drive our localized marketing efforts.
The ideal candidate for this role will have a proven track record of strategic and creative thinking, project management, data analysis to find meaningful insights and building strong working relationships across an organization. As part of the Fine Fettle family, we seek people who are enthusiastic, dependable, respectful and professional and excited to learn about various aspects of the cannabis industry and our operations. Success in this role will require a high level of reliability, integrity, and proactive thinking.
The Work You’ll Do:
- Own and lead marketing projects by developing and managing project plans and working with other departments and outside vendors, agencies to execute on time and budget.
- Dive into retail, industry and competitive data to develop fact-based recommendations that help strengthen our brand and ultimately drive sales
- Be a key point person in driving best-in-class go-to-market plans for product introductions and work with our design team to ensure assets tie back to strategic plans
- Lead and manage the Promotional Calendar planning process, working collaboratively with cross functional team leads to ensure alignment and seamless execution
- Organize and lead the Events Planning and Outreach strategy and calendar to ensure we have a steady presence in our local communities, key industry events. Manage 1-2 field marketing coordinators on the execution of events and be able to assist in local events when needed.
Qualifications:
- College Degree
- College major in marketing or other related field or meaningful course work in marketing, finance, organizational management, design, etc. strongly preferred
- 5+ years of relevant business experience
- Prior experience managing people preferred
- Knowledgeable about cannabis is preferred but not required
- Understanding of marketing in the cannabis industry is preferred
- Must be willing to submit to and pass a comprehensive background check
- Cannabis market experience preferred but not required
Critical Competencies:
- Strong interpersonal skills
- Strategic thinking and creative problem solving
- Attention to detail
- Strong verbal communication skills
- Proactive in nature and have the ability to act quickly and effectively to resolve issues
- Reliable and trustworthy
- Ability to give and receive feedback
- Ability to work in fast-paced environments
- Transparency in work and candor in communication
Working Conditions/Physical Demands:
- Normal office /retail environment
- Must be able to effectively work independently and remotely
- Candidate should reside in the MA/CT commutable area
- While this role is remote-based it does require regular visits to our retail locations and in-person marketing meetings in the field and at our Harford offices
AMERICANS WITH DISABILITIES STATEMENT:
Must be able to perform all essential functions of this position with reasonable accommodation. If you need accommodation during the application and/or hiring process, please reach out to our HR representative.
EEO Statement:
We are an Equal Opportunity Employer. Our goal is to be a diverse workforce that is representative, at all job levels, of the communities we serve. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veterans’ status, and will not be discriminated against on the basis of disability or any other applicable legally protected characteristic.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Vision insurance
Schedule:
- Monday to Friday
Application Question(s):
- Must be able to pass a comprehensive background screening.
Experience:
- Marketing: 5 years (Preferred)
License/Certification:
- Driver's License (Preferred)
Work Location: Hybrid remote in Hartford, CT 06105
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Marketing Manager - San Diego, CA
About SweetWater Brewing Co.
SweetWater brewery has been makin’ tasty brews in the heart of the south since 1997. What started as a pipe dream of two college buddies has turned into a dream job full of great adventures and lip-smackin’ beers. What would you expect from a couple of boys with more of a hankering for beers than for books.
At SweetWater we like to say we’re not here for a long time, we’re here for a good time. It’s not just something that we say though, it’s how we live.
SweetWater Brewing Company is seeking a personable, reliable and driven lover of the good life, who embraces our 420-lifestyle. If you are a self-starter who knows how to work and play hard, and you have an unwavering passion for independent, craft beer; grab your kayak and hop in the river with us!
You will have the time of your life sharing our delicious SweetWater brews with like-minded, adventurous types. Hard chargers with an entrepreneurial spirit who approach business, music and all aspects of life with the same vigor are welcome.
Job Summary:
The purpose of the Marketing Manager is to manage and execute specified key elements of SweetWater’s marketing plan, inclusive of recommending general strategies, developing and executing plans and programs and general brand/marketing management to drive and support the overall brewery marketing agenda. This role will report directly to the CMO, and manage one or more direct reports relevant to the key responsibility areas.
This role will Proactively analyze the business and identify and capitalize on industry trends, new product and promotional opportunities – and support the day to day marketing operations in these areas including where relevant, mainly including commercial marketing operations and communications, promotions, our point-of sale operation, market launches, budget management, agency relations, brewery relations and new product commercialization.
Commercial acumen from marketing standpoint is critical to the position; this role will work collaboratively with the field sales organization as a conduit between brewery marketing and sales team members, including national accounts. Also critical in this role is an ability to build strong relationships and drive constructive outcomes with internal cross-functional stakeholders, as well as agency partners through a combination of a collaborative approach, great follow-through and an ability to articulate and influence.
Key Focus Areas:
- General Brand Management/Marketing support across functions
- Below the Line 360-degree programming (retail, consumer promotions, POS, chain, on-premise)
- Promotional and Trade Marketing and related Activation, Assets, and Tools
- New Markets Launch planning and execution, driving and supporting brewery’s expansion agenda
- Partnership Marketing (inclusive of Corporate Alliances, Cause Marketing initiatives, and relevant Influencer/Ambassador Marketing)
Key Responsibilities:
- Support development and execution of national marketing and sales strategies and tactics designed to grow the brand’s market share, volume and profitability
- Direct general Below the Line / promotional marketing management across key elements of the marketing activity wheel, including (working x-functionally with specialized marketing functions across the department)
- Support development and manage/maintain national and local promotional programs; management of promotions and promotional programming, including leveraging all elements of the marketing mix as well as channel-specific tactics – as needed per x-functional team and marketing org support roles
- Drive partners programming and relationships for the benefit of SW brand and activation, promo hooks logistics, and other programming-related activation logistics
- Sales Org support and consultation of marketing initiatives in support of driving our marketing agenda related to initiative at hand
- Field & Chain Sales marketing support – planning, communications, programming/activation & enforcing brand strategy as conduit from brewery marketing to sales org team;
- Includes vetting and enforcement of higher-level Co-op Marketing Activity opportunities (ie Sponsorships, Events, Media, etc) & requests, validating spend, activation, and ROI
- Providing support and consultation to sales team for maximizing activation opportunities, ROI, and brand essence
- Elements tied to rollout and support of Innovation and Programming (per above)
- Commercial Marketing Operations - Liaise with sales force to deliver key communications, drive marketing planning with sales organization and local markets
- Develop and deliver critical selling tools, assets, and materials – driving timeliness, format, cadence, and garnering support of x-functions as needed
- Support and drive rollout of programs, innovation/product launches, brand/marketing news and other key brewery initiatives
- Sales Org support and consultation of marketing initiatives in support of driving our marketing agenda related to initiative at hand
- Manage and drive new markets launch marketing plans and execution, in tandem with new markets launch team on sales side
- Work with x-functional marketing team to pull together information, plans and activities related to relevant programs/initiatives, to package up as the internal marketing plan, and also particularly for commercial (sales) delivery
- Participate in development of advertising, media and creative, as a support role
- Support/management of agency/supplier partnerships relevant to marketing plans/operations, such as advertising, media & social media
- Track, analyze, and report performance and trends / ROI; share performance accountability
- Budget Management, including brewery and co-op
Experience/Capabilities:
- Approximately 6-8 years of marketing experience preferably on supplier/manufacturer side with beer, bev alc, or consumer packaged goods.
- Partnership Marketing Experience (may include some form of Brand Partnership, Corporate Alliance, Cause/Charity partner management, and/or Influencer/Ambassador Marketing)
- General brand/marketing management
- Promotional/Below the line programming
- Must possess a four-year degree in Marketing or Management, or relevant field
Technical competencies:
- Thorough knowledge of brand positioning and communication strategies.
- Thorough understanding of the commercial operations aspect of the business and the importance of marketing’s relationship to field sales from manufacturer/supplier standpoint – knowledge of three-tiered system in beer/bev alc a plus
- Have a strong understanding of promotional marketing program development process & execution, as well as tactics, tools, and activties
- Excellent Project Management Skills
- Excellent Relationship Skills
- Creativity and Ability to think outside the box
- Desire to seek, find, uncover and develop new opportunities in this area
- Thorough knowledge of brand positioning and communication strategies.
- Thorough understanding of the commercial operations aspect of the business and the importance of marketing’s relationship to field sales from manufacturer/supplier standpoint – knowledge of three-tiered system in beer/bev alc a plus
- Candidate must possess excellent communication skills both verbal, written and presentation.
- Strong relationship skills and a team player
- Strong organizational and administrative skills
- Resourceful, creative, proactive, opportunistic
- Positive outlook and demeanor; ability to embrace challenge and support company objectives
- Team player
About Tilray Brands Inc.
Tilray Brands is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.
Tilray Brands welcomes applications from all qualified individuals and is committed to employment equity and diversity in the workplace.
Accommodations are available for applicants with disabilities throughout the recruitment process. If you require accommodations for interviews or other meetings, please advise when submitting your application.
Please note that Tilray does not authorize, engage, or sponsor any consultants, agencies or organizations that seek certain personal or financial information from you (e.g. passwords, login ids, credit card information).
When replying to emails, please ensure the sender name and email address match exactly. Please also ensure the Reply-To address matches the sending address exactly.
If you are concerned about the authenticity of an email, letter, or call purportedly from, for, or on behalf of Tilray Brands, please send an email inquiry to [email protected]
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Regional Marketing Manager
Description
We are looking to hire an enthusiastic Regional Marketing Manager to run local marketing for
Embarc Sacramento and Embarc Fairfield. You will be responsible for the planning and execution of hyper-local marketing strategies for in-store, paid and field to increase brand awareness, new customer acquisition, and drive sales. The ideal candidate is skilled enough to handle a bit of ambiguity, create actionable marketing plans, and follow through with execution.
This position reports directly to the Marketing Director and indirectly to the General Manager and Chief Brand Officer. The Regional Marketing manager will be responsible for managing 3-4 stores.
Responsibilities
- Develop hyper-local marketing strategies that attract new customers and gain the trust of locals and tourists alike
- Protect the brand vision, mission and values while ensuring all marketing efforts align with business needs and community
- Manage and maintain your store’s online menu. Gamify and update all menus; ensure menu consistency, move aging inventory, and use data to inform decisions
- Plan and schedule monthly promotions in-store based on expiring inventory, fresh drops, pop culture moments, etc.
- Understand your customer and community. Run pricing analysis, identifying key trends, opportunities, and challenges.
- Participate in the development of the editorial calendar and create actionable marketing tactics for your locations
- Develop in-store content that highlights the local team, store and communities
- Oversee your locations social and digital accounts, consistently posting to build following and increase brand awareness
- Daily, weekly and monthly reporting of progress
- Work with Partnership Director and Marketing Director to launch successful activations and product drops
- Drive successful execution of global marketing strategies
- Work with Marketing Director to produce creative assets for in-store marketing needs
- Oversee visual merchandising in-store
- Build strategic relationships and partner with local businesses, influencers, and vendors
- Increase retention and sales by sending compelling text messages and emails
- Use customer and sales data to properly segment and target messaging
- Maintain your store’s brand integrity online (Google, Yelp, Weedmaps, Leafly, social)
- Monitor and review data in domo, Treez, and headset and present Marketing Director and General Manager with actionable recommendations to improve business success
- Research community happenings to capitalize on marketing opportunities
- Build out weekly events at your shops that engage customers and drives sales
- Post digital content that engages customers and builds community.
- Coordinate Field Marketing initiatives and participate in local events
- Consistently analyze data to make informed decisions
- Complete reports to surface insights and provide action plans to Marketing Director
- Work with Marketing Director to maintain SOPs
Basic Qualifications:
- You must be 21+ to apply for this position.
- Event marketing and cannabis industry experience preferred.
- Reliable transportation, computer, and cell phone
- Positive attitude and strong work ethic
- Ability to pass a background check
Qualities and Qualifications Desired:
- Demonstrated marketing expertise in retail, digital and field
- Proven experience taking ideas from concept to execution
- Friendly, approachable, and outgoing personality.
- Strong writing, communication, and relationship-building skills.
- Desire to grow within the marketing and cannabis industry.
- Creative, scrappy and data-driven
- Detail oriented with an eye for design
- Proficiency in Social Media marketing
- Experience planning events
- Self-starter with the ability to work collaboratively or with a high degree of autonomy.
- Ability to manage time effectively.
- Ability to follow oral and written instructions.
- Strong problem-solving skills.
- Proficiency with basic company software (excel, docs, gmail, etc).
Physical Demands
- Be able to stand for extended periods of time
- Use hand dexterity for extended periods of time
- Be able to lift 50 pounds comfortably
- Be able to squat, kneel, twist, and bend comfortably
OTHER:
Hours & Compensation
Job Type: Full-time / 90-day evaluation period
+ mileage reimbursement
+ opportunities for bonus pay
Benefits:
- Employee discount
- Embarc swag
- Samples
Schedule:
- Monday to Friday
- PM availability
- Weekend availability
Experience:
- Marketing experience: 5+ years (preferred)
- Digital Marketing experience: 2+ years (preferred)
- Retail marketing 3+ years (preferred)
- Cannabis Industry experience (a plus, not required)
License/Certification:
- Driver's License (Preferred)
Work Location:
- In-store
- Local travel
Job Type: Full-time
Pay: $60,000.00 - $68,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Vision insurance
Schedule:
- 10 hour shift
- 12 hour shift
- 8 hour shift
- Day shift
- Night shift
- Overtime
- Weekend availability
Experience:
- Marketing: 3 years (Required)
Work Location: Hybrid remote in Sacramento, CA 95823
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The Company
Juva Life is a fully integrated cannabis company. Founded by pioneers in the science and industry of cannabis and guided by a team of highly-acclaimed medical professionals, Juva brings a higher level of information, truth and transparency to the marketplace.
Position Description:
(Cannabis experience is a MUST)
The Retail Marketing Manager will be in charge of developing, communicating, and assessing Juva’s retail marketing strategy for all locations and across all channels. This will include all areas of retail marketing such as product sales, brand relations, creative design, website management, SEO, company merchandise, social media networking, e-mail/SMS targeting, storefront displays, and event planning. This role will look to provide a well-executed marketing plan aimed at both new customer acquisition as well as customer retention built around customer service rather than constant markdowns to build value. This is an amazing opportunity for someone looking to work alongside long-time industry experts and help take Juva to the next level!
RESPONSIBILITIES:
- Manage Juva’s social media retail presence and explore ways to improve reach and reputation through ongoing collaboration with retail brand providers.
- Coordinating promotional branded inventory (SWAG) and developing effective usage strategies to enhance our brand experience.
- Creating digital banner ads to be used on both our ShopJuva website and third-party listings (eg – Weedmaps).
- Producing weekly marketing messages via SMS, email, and social media in line with current sales objectives, known regulatory roadblocks, and company brand guidelines.
- Developing automated communication flows to engage customers aimed at increasing retention rates.
- Compose bi-weekly blog posts highlighting industry trends and featured products to boost website SEO.
- Assessing local events for Juva to reach target markets. Includes coordinating an event team to ensure proper setup, staffing, and execution of the event.
- Working with the Merchandise Coordinator to ensure successful turnover of all merchandise in line with company guidelines.
- Develop an engaging loyalty program focused on customer referrals while also using our point-based system to promote products and services.
- Ensuring 5-star reputation on third-party websites, overseeing company responses to all customer inquiries and reviews.
- Track and measure marketing analytics and present findings to the executive team.
- Engage with team members at all levels to drive marketing initiatives and increase success rates.
- Produce in-store signage for our new retail location set to open in Redwood City.
QUALIFICATIONS:
- Personal knowledge of various cannabis products (required).
- Available to work varied hours/days, including late nights, weekends, holidays, and/or events (required).
- The ability to make rapid decisions in a high-pressure environment.
- Excellent communication, social, and organization skills.
- High expectations for success – always pursuing perfection!
- Outgoing personality with a creative mindset.
- Strong business sense and proven ability to boost retail sales.
Education / Experience / Other:
- Bachelor’s degree in Business (or equivalent)
- Some retail experience is preferred.
- Graphic design experience using Adobe Photoshop or a similar program.
- Experience in web editing is a bonus. (WordPress)
- Must be able to travel to retail locations as needed (1-2x per month).
- Must be a minimum of 21 years of age.
Job Type: Full-time
Pay: $60,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Evening shift
- Monday to Friday
- Overtime
- Weekend availability
Supplemental pay types:
- Tips
Ability to commute/relocate:
- Redwood City, CA 94063: Reliably commute or planning to relocate before starting work (Required)
Education:
- Bachelor's (Preferred)
Experience:
- Digital marketing: 2 years (Required)
Work Location: One location
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Digital Marketing Manager- Vivid, Missouri's Own & Buoyant Bob
Happy Days LLC
The Opportunity
The fastest growing cannabis company in Missouri is looking for an integral part of the marketing team to help build some of the most popular brands in the state.
- Vivid is the #1 selling concentrate brand in Missouri, with a wide offering of top quality extract products made for connoisseurs.
- Missouri’s Own offers an approachable line of edibles that offers uniquely enjoyable cannabis experiences for Missourians, by Missourians.
- Buoyant Bob is a “high value” brand that brings quality cannabis to the value shelf, or as we call it “Absurdly Affordable marijuana.
Job Overview
The Digital Marketing Manager will be responsible for the online presence of top Missouri cannabis brands like Buoyant Bob, Missouri’s Own and Vivid. This role will oversee existing digital properties including websites, social media, and online menus; plus develop strategies and execute campaigns to increase awareness and drive retail sales.
Responsibilities
- Manage ongoing updates to social media, websites and digital marketing assets.
- Collaborate with creative partners to execute campaigns.
- Identify growth opportunities and develop strategies to capitalize on them.
- Implement tracking processes to demonstrate campaign success.
- Understand the current landscapes of social media and the Missouri cannabis industry.
- Collaborate with internal teams to create landing pages and optimize user experience
Requirements and skills
- Experience working closely with creatives at a creative agency, startup, or similar environment.
*
- Strategic problem solving skills and ability to work autonomously and see projects to completion.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience developing social media creative and campaigns.
- Webflow experience preferred.
- Passions for marketing and cannabis preferred.
Job Type: Full-time
Pay: $60,000.00 - $70,000.00 per year
Schedule:
- Monday to Friday
- Weekend availability
People with a criminal record are encouraged to apply
Ability to commute/relocate:
- Kansas City, MO 64131: Reliably commute or planning to relocate before starting work (Required)
Work Location: One location
Apply for this job with Happy Days LLC
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For interview call (503) 791 - 6159.
Hourly Pay + Tips + BONUS
Quick raises based on performance
Please include active ID and OLCC Permit in resume.
- $40-100 Tips Daily
- Honest
- Must have experience
- Trustworthy
- Needs OLCC license
- Welcoming
- Caring
Job Type: Full-time
Pay: $18.00 - $25.00 per hour
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- Night shift
- Weekend availability
Supplemental pay types:
- Tips
Ability to commute/relocate:
- Portland, OR 97227: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Customer service: 1 year (Preferred)
Work Location: One location
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We are looking for a detail oriented, experienced Growth and Digital Marketing Manager who strives for excellence in a fast-paced industry. Must understand the nuances of digital marketing as it relates to the cannabis community. Passion to always be learning and keep their craft on the pulse and forefront of technology. Must have an excellent eye for design and capability of accurately portraying a brand’s soul. "Prove by doing" mentality that thrives on accountability and exceeding benchmarks.
This is a Full-Time position located at our Hollywood Headquarters in Los Angeles, CA.
Hybrid Workplace: Requiring All employees to work from the office 3 days per week.
Key Deliverables and Responsibilities:
- Collaborate with executives and creatives to foster new ideas and convert them into completed visuals, storyboards, etc. to track, measure and promote our brand awarenessGenerate Social Media Strategies every fiscal quarter
- Establish, activate and manage an integrated strategy across multi-channel, multi-territory accounts (Instagram, TikTok, Youtube, Twitter, and other owned channels)
- Generate Quarterly and Annual reports on digital efforts for brand performance
- Create executive team reports for weekly status and performance reports with analytics, key learnings and potential opportunities for improving ROI
- Manage 3rd party agencies involved for various marketing campaigns
- Administrate the creation and publishing of relevant, original, high quality content for all channels and ads
- Create a regular publishing schedule and promote content through social media advertising
- Develop and expand community and/or influencer outreach efforts and collaborations
- Develop strategies and processes to proactively capture happy, local customer online reviews
- Communicate current trends to the fashion and cannabis department leads
- Identify threats and opportunities in user-generated content surrounding the company
Benefits
Health Insurance,
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New Normal Labs is a unique group of mixed talents from international corporations and cannabis industry veterans that are inspired to create a new standard of tech innovation and product integrity for every cannabis user. With the normalization of cannabis as a consumer product good, we aim to establish ourselves as an industry leader by incorporating digitized processes and transparent supply chain integration.
We are looking for a marketing strategist with experience in the cannabis industry to set the game plan. We offer a great working environment, a very competitive package, and ample marketing budget to make the differences.
Responsibilities:
- Developing the marketing strategy for the company in line with company objectives.
- Coordinating marketing campaigns with sales activities.
- Overseeing the company’s marketing budget.
- Manage and improve lead generation campaigns, measuring results.
- Work with the creative agency to manage brand portfolio and execution.
- Conduct research to stay up to date in the market and help aid team goals.
- Media relationship and event management.
Skills:
- Excellent communication and decision-making skills
- Extremely organized
- Ability to manage projects productively and execute deadlines
- Experience with online content marketing and social media development strategy
Qualifications:
- Bachelor’s Degree in Marketing, Business Administration, Communications or a related field (MBA preferred)
- 4+ years in marketing and promotion
- Experiences with the cannabis or vape industry are preferred
- Ability to work unpredictable hours, including some evenings and weekends, and adapt nationwide and international travel
Benefits:
- Health Benefits(Medical, Dental, Vision)
- Vacation, Sick, Holiday
Job Type: Full-time
Salary: $80,000.00 - $100,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Costa Mesa, CA 92626: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 4 years (Preferred)
Work Location: One location
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Job Title: Marketing Manager
Role Summary: We are seeking an innovative marketing manager to join our fast-growing cannabis company. Promote our company's brand and services. This individual will be highly energetic, creative, and able to collaborate Marketing, Sales and Operations in an entrepreneurial environment to increase sales and brand awareness. In this role, you will be implementing our marketing strategies, managing the marketing department's budget and staff, as well as preparing reports, creating content, and researching new, compliant marketing opportunities.
Duties include relaying information between upper management and retail employees regarding budgets and daily procedures, overseeing the implementation of and creating content for marketing campaigns, producing experiential marketing events, as well as be responsible for social media marketing, website content, community engagement and tradeshows.
Duties and Responsibilities:
- Help execute & support key marketing campaigns and monthly promos, coordinating with retail & inventory teams.
- Collaborate with retail and operations teams to develop marketing campaigns that support new and existing company efforts, new store openings, product launches, etc.
- Organize quarterly photo shoots w/ models, locations, photographers
- Manage weekly B2C messaging schedule (customer emails, texts, etc.)
- Manage the Native Sun social media accounts, including daily posting and engagement, answering customer messages, and engaging with followers and key accounts.
- Assist in content creation across marketing channels based on the monthly content calendar & key campaigns identified each quarter.
- Research & write blog posts.
- Capture photos/video in store and at events.
- Create engaging and on-trend social media content.
- Contribute ideas to monthly/quarterly content calendars.
- Manage store event calendars & coordinate scheduling w/ retail teams.
- Prepare weekly & monthly marketing reports.
- Develop and manage industry event & competition lists by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments.
- Coordinate community outreach efforts and events.
- Maintain a directory and inventory of retail support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed.
- Support retail and marketing teams during on-site events.
- Organize & manage vendor digital asset library.
- Conducts pricing research and analysis to ensure competitive product and service pricing.
- Performs other duties as assigned.
Supervisory Responsibilities:
Responsibilities include managing some 3rd party vendors, such as graphic designers, web developers, and marketing interns.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Experience growing brand value, website traffic, social media following, and revenue for a startup or small to mid-sized business.
- Skilled at social media and email marketing, with experience managing a brand social presence.
- Self-starter with the ability to multi-task and work independently.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Takes ownership and follows through.
- Passion for keeping up with current trends and emergent marketplace and industry trends.
- Ability to maintain and monitor budgets.
- Proficient with Microsoft Office Suite or related software.
Education and Experience:
- Bachelors degree in Marketing, Communications or related field required.
- 3 to 5 years of experience in a related field.
- Formal graphic design education or experience preferred, but not required.
Physical Requirements:
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift 15 pounds at time.
Benefits offered:
- Health insurance: Medical, Dental, Vision.
- Employee discounts.
Schedule:
Monday – Friday, some weekends (for special events)
Job Type: Full-time
Pay: $50-60k per year
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- 10-hour shift
- 8-hour shift
Work Location:
This position will be based at Native Sun’s corporate office in Waltham, MA, but would require regular travel to Native Sun retail locations in North Attleboro, MA, Hudson, MA, and the greater Boston area.
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- 10 hour shift
- 8 hour shift
Ability to commute/relocate:
- Waltham, MA 02453: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- Bachelor's (Preferred)
Experience:
- Email marketing: 1 year (Preferred)
- Social media management: 1 year (Preferred)
- Organizational skills: 1 year (Preferred)
Work Location: One location
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Marketing Manager
CLSICS, a California-based premium consumer lifestyle cannabis company specializing in solventless rosin, manufactures high-quality, solventless rosin pre-rolls that stay true to the roots of the original cannabis culture while simultaneously paving the path of the solventless future focusing on producing high quality, state of the art solventless rosin products..
CLSICS is offering an exciting opportunity for a strategic, happy, healthy, vibrant, outgoing, self motivated individual to oversee and execute our core marketing initiatives. Our office is located in San Diego, CA. This is Monday through Friday in person, salary position that operates out of our production facility in Miramar. There is minimal additional travel, all within the State of California.
The Marketing Manager will directly oversee and execute various marketing activities including social media, email marketing, website management, digital advertising, in-store marketing and merchandising and more. You will be instrumental in helping to shape the direction and future of the marketing department while providing support for field sales team, strengthening our relationships with dispensaries and consumers through marketing and promotion partnerships with dispensaries.
The ideal Field Team Manager would posses the following traits:
- Must have a high school diploma or equivalent
- 2-5 years experience in marketing
- Excellent written and verbal communication skills
- Proficiency in Google Office
- Ability to analyze and forecast business trends
- Knowledge or experience of the cannabis industry is a major plus
If you are passionate about cannabis specifically, solventless Rosin products, enjoy leading a department, enjoy making a difference and have a passion for people, we welcome you to submit your resume and we look forward to opening a dialog and meeting you.
Training will be provided to ensure you have product knowledge although you should have practical work experience and a deep understanding of the Cannabis industry.
Job Duties include but are not limited to the following:
- Weekly meeting with Head of Sales & Marketing
- Monthly Team Call with Brand Ambassadors
- Daily communication on marketing opportunities, store communications and Brand Ambassador support
- Host facility tours, special events and offsite training whenever needed
- Provide feedback and follow up on activity if needed
- Oversee Shopify website as well as fulfill shipping of orders
- Weekly and Monthly reporting recaps
- Send out swag and marketing support tools
- Monthly sample order for BA staff appreciation samples
- Plan and request marketing collateral for BAs
**** MUST BE 21 YEARS OF AGE TO APPLY**** MUST HAVE OWN DEPENDABLE TRANSPORTATION, VALID DRIVER’S LICENSE, CLEAN MVR WITH VALID INSURANCE****
**** CANNABIS EXPERIENCE HIGHLY DESIRABLE****
CLSICS provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Job Type: Full-time
Pay: $5,000.00 per month
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: One location
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Social Media - Accounts Manager - Marketing Agency
Detroit Design House
NOTE: For consideration, kindly share your work portfolio and @ links along with your resume. Hello @detroitdesignhouse.com
Detroit Design House is a boutique creative agency looking to add a Social Media / Accounts Manager to join our team!
The perfect candidate is cued into the local foodie, lifestyle space, and cannabis industry, fluent in local & pop culture, and an active participant the digital realm. If you’re inspired to push big ideas and aren’t afraid to roll up your sleeves to get the job done, we’d love to meet you.
Our marketing firm is located on Woodward in Pleasant Ridge, MI and has a casual and artistic office vibe.
The candidate will be working closely with our creative team of graphic designers, photographers, and videographers, to devise social media marketing campaigns and communicate with agency clients.
The position responsibilities include but are not limited to the following:
- Schedule posts for multiple clients’ accounts daily to Instagram & Facebook
- Communicate with client monthly to set up new marketing initiatives
- Participate in client’s asset planning to ensure that unique content needs / opportunities for social are captured.
- Implement a consistent brand look and feel throughout each clients marketing channels.
- Collaborate with our in-house creative team of graphic designers, Photographers, and videographer, to plan and coordinate post content, and continue gaining knowledge about our clients.
- Oversee flow between graphic designs and clients on graphic design projects.
- Monitor and respond to comments and messages on social media.
- Create and publish monthly client newsletters
Client Examples:
Detroit area restaurants, cannabis industry, lounges, live entertainment, beauty, subscription box, transportation, local retail, ... the list goes on.
WHAT YOU’LL BRING TO THE TABLE:
- A proven track record of curating a highly engaged social media community for business.
- A good eye for composition, color theory, and a cohesive & attractive social media layout.
- Desire to be involved in the marketing of many industries including, hospitality, Cannabis, Transportation, Entertainment, Beauty, etc.
- A positive attitude & a cheerful disposition
- Great communication skills both oral and written (No Typos)
- A passion for planning and scheduling social media content unique to each platform to tell our clients brand stories, engage with the communities, and drive growth
- Experience with a project management / workflow program.
- Ability to write killer copy and curate an ever-changing cadence of engaging and inspirational lifestyle images
- Experience with an email marketing platform
- Must be organized and an experienced multi tasker.
- Must be experienced on a Mac
Selected candidates will be contacted to schedule an in person interview,
NOTE: For consideration, kindly share your work portfolio and @ links along with your resume. Hello @detroitdesignhouse.com
Job Type: Full-time
Pay: $42,000.00 - $52,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Paid time off
- Referral program
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Work Location: One location
Apply for this job with Detroit Design House
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Are you a dynamic, social media savvy, creative and hard-working community builder with a passion for social justice, music, food, drink and cannabis? If so, this may be the job for you!
We are seeking an innovative, motivated and forward-thinking individual with a track record of building brands, movements and inspiring people to action. Ideal candidate will have experience working in a similar role in a company or within a marketing firm. This is a role with huge growth potential for the right candidate.
Responsibilities:
- Collaborate with team to execute the social media strategy for the company.
- Analyze data and strategize accordingly.
- Develop content for and create social media accounts for publication on various sites.
- Connect with followers and contribute to conversations.
- Monitor conversations and contribute to appropriate ones.
- Respond to customer support queries and complaints on social media platforms.
- Maintain websites, review sites and online presence all brands Zenbarn and Zenbarn Farms
- Create written and visual content for blogs, social media and website
- Implement SEO strategies and overall marketing strategy
Job Type: Full-time
Pay: $40,000.00 - $50,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- Self-determined schedule
Supplemental pay types:
- Bonus pay
Apply for this job with Zenbarn Farms
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Trade Marketing & Merchandising Manager (Remote)
Ethos Cannabis
Website: www.ethoscannabis.com
Company Overview
Ethos Cannabis is a multi-state cannabis company with operations in the cultivation, processing and dispensing of cannabis in Pennsylvania, Massachusetts, Maryland, and Ohio with planned expansion into other markets. We are focused on helping people live their best lives through informed access to cannabis. This mission is supported by our relationship with Jefferson Health, a leading academic medical center in the U.S., dedicated to collecting and analyzing valuable real-world data and developing educational initiatives with a focus on patient outcomes and quality of life. Jefferson Health is our Academic Clinical Research Center partner for our vertically integrated operations in Pennsylvania.
The Trade Marketing & Merchandising Manager will create, oversee, and implement merchandising strategies. You will work with a team of marketing and sales professionals to ensure that all deadlines, inventory requirements, in-store displays, and customer orders are completed in a timely manner. Our ideal candidate is a detail-oriented and deadline-driven individual with experience managing a small to medium-size project teams. This role also requires excellent communication and interpersonal skills, with a creative eye for sourcing and presenting ideas and concepts.
Responsibilities:
- Develop and implement of trade marketing and merchandising strategies
- Creating eye-catching store layouts and develop product vision that showcase the brand and aesthetic of the company.
- Negotiating the costs of inventory for multiple stores.
- Collaborate with wholesale team to develop innovation point of sale displays for partner retail locations.
- Develop, execute and maintain planograms for the dispensaries
- Preparing annual and quarterly budgets and presenting them to the relevant stakeholders.
- Tracking inventory movement and systematically introducing promotions, sales, price changes, etc.
- Identifying trends, forecasting profits/sales and monitoring supply and demand.
- Collaborating with the marketing department to brainstorm new projects, campaigns, and business ideas.
- Interpreting sales reports and providing guidance on how to improve figures and customer engagement.
Direct Marketing
- Develop welcome program for new accounts, thanking them for joining the brand family, and providing tools to jumpstart sell-through
- Manage trade email marketing, building the strength of the account database, and develop content to build awareness and expand points of distribution
Incentive Programs
- Support the development and evaluation of incentive programs with distributors.
- Communicate and promote programs to the sales teams and engage with top performers.
- Execute programs, planning related events and producing prizes promised to winners.
Sales Support
- Partner with Marketing Manager on sampling programs for new releases, facilitating distribution to key accounts.
- Manage the development of training materials for distributor sales reps, and account (e.g., liquor store, bar, and restaurant) staff, ranging from printed cheat sheets to video productions.
- Work with company colleagues to set and communicate product allocations and availability of company's products to distributors
Point of Sale Marketing - Promotions and Packaging
- Manage and/or execute updates to all standard trade marketing materials (e.g., shelf talkers, sell sheets, presentations), maintaining digital library and managing effective availability and distribution; working with the Sales Team on all point of sale needs and ideas.
- Help shape and oversee trade marketing initiatives, including twin-packs, case cards, tasting set-up and other in-store promotions
- Manage design and production of materials
- Communicate program components to distributors
- Distribute materials and oversee their deployment to accounts
- Measure impact on sales, and make recommendations about whether and how to repeat / evolve the program in the future
Online Sales and Resources
- Identify the accounts doing a high volume of online sales, and work with them to use current / high quality brand photography, improve product descriptions, and position our products to maximize sales through this channel
- Maintain Ethos dispensaries and other trade resources, to ensure brand products are represented comprehensively and actively.
- Work with the company's Finance Manager to ensure new products are registered in distributors' systems, and ready for purchase orders and sales in every market
Business Development
- Identify opportunities to build additional visibility, reach and velocity for the brand by working with distributors and accounts
- Work with sales and marketing colleagues to explore and implement programs
- Help leverage the company's special product programs to maximize engagement between accounts and the brand.
- Work all programs' managers (the company's Production Manager) to analyze data and results, generate insights, and evolve program and target accounts accordingly year-over-year.
- Identify and secure opportunities to, via the company's program.
- Further relationship with buyers, staff, and their consumers leverage accounts' marketing channels to increase the brand's visibility in conjunction with the program
Qualifications:
- Bachelor's degree in Marketing, Business Management, Retail, or a related field is a bonus.
- Project Management experience a plus
- A minimum of five years' experience in a managerial position.
- A background in Marketing, Communications, and/or Design is preferred.
- Exceptional interpersonal communication, and critical thinking skills.
- Cannabis industry experience a plus
- Must be creative and detail orientated.
Requirements:
- Must be a minimum of 21 years of age.
- Knowledge of product innovation and creation process.
- Must pass all required background checks.
- Must be and remain compliant with all legal or company regulations for working in the industry.
- Strong people and cross-functional collaboration skills.
- Strong communication skills, including written, spoken, and presentation, with the ability to deliver a clear, concise message to a diverse audience.
- Demonstrated ability to work comfortably and effectively within a diverse, multicultural, and multigenerational environment
- Periodic travel to various retail and grower/processor sites within your regions of coverage and responsibility.
Compensation:
- This position is classified as Exempt and is not eligible for overtime pay.
Ethos Cannabis is an equal opportunity employer and does not discriminate in the recruitment, selection, or advancement of employees on the basis of race, sex, color, national origin, creed, age, religion, marital status, disability, political affiliation, or on any other basis prohibited by law.
Ethos is dedicated to creating and equal opportunity workplace and encourages women, minorities, persons with disabilities, and individuals with past drug convictions to apply. Must be 21 or older.
Employment opportunities shall be provided for applicants with disabilities and reasonable accommodation(s) shall be made to meet the physical or mental limitations of qualified applicants or employees.
Apply for this job with Ethos Cannabis
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Marketing Agency - Social Media / Accounts Manager
Detroit Design House
Detroit Design House is a boutique creative agency looking for a Marketing Account & Social Media Manager to join our team!
The perfect candidate is cued into the local foodie and lifestyle space, fluent in local & pop culture, and an active participant the digital realm. If you’re inspired to push big ideas and aren’t afraid to roll up your sleeves to get the job done, we’d love to meet you.
Our marketing firm is located on Woodward in Pleasant Ridge, MI and has a casual and artistic office vibe.
The candidate will be working closely with our creative team of graphic designers, photographers, and videographers, to devise social media marketing campaigns and communicate with agency clients.
NOTE: Kindly share your work portfolio and @ links along with your resume. Hello @ detroitdesignhous.com
The position responsibilities include but are not limited to the following:
- Schedule posts for multiple clients’ accounts daily to Instagram & Facebook
- Own all social listening efforts, including hashtag monitoring, managing social media crises, and identifying real-time marketing opportunities.
- Communicate with client monthly to set up new marketing initiatives
- Participate in client’s asset planning to ensure that unique content needs / opportunities for social are captured.
- Implement a consistent brand look and feel throughout each clients marketing channels.
- Collaborate with our in-house creative team of graphic designers, Photographers, and videographer, to plan and coordinate post content.
- Work with other creative team members across the company to gather assets, develop content and continue gaining knowledge about our clients.
- Monitor and respond to comments and messages on social media.
- Create and publish monthly client newsletters
Client Examples:
Detroit area restaurants, subscription box, cannabis industry, lounges, live entertainment, beauty, transportation, retail, ... the list goes on.
WHAT YOU’LL BRING TO THE TABLE:
- Experience in a social media and/or community management role for a consumer brand.
- A proven track record of curating a highly engaged social media community for business.
- Must have a good eye for composition, color theory, and a cohesive social media layout.
- Desire to be involved in the marketing of many industries including, hospitality, Cannabis, Transportation, Entertainment, Beauty, etc.
- A positive attitude & a cheerful disposition
- Great communication skills both oral and written (No Typos)
- A passion for planning and scheduling social media content unique to each platform to tell our clients brand stories, engage with the communities, and drive growth
- Ability to schedule posts from a social media management platform.
- Experience with a project management / workflow program.
- Ability to write killer copy and curate an ever-changing cadence of engaging and inspirational lifestyle images
- Experience with an email marketing platform
- Must be organized and an experienced multi tasker.
- Must be motivated to exceed expectations
- Must be experienced on a Mac
- Bonus: Experience with social media analytics
- Bonus: Video production and editing experience
- Bonus: Photography experience
- Bonus: Experience in Wordpress
Selected candidates will be contacted to schedule an initial interview as soon as possible.
We look forward to hearing from you.
Job Types: Full-time, Contract
Pay: $42,000.00 - $52,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Paid time off
- Referral program
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Pleasant Ridge, MI 48069: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: One location
Apply for this job with Detroit Design House
Apply now →
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Trade Marketing Manager - Midwest - Geo External Partners
Kiva Confections
Kiva Confections (www.kivaconfections.com) is a world-class cannabis-infused edibles company in California, the largest cannabis market in the world. Kiva's line includes Kiva Chocolate Bars, Terra Bites, Petra Mints, Lost Farms Gummies & Chews, and Camino Gummies. Our products are crafted from premium ingredients and thoughtfully combined with California cannabis. Since our beginning in 2010, our goal has been to create confections that redefine what a cannabis confection ought to be. By applying art and science, we ensure a deliciously consistent experience.
We have high-reaching growth plans as the legal market and consumer adoption expand. Key growth initiatives include ambitious platform innovation, outstanding marketing, geographic expansion, strategic partnerships, and more. We are resourced for this spectacular growth and looking for great people to help take us to the next level.
*
Job Summary*
Kiva is looking for a Trade Marketing Manager for the Midwest Region (Illinois, Michigan) to join Kiva’s award-winning and industry- leading marketing team. This role specializes in working with retailers and/or distributors to build custom marketing plans that will lead to improved sales velocities. These activities include: primary and secondary display development, budtender education, appreciation and incentives, digital marketing and custom content and account activations that tie to dispensary growth strategies.
The Kiva Trade Marketing Manager will work with the broader trade marketing team and the HQ marketing team to develop and complete dispensary facing plans. You’ll recommend optimizations to our evergreen assets in your market and work with the HQ Marketing Team to bring them to life. Development and execution of occasional out of store marketing activities in your region, including but not limited to trade shows, retailer events, etc. This role will lead all aspects of a team of field marketing representatives to assist them in implementing marketing strategies through visual merchandising, customized promotional programming, digital marketing and sales velocity focused execution.
_
The ideal candidate has experience in trade marketing. Cannabis experience is a strong plus._
*
This job is for you if...*
- You have a strong passion for creativity, strong project management abilities!
- You possess excellent interpersonal skills to lead a field team and build positive relationships with retailers
- You’ve been told (more than once) that you’re scrappy, a dynamic, a roll-up-the-sleeves, get stuff done type of person that is organized, clear and thoughtful.
- You’re able to coordinate and run multiple projects, balance challenging priorities, and deliver projects on time and within budget
- You’re a proactive self-starter, self-motivated, and able to work both independently as well as take direction
- You’re a hard-working marketer who wants to make their mark on an emerging industry!
- You have VERY strong conversational and written communication skills
- You like to play on a winning team
As Kiva's Trade Marketing Manager - Midwest, you'll...
- Ability to effectively lead all aspects of an organization's strategy with key partners
- Experienced in crafting & implementing commercial plans to improve growth performance and return on investment
- Excellent social skills are valuable for collaborating with colleagues, overseeing personnel, building significant partnerships with key retailers and representing Kiva Confections at trade shows.
- Trade marketing managers will need strong analytical abilities in order to analyze customers' purchasing habits and desires and develop effective ways for an organization to engage with them.
- Self-managed and able to think independently
- Very organized with a keen attention to detail, quick responder, able to multitask
- Ability to thrive in a start-up environment: Bold with strong follow-through and a curiosity about identifying potential problems & providing creative solutions
- Work cross-functional savvy, and dedicated spirit!
- Strong in planning, work-flow structuring, supervising
- Solid analytical and quantitative skills
- Understanding of the cannabis retail landscape or equivalent CPG industry
- Experience with Asana, Airtable, Salesforce or other project management tools a plus
- Ability to travel to different states
What we're looking for...
- 3+ years of Trade or Field Marketing experience
- BA in trade or marketing, business, or sales
- Must be over 21+ years of age
- B2B account management experience a must
- 3+ years of people management experience
- Cannabis or alcohol experience preferred
- Strong experience working directly with a buyer and/or marketing lead at a retailer
Kiva Confections provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
DISCLOSURE TO JOB APPLICANTS PURSUANT TO THE CALIFORNIA CONSUMER PRIVACY ACT (CCPA)
As part of your job application and the Company’s evaluation of your candidacy, the Company collects, receives, maintains, and uses the following types of Personal Information about you for the business purposes identified for each category:
Category: Personal Identifiers
Examples: Name, alias, postal or mailing address, email address, telephone number, social security number, driver’s license or state identification card number, passport number
Business Purpose:
- To comply with state and federal law and regulations requiring; employers to maintain certain records;
- To evaluate your job application and candidacy for employment;
- To obtain and verify background check and references; and
- To communicate with you regarding your candidacy for employment.
Category: Pre-Hire Information
Examples: Job application, resume, background check results, job interview notes, and candidate evaluation records
Business Purpose: Same as above
Category: Employment History
Examples: Information regarding prior job experience, positions held, names of prior supervisors, reference information, skills and when permitted by applicable law your salary history or expectations
Business Purpose: Same as above
Category: Education Information
Examples: Information from resumes regarding educational history; transcripts or records of degrees, vocational certifications, licenses obtained
Business Purpose: Same as above
If you become employed by the Company, the Company will notify you of additional categories of Personal Information that it collects, receives, and maintains for business purposes.
Job Type: Full-time
Apply for this job with Kiva Confections
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Qonkur Media Group is looking for Account Managers to create & maintain long-term, trusting relationships with our clients. The Account Manager's role is to oversee a portfolio of assigned clients, manage their social media accounts, and promote/expand these brands to the general public. In this role, you will liaise with cross-functional internal teams (including Graphic Design, Photo/Video, Motion Graphic/Animation, and Web design departments) to improve the entire customer experience. Since we are Michigan's biggest cannabis marketing agency, we are looking for someone who can work well under tight deadlines and differentiate brands based on their visual identities. This position may require occasional travel. If you are familiar with account management software, have a flair for client communication & strategic thinking, and understand consumer behavior, we'd like to meet you.
Responsibilities
- Execute the creative strategy/goals of each brand according to their Content Calendar.
- Maintain and organize your assigned brand's Content Calendar.
- Serve as the lead point of contact for all customer account management matters.
- Ensure the timely and successful delivery of our solutions according to customer needs and objectives.
- Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders.
- Assist with challenging client requests or issue escalations as needed.
- Schedule & post on behalf of clients on their social media accounts.
- Write engaging copy/captions that fit the tone of voice of your assigned brands.
- Occasional communication with third parties to coordinate ordering merchandise, apparel & packaging.
- Stay up to date with the current state of cannabis culture/legalization in Michigan.
- Schedule & post on behalf of clients for their social media accounts.
- Organize/schedule events and vendor days for assigned clients.
Skills
- Proven work experience (1+ years preferred) as an Account Manager, Key Account Manager, Sales Account Manager, Junior Account Manager, or relevant role
- Demonstrable ability to communicate, present, and influence key stakeholders at all levels of an organization, including executive and C-level
- Experience delivering client-focused solutions to customer needs
- Proven ability to juggle multiple account management projects at a time while maintaining sharp attention to detail
- Excellent listening, negotiation, and presentation abilities
- Strong verbal and written communication skills
- BA/BS degree in Business Administration, Marketing or relevant field
- Experience in the cannabis industry
- Develop and execute campaigns
Job Types: Full-time
Benefits:
- Dental insurance
- Health insurance
- Vision insurance
Schedule:
- 8-hour shift
- Monday to Friday
- In-person at our Ferndale Office
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Job Type: Full-time
Apply for this job with Qonkur Media Group
Apply now →
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Trade Marketing Manager - Midwest - Geo External Partners
Kiva Confections
Kiva Confections (www.kivaconfections.com) is a world-class cannabis-infused edibles company in California, the largest cannabis market in the world. Kiva's line includes Kiva Chocolate Bars, Terra Bites, Petra Mints, Lost Farms Gummies & Chews, and Camino Gummies. Our products are crafted from premium ingredients and thoughtfully combined with California cannabis. Since our beginning in 2010, our goal has been to create confections that redefine what a cannabis confection ought to be. By applying art and science, we ensure a deliciously consistent experience.
We have high-reaching growth plans as the legal market and consumer adoption expand. Key growth initiatives include ambitious platform innovation, outstanding marketing, geographic expansion, strategic partnerships, and more. We are resourced for this spectacular growth and looking for great people to help take us to the next level.
*
Job Summary*
Kiva is looking for a Trade Marketing Manager for the Midwest Region (Illinois, Michigan) to join Kiva’s award-winning and industry- leading marketing team. This role specializes in working with retailers and/or distributors to build custom marketing plans that will lead to improved sales velocities. These activities include: primary and secondary display development, budtender education, appreciation and incentives, digital marketing and custom content and account activations that tie to dispensary growth strategies.
The Kiva Trade Marketing Manager will work with the broader trade marketing team and the HQ marketing team to develop and complete dispensary facing plans. You’ll recommend optimizations to our evergreen assets in your market and work with the HQ Marketing Team to bring them to life. Development and execution of occasional out of store marketing activities in your region, including but not limited to trade shows, retailer events, etc. This role will lead all aspects of a team of field marketing representatives to assist them in implementing marketing strategies through visual merchandising, customized promotional programming, digital marketing and sales velocity focused execution.
_
The ideal candidate has experience in trade marketing. Cannabis experience is a strong plus._
This job is for you if...
- You have a strong passion for creativity, strong project management abilities!
- You possess excellent interpersonal skills to lead a field team and build positive relationships with retailers
- You’ve been told (more than once) that you’re scrappy, a dynamic, a roll-up-the-sleeves, get stuff done type of person that is organized, clear and thoughtful.
- You’re able to coordinate and run multiple projects, balance challenging priorities, and deliver projects on time and within budget
- You’re a proactive self-starter, self-motivated, and able to work both independently as well as take direction
- You’re a hard-working marketer who wants to make their mark on an emerging industry!
- You have VERY strong conversational and written communication skills
- You like to play on a winning team
As Kiva's Trade Marketing Manager - Midwest, you'll...
- Ability to effectively lead all aspects of an organization's strategy with key partners
- Experienced in crafting & implementing commercial plans to improve growth performance and return on investment
- Excellent social skills are valuable for collaborating with colleagues, overseeing personnel, building significant partnerships with key retailers and representing Kiva Confections at trade shows.
- Trade marketing managers will need strong analytical abilities in order to analyze customers' purchasing habits and desires and develop effective ways for an organization to engage with them.
- Self-managed and able to think independently
- Very organized with a keen attention to detail, quick responder, able to multitask
- Ability to thrive in a start-up environment: Bold with strong follow-through and a curiosity about identifying potential problems & providing creative solutions
- Work cross-functional savvy, and dedicated spirit!
- Strong in planning, work-flow structuring, supervising
- Solid analytical and quantitative skills
- Understanding of the cannabis retail landscape or equivalent CPG industry
- Experience with Asana, Airtable, Salesforce or other project management tools a plus
- Ability to travel to different states
What we're looking for...
- 3+ years of Trade or Field Marketing experience
- BA in trade or marketing, business, or sales
- Must be over 21+ years of age
- B2B account management experience a must
- 3+ years of people management experience
- Cannabis or alcohol experience preferred
- Strong experience working directly with a buyer and/or marketing lead at a retailer
Kiva Confections provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
DISCLOSURE TO JOB APPLICANTS PURSUANT TO THE CALIFORNIA CONSUMER PRIVACY ACT (CCPA)
As part of your job application and the Company’s evaluation of your candidacy, the Company collects, receives, maintains, and uses the following types of Personal Information about you for the business purposes identified for each category:
Category: Personal Identifiers
Examples: Name, alias, postal or mailing address, email address, telephone number, social security number, driver’s license or state identification card number, passport number
Business Purpose:
- To comply with state and federal law and regulations requiring; employers to maintain certain records;
- To evaluate your job application and candidacy for employment;
- To obtain and verify background check and references; and
- To communicate with you regarding your candidacy for employment.
Category: Pre-Hire Information
Examples: Job application, resume, background check results, job interview notes, and candidate evaluation records
Business Purpose: Same as above
Category: Employment History
Examples: Information regarding prior job experience, positions held, names of prior supervisors, reference information, skills and when permitted by applicable law your salary history or expectations
Business Purpose: Same as above
Category: Education Information
Examples: Information from resumes regarding educational history; transcripts or records of degrees, vocational certifications, licenses obtained
Business Purpose: Same as above
If you become employed by the Company, the Company will notify you of additional categories of Personal Information that it collects, receives, and maintains for business purposes.
Job Type: Full-time
Apply for this job with Kiva Confections
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
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New Normal Labs is a unique group of mixed talents from international corporations and cannabis industry veterans that are inspired to create a new standard of tech innovation and product integrity for every cannabis user. With the normalization of cannabis as a consumer product good, we aim to establish ourselves as an industry leader by incorporating digitized processes and transparent supply chain integration.
We are looking for a marketing strategist with experience in the cannabis industry to set the game plan. We offer a great working environment, a very competitive package, and ample marketing budget to make the differences.
Responsibilities:
- Developing the marketing strategy for the company in line with company objectives.
- Coordinating marketing campaigns with sales activities.
- Overseeing the company’s marketing budget.
- Manage and improve lead generation campaigns, measuring results.
- Work with the creative agency to manage brand portfolio and execution.
- Conduct research to stay up to date in the market and help aid team goals.
- Media relationship and event management.
Skills:
- Excellent communication and decision-making skills
- Extremely organized
- Ability to manage projects productively and execute deadlines
- Experience with online content marketing and social media development strategy
Qualifications:
- Bachelor’s Degree in Marketing, Business Administration, Communications or a related field (MBA preferred)
- 4+ years in marketing and promotion
- Experiences with the cannabis or vape industry are preferred
- Ability to work unpredictable hours, including some evenings and weekends, and adapt nationwide and international travel
Benefits:
- Health Benefits(Medical, Dental, Vision)
- Vacation, Sick, Holiday
Job Type: Full-time
Salary: $80,000.00 - $100,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Costa Mesa, CA 92626: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 4 years (Preferred)
Work Location: One location
Apply for this job with New Normal Labs LLC
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Ascend is looking for an experienced Field Marketing Manager to build national plans and then help execute at a local level through our dispensaries across 5 states and growing. Our marketing plans will drive success for Ascend dispensaries and our cannabis brands during a critical growth phase for the company. The Field Marketing Manager will be responsible for driving retail and brand performance by building go-to-market strategies and then implementing through management of Marketing Coordinators who sit in each of our markets.
- This role sits in either IL, MI, OH and is remote.
PRIMARY RESPONSIBILITES
- Plan the overall marketing strategy for Ascends national retail business which includes:
- New Store Openings
- Activation of our in-house consumer product brands (Ozone & Simply Herb) and partner brands
- Loyalty programs
- Promotions
- Localized communication and messaging
- Events
- Targeted campaigns to drive traffic and sales, consumer awareness, and market share growth
- Deliver KPIs for retail and brand marketing across markets
- Curate an omni-channel strategy which yields ROI
- Build relationships with partners, vendors and entities to deliver sophisticated campaigns, ads and promotional activities
- Own and propose local marketing budgets
- Analyze and predict consumer/patient buying behaviors
- Work cross-functionally with sales, brand marketing, finance, and operations
- Establish and maintain expert knowledge of the latest innovations and opportunities to impact the marketing landscape
- Knowledge or willingness to learn state specific cannabis laws and regulatory compliance
- Must have knowledge of Microsoft office suite, including work excel, outlook, and PowerPoint
- Treat people with respect, keep commitments, inspire the trust of others, work with integrity and ethically, uphold organizational values
JOB REQUIREMENTS
- Must be 21 years of age or older
- 5+ years of retail, or field marketing
- 1 -2 years in Cannabis Experience ideal
- Demonstrated success managing a team
- BS/BC in Marketing, Business or a related field
- Sharp creative eye, experience testing messaging and creative, and experience in building brand
- Ability to analyze performance marketing data, optimize plans and drive decisions and measures which impact the business
SUPERVISORY RESPONSIBILITIES
- Manages and motivates staff (including hiring, firing & performance management)
- Train, direct, and appraise staff
- Issues written & verbal instructions; examines for compliance to regulations and policy
COMPANY OVERVIEW
Ascend Wellness Holdings (AWH) is a vertically integrated cannabis cultivator, processor and dispensary operator with assets in Illinois, Massachusetts, Michigan, Ohio, New Jersey and Pennsylvania. We seek to foster a robust and inclusive cannabis organization through providing a premium, unmatched customer-focused retail experience and producing quality and mindfully created cannabis products. Our goal is to build a world class team that will continue our mission of helping to shape the future of cannabis and bettering our customers life with cannabis.
EEO STATEMENT:
Ascend Wellness Holdings, LLC and its subsidiaries is an equal opportunity employer and celebrate the population of differences and does not discriminate in its hiring / hiring practices, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.
Apply for this job with Ascend Wellness Holdings
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
For interview call (503) 791 - 6159.
Hourly Pay + Tips + BONUS
Quick raises based on performance
Please include active ID and OLCC Permit in resume.
- $40-100 Tips Daily
- Honest
- Must have experience
- Trustworthy
- Needs OLCC license
- Welcoming
- Caring
Job Type: Full-time
Pay: $18.00 - $25.00 per hour
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- Night shift
- Weekend availability
Supplemental Pay:
- Tips
Ability to commute/relocate:
- Portland, OR 97227: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Customer service: 1 year (Preferred)
Work Location: One location
Apply for this job with Weed Land
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
Apply for this job with Creative Services, Inc.
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Creative Services, Inc. (CSI) is a pioneer in the Background Screening Industry, serving government and private entities with background investigations and security consulting services for 45 years. Our mission is to deliver superior background investigations and exceptional client service to help employers reduce risk and improve workplace safety and security.
Job Description:
The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company. In your role as Digital Marketing Manager, you will be responsible to promote CSI’s brand and services in the digital space. Primary responsibilities include content development, digital promotion. As Digital Marketing Manager, you will work closely with the Business Development/Sales Team, and Leadership Team.
Responsibilities:
- Create and/or implement, maintain, and manage a Digital Marketing Plan (DMP)
- Compiles and analyzes data to measure the effectiveness of the DMP
- Management of the CSI website and operating platforms to ensure content is current and relevant
- Track, analyze and report on website traffic flow by examining KPIs. Increase website traffic by improving website’s search engine optimization (SEO)
- Design, develop and increase social media presence to promote CSI Brand and important changes/events in the industry using various social media channels.
- Ongoing review and modernize current marketing and sales materials (i.e., Statement of Work, RFPs, conference brochures, displays).
- Drafts, implements, maintains, and revises online/digital marketing campaigns to drive sales and revenue to CSI.
- Reports campaign results to management, addressing any questions or concerns.
- Work closely with Sales/ Business Development Team, supporting new and existing sales efforts, including creation and presentation of sales and marketing materials.
- Industry specific marketing initiatives for Cannabis, Higher Education, Healthcare, Financial Services, Technology, and evolving industries.
- Maintains current knowledge of trends and developments in online marketing
- Assists with budget preparation for the marketing department
- Manage and administer CSI’s CRM (HubSpot) and CSI’s Lead Generating tool(s) i.e., ZoomInfo
- Other projects or assignments as designated by Manager and/or CSI Leadership Team.
Requirements for Position:
- Knowledge of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Proven ability to plan and implement marketing campaigns.
- Excellent organizational skills and attention to detail.
- Excellent time management skills and ability to meet deadlines.
- Proficient with HTML and web design.
- Proficient with Microsoft Office Suite or similar software.
- Fair Credit Reporting Act Certification and/or other professional certification(s) as designated by Manager and/or CSI Leadership Team (Requirement may be met after hire)
Education/Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field or equivalent experience preferred.
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If your skills in digital marketing are only matched by your love for what you do, we’d like the chance to make you part of our team. We maintain a network of sites all within the cannabis niche and are looking for someone that is passionate about driving results and generating growth through digital and virtual channels of each of our brands while still maintaining the individual voice of each.
You will be responsible for setting goals, developing campaigns, managing and reporting on all of it. You should be able to make strong, informed decisions about campaign structure, optimization, and scale while focusing on improving our digital customer experience.
An ideal candidate will be familiar with the various components of a digital marketing campaign (e.g., native content, display, search engine marketing, web development, social media management) and understand how each component contributes to a comprehensive marketing strategy.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
To Apply
Submit your resume along with salary requirements. Be sure to include a cover letter with some examples of your prior work experience.
Job Type: Full-time
Pay: From $60,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Work Location: One location
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
CBD MARKETING MANAGER - BOCA RATON *Must have CBD experience
Heartland Works LLC
The Marketing Manager is responsible for developing SOP and marketing strategy. We are seeking a Marketing Manager that has the passion and capability to make this vision a reality within 2 years.
We are looking for someone with a proven track record and hunger for success in the e-cigarette and cannabis industry. As regulatory and legal environments expand market potential, we will evolve our product platforms accordingly.
This position partners cross functionally with digital, advertising, content, creative and social media teams.
RESPONSIBILITIES · Deep knowledge of the cannabis industry. · The Marketing Manager role is data and KPI driven with a focus on list growth (both email and text messaging), new product launches, and the execution of sales promotions and special events · Additionally, this position partners cross functionally with digital, advertising, content, creative and social media teams · Ensure incoming and outgoing products adhere to set quality standards. · Review and ensure accuracy of submitted batch records. · Prepares reports by summarizing data. · Crafts and reviews standard operating procedures based on safety and regulatory requirements. · Leads regular audits of quality and safety standards. · Review in-house and vendor calibrations for accuracy and adherence to company and industry guidelines. · Initiates investigations into quality issues and sees them through to closure. · Act as a subject matter expert in all aspects of quality and regulatory concerns or questions
PREFERRED QUALIFICATIONS
A bachelor's degree is required and an advanced degree in marketing or business (MBA) is preferred.
5 years of well-rounded CPG marketing experience in positions of increasing responsibility- with a focus on marketing expansion-as well as 3 years of experience in a leadership role
The ideal candidate will be well versed in medical cannabis, CPG, and retail industries with a proven history of sales and marketing success
Superb analytical and strategic skills
Demonstrated ability to lead and inspire a team
Outstanding communication and interpersonal skills
Flexibility/adaptability
Passionate customer advocacy
Thorough knowledge of marketing principles, brand, product and service management
Deep understanding of changing market dynamics
Ability to “look around the corner”
Entrepreneurial spirit/high tolerance for constructive conflict
Appreciated previous experience: Bacardi, Diageo, Moet Hennessy, Pernod Ricard, Medmen, Cura CS, Kush Bottles, Mammoth Distribution, RJ Reynolds, Imperial Tobacco, Philip Morris International, British American Tobacco.
Appreciated previous title: VP of Marketing
Must have CBD and/or E-cig experience
NONE PHYSICAL REQUIREMENTS: · Standing for long periods of time. · Bending and stooping. · Lift up to 60lbs at a time.
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Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Company Description
As the leading cannabis multi-state operator (MSO), AYR Wellness is on a journey to be a force for good; and it all starts with our belief in the power and potential of the plant.
We believe in creating an environment in which we can all flourish, one where every individual can find their genius and pursue their passion, because it’s this dedication to creating a culture of excellence, one where we’re all empowered to achieve our dreams, that will propel us forward. We’re a company that puts our people first. A place where talent is rewarded, diversity is celebrated, and innovative thinking is championed and we believe that together we can build a better and brighter future for ourselves, our industry, and our world.
Join us as we create wonder together.
Job Summary
Ayr Wellness is looking for a highly creative, forward-thinking Marketing Manager to support retail and brand-specific marketing initiatives at the local level. In this role, the Project Manager / Regional Marketing Manager is responsible for working directly with the Region Marketing Director to strategize and execute all consumer programming, menu planning, and promotional strategy, utilizing a data-driven approach to customer relationship management.
Duties and Responsibilities
- Maintain overall project planning calendar and master timeline for marketing and research, including key events, milestones and deliverables.
- Managing and supervising marketing projects from beginning to end.
- Organize assets and ensure each party has correct assets at time of need
- Keep marketing calendars up to date, and forward looking. Create content as needed, and review in timeline manner with upper management.
- Manage print contractors and other promotional vendors.
- Tactically organize promotional activities for new product and service launches
- Create and manage surveys, behavioral and market research, and competitive analysis
- Guide the flow of work and information through internal teams (design, editorial, production, programming). Ensuring each team has what they need.
- Drive team productivity by optimizing marketing processes and efficiently managing resources to balance workload
- Manage retail brand elements across regional retail locations, prioritizing consistency and convenience
Qualifications
- Proven working experience in marketing, and brand marketing in eCommerce or retail.
- Experience in optimizing digital landing pages and user funnels
- Project management skills, with experience running large scope projects with cross over departments
- Cannabis experiences a bonus, but not required
- At least 3 years of experience in design marketing, eCommerce marketing, Brand project management and/or retail marketing experience.
Education
- Equivalent combination of work/education experience accepted
Experience
- 2-6 years
Working conditions
This job operates in a professional office environment. This role routinely uses standard equipment such as computers, phones, photocopiers and filing cabinets.
- Occasional travel to dispensaries/manufacturing facility may be required.
Physical requirements
This is largely a sedentary role; however, some filing is required. This would require the ability to move files, open filing cabinets and bend or stand as necessary.
- Frequently communicates with employees, supervisors and co-workers regarding HR related inquiries. Must be able to exchange absolute information.
- Constant movement and use of hands/fingers and limbs; this position requires good manual dexterity, coordination and stamina.
- Must be able to inspect documents and identify errors.
- Occasional lifting, positioning or moving items up to 15 pounds.
$65,000 Annually Maximum Compensation
(2-6 Years of Experience)
Remote with some travel onsite when needed.
Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.
At AYR Wellness, our vision is to be a force for good in all we do and to bring lasting positive change to our communities, our industry, and our world. And it wouldn’t be possible without our exceptionally talented team. We’re proud to be an equal opportunity employer that celebrates the uniqueness of each employee and supports their individual journey in finding their genius and pursuing their passion.
Diversity and inclusion are essential to pursuing our vision for the future, and we believe that our success is dependent on building a truly equitable, collaborative, and inclusive team. One that reflects the diversity of the communities that we serve.
In addition to a generous benefits package, and unparalleled career opportunities, as an employee at Ayr Wellness, you can expect to be provided with industry-leading training which will offer you an in-depth insight into the wonderful world of cannabis.
Apply for this job with Ayr Wellness
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Company Description
As the leading cannabis multi-state operator (MSO), AYR Wellness is on a journey to be a force for good; and it all starts with our belief in the power and potential of the plant.
We believe in creating an environment in which we can all flourish, one where every individual can find their genius and pursue their passion, because it’s this dedication to creating a culture of excellence, one where we’re all empowered to achieve our dreams, that will propel us forward. We’re a company that puts our people first. A place where talent is rewarded, diversity is celebrated, and innovative thinking is championed and we believe that together we can build a better and brighter future for ourselves, our industry, and our world.
Join us as we create wonder together.
Job Summary
Ayr Wellness is looking for a highly creative, forward-thinking Marketing Manager to support retail and brand-specific marketing initiatives at the local level. In this role, the Project Manager / Regional Marketing Manager is responsible for working directly with the Region Marketing Director to strategize and execute all consumer programming, menu planning, and promotional strategy, utilizing a data-driven approach to customer relationship management.
Duties and Responsibilities
- Maintain overall project planning calendar and master timeline for marketing and research, including key events, milestones and deliverables.
- Managing and supervising marketing projects from beginning to end.
- Organize assets and ensure each party has correct assets at time of need
- Keep marketing calendars up to date, and forward looking. Create content as needed, and review in timeline manner with upper management.
- Manage print contractors and other promotional vendors.
- Tactically organize promotional activities for new product and service launches
- Create and manage surveys, behavioral and market research, and competitive analysis
- Guide the flow of work and information through internal teams (design, editorial, production, programming). Ensuring each team has what they need.
- Drive team productivity by optimizing marketing processes and efficiently managing resources to balance workload
- Manage retail brand elements across regional retail locations, prioritizing consistency and convenience
Qualifications
- Proven working experience in marketing, and brand marketing in eCommerce or retail.
- Experience in optimizing digital landing pages and user funnels
- Project management skills, with experience running large scope projects with cross over departments
- Cannabis experiences a bonus, but not required
- At least 3 years of experience in design marketing, eCommerce marketing, Brand project management and/or retail marketing experience.
Education
- Equivalent combination of work/education experience accepted
Experience
- 2-6 years
Working conditions
This job operates in a professional office environment. This role routinely uses standard equipment such as computers, phones, photocopiers and filing cabinets.
- Occasional travel to dispensaries/manufacturing facility may be required.
Physical requirements
This is largely a sedentary role; however, some filing is required. This would require the ability to move files, open filing cabinets and bend or stand as necessary.
- Frequently communicates with employees, supervisors and co-workers regarding HR related inquiries. Must be able to exchange absolute information.
- Constant movement and use of hands/fingers and limbs; this position requires good manual dexterity, coordination and stamina.
- Must be able to inspect documents and identify errors.
- Occasional lifting, positioning or moving items up to 15 pounds.
$65,000 Annually Maximum Compensation
(2-6 Years of Experience)
Remote with some travel onsite when needed.
Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.
At AYR Wellness, our vision is to be a force for good in all we do and to bring lasting positive change to our communities, our industry, and our world. And it wouldn’t be possible without our exceptionally talented team. We’re proud to be an equal opportunity employer that celebrates the uniqueness of each employee and supports their individual journey in finding their genius and pursuing their passion.
Diversity and inclusion are essential to pursuing our vision for the future, and we believe that our success is dependent on building a truly equitable, collaborative, and inclusive team. One that reflects the diversity of the communities that we serve.
In addition to a generous benefits package, and unparalleled career opportunities, as an employee at Ayr Wellness, you can expect to be provided with industry-leading training which will offer you an in-depth insight into the wonderful world of cannabis.
Apply for this job with Ayr Wellness
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
As the leading cannabis multi-state operator (MSO), AYR Wellness is on a journey to be a force for good; and it all starts with our belief in the power and potential of the plant.
We believe in creating an environment in which we can all flourish, one where every individual can find their genius and pursue their passion, because it’s this dedication to creating a culture of excellence, one where we’re all empowered to achieve our dreams, that will propel us forward. We’re a company that puts our people first. A place where talent is rewarded, diversity is celebrated, and innovative thinking is championed and we believe that together we can build a better and brighter future for ourselves, our industry, and our world.
Join us as we create wonder together.
Job Summary
Ayr Wellness is looking for a highly creative, forward-thinking Marketing Manager to support retail and brand-specific marketing initiatives at the local level. In this role, the Project Manager / Regional Marketing Manager is responsible for working directly with the Region Marketing Director to strategize and execute all consumer programming, menu planning, and promotional strategy, utilizing a data-driven approach to customer relationship management.
Duties and Responsibilities
Maintain overall project planning calendar and master timeline for marketing and research, including key events, milestones and deliverables.
Managing and supervising marketing projects from beginning to end.
Organize assets and ensure each party has correct assets at time of need
Keep marketing calendars up to date, and forward looking. Create content as needed, and review in timeline manner with upper management.
Manage print contractors and other promotional vendors.
Tactically organize promotional activities for new product and service launches
Create and manage surveys, behavioral and market research, and competitive analysis
Guide the flow of work and information through internal teams (design, editorial, production, programming). Ensuring each team has what they need.
Drive team productivity by optimizing marketing processes and efficiently managing resources to balance workload
Manage retail brand elements across regional retail locations, prioritizing consistency and convenience
Qualifications
Proven working experience in marketing, and brand marketing in eCommerce or retail.
Experience in optimizing digital landing pages and user funnels
Project management skills, with experience running large scope projects with cross over departments
Cannabis experiences a bonus, but not required
At least 3 years of experience in design marketing, eCommerce marketing, Brand project management and/or retail marketing experience.
Education
Equivalent combination of work/education experience accepted
Experience
2-6 years
Working conditions
This job operates in a professional office environment. This role routinely uses standard equipment such as computers, phones, photocopiers and filing cabinets.
Occasional travel to dispensaries/manufacturing facility may be required.
Physical requirements
This is largely a sedentary role; however, some filing is required. This would require the ability to move files, open filing cabinets and bend or stand as necessary.
Frequently communicates with employees, supervisors and co-workers regarding HR related inquiries. Must be able to exchange absolute information.
Constant movement and use of hands/fingers and limbs; this position requires good manual dexterity, coordination and stamina.
Must be able to inspect documents and identify errors.
Occasional lifting, positioning or moving items up to 15 pounds. $65,000 Annually Maximum Compensation
(2-6 Years of Experience)
Remote with some travel onsite when needed.
Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.
At AYR Wellness, our vision is to be a force for good in all we do and to bring lasting positive change to our communities, our industry, and our world. And it wouldn’t be possible without our exceptionally talented team. We’re proud to be an equal opportunity employer that celebrates the uniqueness of each employee and supports their individual journey in finding their genius and pursuing their passion.
Diversity and inclusion are essential to pursuing our vision for the future, and we believe that our success is dependent on building a truly equitable, collaborative, and inclusive team. One that reflects the diversity of the communities that we serve.
In addition to a generous benefits package, and unparalleled career opportunities, as an employee at Ayr Wellness, you can expect to be provided with industry-leading training which will offer you an in-depth insight into the wonderful world of cannabis.
Apply for this job with Ayr Wellness
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
As the leading cannabis multi-state operator (MSO), AYR Wellness is on a journey to be a force for good; and it all starts with our belief in the power and potential of the plant.
We believe in creating an environment in which we can all flourish, one where every individual can find their genius and pursue their passion, because it’s this dedication to creating a culture of excellence, one where we’re all empowered to achieve our dreams, that will propel us forward. We’re a company that puts our people first. A place where talent is rewarded, diversity is celebrated, and innovative thinking is championed and we believe that together we can build a better and brighter future for ourselves, our industry, and our world.
Join us as we create wonder together.
Job Summary
Ayr Wellness is looking for a highly creative, forward-thinking Marketing Manager to support retail and brand-specific marketing initiatives at the local level. In this role, the Project Manager / Regional Marketing Manager is responsible for working directly with the Region Marketing Director to strategize and execute all consumer programming, menu planning, and promotional strategy, utilizing a data-driven approach to customer relationship management.
Duties and Responsibilities
Maintain overall project planning calendar and master timeline for marketing and research, including key events, milestones and deliverables.
Managing and supervising marketing projects from beginning to end.
Organize assets and ensure each party has correct assets at time of need
Keep marketing calendars up to date, and forward looking. Create content as needed, and review in timeline manner with upper management.
Manage print contractors and other promotional vendors.
Tactically organize promotional activities for new product and service launches
Create and manage surveys, behavioral and market research, and competitive analysis
Guide the flow of work and information through internal teams (design, editorial, production, programming). Ensuring each team has what they need.
Drive team productivity by optimizing marketing processes and efficiently managing resources to balance workload
Manage retail brand elements across regional retail locations, prioritizing consistency and convenience
Qualifications
Proven working experience in marketing, and brand marketing in eCommerce or retail.
Experience in optimizing digital landing pages and user funnels
Project management skills, with experience running large scope projects with cross over departments
Cannabis experiences a bonus, but not required
At least 3 years of experience in design marketing, eCommerce marketing, Brand project management and/or retail marketing experience.
Education
Equivalent combination of work/education experience accepted
Experience
2-6 years
Working conditions
This job operates in a professional office environment. This role routinely uses standard equipment such as computers, phones, photocopiers and filing cabinets.
Occasional travel to dispensaries/manufacturing facility may be required.
Physical requirements
This is largely a sedentary role; however, some filing is required. This would require the ability to move files, open filing cabinets and bend or stand as necessary.
Frequently communicates with employees, supervisors and co-workers regarding HR related inquiries. Must be able to exchange absolute information.
Constant movement and use of hands/fingers and limbs; this position requires good manual dexterity, coordination and stamina.
Must be able to inspect documents and identify errors.
Occasional lifting, positioning or moving items up to 15 pounds. $65,000 Annually Maximum Compensation
(2-6 Years of Experience)
Remote with some travel onsite when needed.
Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.
At AYR Wellness, our vision is to be a force for good in all we do and to bring lasting positive change to our communities, our industry, and our world. And it wouldn’t be possible without our exceptionally talented team. We’re proud to be an equal opportunity employer that celebrates the uniqueness of each employee and supports their individual journey in finding their genius and pursuing their passion.
Diversity and inclusion are essential to pursuing our vision for the future, and we believe that our success is dependent on building a truly equitable, collaborative, and inclusive team. One that reflects the diversity of the communities that we serve.
In addition to a generous benefits package, and unparalleled career opportunities, as an employee at Ayr Wellness, you can expect to be provided with industry-leading training which will offer you an in-depth insight into the wonderful world of cannabis.
Apply for this job with Ayr Wellness
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
About us
Northern Virginia Hemp and Agriculture
We are a cannabis company located in marshall virginia. We will be evolving into the recreational marijuana market in virginia once the time comes. Currently we sell Home grow supplies and Hemp products that are produced in our facility in marshall.
Nova Hemp Marketing Manager
We are currently seeking a self motivated individual to work in a new and growing industry which equals opportunity for lots of growth! Come join our team!
Marketing Specialist Requirements:
- An Associate’s / bachelors degree in marketing or business
- Retail sales or hospitality experience.
- A professional appearance.
- Maintain a positive attitude and focus on customer satisfaction in a fast-paced environment.
- The ability to read, write, and perform basic math.
- The ability to stand and walk for extended periods of time.
- Knowledge of the cannabis industry
- 21+
- Must be able to pass a criminal background check
Job Duties:
- Greeting customers, responding to questions, improving engagement with merchandise and providing outstanding customer service.
- Operating cash register, managing financial transactions, and balancing drawers.
- Achieving established goals.
- Directing customers to merchandise within the store.
- Increasing in store foot traffic.
- Introducing promotions and opportunities to customers.
- Cross-selling products to increase purchase amounts.
- Management of Social Media Accounts
- Event Scheduling
- Farmers markets
- Chamber of commerce Events
- Management and creation of promotional materials
Job Types: Full-time, Part-time, Internship
Pay: $18.00 - $21.00 per hour
Benefits:
- Employee discount
Schedule:
- 8 hour shift
- Monday to Friday
- Weekend availability
- Weekends only
Supplemental Pay:
- Bonus pay
- Commission pay
- Tips
COVID-19 considerations:
Curbside pickup available, regular cleaning
License/Certification:
- Driver's License (Required)
Shift availability:
- Day Shift (Required)
Work Location: One location
Apply for this job with Northern Virginia Hemp and Agriculture
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Ascend Wellness Holdings is looking to hire a Brand Manager to join the Marketing team!
- This role sits in either IL, MI, NY, NJ or MA and is remote.
Ascend Wellness Holdings (AWH) is a vertically integrated cannabis cultivator, processor and dispensary operator with assets in Illinois, Massachusetts, Michigan, Ohio, New Jersey and Pennsylvania. We seek to foster a robust and inclusive cannabis organization through providing a premium, unmatched customer-focused retail experience and producing quality and mindfully created cannabis products. Our goal is to build a world class team that will continue our mission of helping to shape the future of cannabis and bettering our customers life with cannabis.
THE ROLE:
Reporting to the Vice President Brand Marketing the Brand Manager role is a career opportunity that puts you in the driver's seat to build brand strategy, integrated marketing campaigns, new products and go to market actions to make AWH the #1 go-to cannabis operator in the country. This role requires a dynamic, collaborative and experienced marketer with commercial acumen, project management, brand foundations and a strong marketing, analytical and innovation background who can balance strategic thinking against the key tactical execution priorities.
PRIMARY RESPONSIBILITES:
- Strategic Planning through to Brand Activation: leverage marketing knowledge and creativity to help build, develop, and improve our lifestyle portfolio of brands
- Set Marketing strategy per state/brand/product and execute campaigns to meet brand and company goals
- Portfolio management: Managing the innovation pipeline, go-to-market and performance of our portfolio of products
- Leverage agency partners and internal resources on Above the Line / Below the Line brand creative and consumer marketing
- Be an expert on consumers including consumer marketing, segmentation, targeting, etc.
- Owning holistic marketing programming and promotional calendar across brand and retail, being a key player in the concepts and tactics
- Create, gain alignment on and deliver brand strategy, analyzing category opportunities, identifying key consumer targets, innovation opportunities and activation strategies.
- Support the development of a full portfolio of innovation pipeline in conjunction with different cross-functional teams
- Collaborate with cross-functional teams to translate brand elements into plans and assure gold-standard go-to-market execution
- Budget management: Oversees budgets across brands
- Measure and report performance of marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors' activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Align the company around the brand's direction, choices, and tactics
- Report monthly activations to management
- Educational strategy, programming, and execution
JOB REQUIREMENTS:
- Education: Minimum of Bachelor's degree - preferably in Business Administration with a concentration in Marketing.
- Experience / Background: At least +7 years of Marketing experience
- Experience in Cannabis, CPG, alcohol or tobacco will be an asset
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in copywriting to drive branded content across channels
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong data-driven analytical skills partnered with a creative mind
- Up-to-date with latest trends and marketing best practices
- Copywriting skills are an asset
- Ability to work independently and as a part of a cross-functional team, in a fast-paced environment; must be a self-starter able to work well under pressure
- Proficiency in MS-Office with emphasis on Excel, PowerPoint, Word
EEO STATEMENT:
Ascend Wellness Holdings, LLC and its subsidiaries is an equal opportunity employer and celebrate the population of differences and does not discriminate in its hiring / hiring practices, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.
Apply for this job with Ascend Wellness Holdings
Apply now →
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Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Job description:
Dutchman’s Trading Company is a growing Cannabis Supply Chain management Company. We are seeking a successful, energetic, experienced and goal-oriented Marketing Manager. The scope of the Marketing Managers responsibilities is wide-ranging.
Supervisory Responsibilities:
- Recruits, interviews, hires, and trains new staff in the department.
- Oversees the daily workflow of the department.
- Provides constructive and timely performance evaluations.
- Handles discipline and termination of employees in accordance with company policy.
Duties/Responsibilities:
- Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products.
- Conducts pricing research and analysis to ensure competitive product and service pricing.
- Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
- Analyzes and evaluates financial aspects of product development.
- Collaborates in the development of new products.
- Composes, develops, evaluates, and conducts training on marketing activities, strategies, and policies.
- Collaborates, participates in, and coordinates promotional activities or trade shows.
- Negotiates contracts for services needed to execute a marketing strategy.
- Performs other duties as assigned.
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Proficient with Microsoft Office Suite or related.
Education and experience
- High School diploma required.
- Marketing Experience is required.
- Hubspot.com experience a plus
Dutchman’s Trading is an Equal Opportunity Employer (EOE) and takes great pride in building a diverse work environment. Qualified applicants are considered for employment without regard to age, race, religion, gender, national origin, sexual orientation, disability, or veteran status.
Contractor Schedule:
- Flexible remote schedule, after training.
- Monday to Friday office access
- Saturday appointments may be necessary
Work Location:
- Tacoma, WA or Remote is on case by case basis.
This Job Is Ideal for Someone Who Is:
- Dependable -- more reliable than spontaneous
- Achievement-oriented -- enjoys taking on challenges, even if they might fail.
- Maintains a professional attitude under pressure
This Company Describes Its Culture as:
- Outcome-oriented -- results-focused with strong performance culture
- Stable -- traditional, consistent, strong processes
- Team-oriented – cooperative, collaborative, and supportive
Job Types: Full-time, Contract
Pay: DOE
Job Types: Full-time, Part-time, Contract
COVID-19 considerations:
Requisite safety precautions: mask, distancing, hand-washing, avoidance of unnecessary public exposure
Job Types: Full-time, Contract
Pay: $60,000.00 - $72,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
- Weekend availability
Supplemental Pay:
- Bonus pay
- Commission pay
COVID-19 considerations:
Requisite safety precautions: mask, distancing, hand-washing, avoidance of unnecessary public exposure
Experience:
- Cannabis Industry: 2 years (Required)
- Email marketing: 2 years (Required)
- Social media management: 2 years (Required)
Willingness to travel:
- 25% (Preferred)
Work Location: One location
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Ascend is looking for an experienced Field Marketing Manager to build national plans and then help execute at a local level through our dispensaries across 5 states and growing. Our marketing plans will drive success for Ascend dispensaries and our cannabis brands during a critical growth phase for the company. The Field Marketing Manager will be responsible for driving retail and brand performance by building go-to-market strategies and then implementing through management of Marketing Coordinators who sit in each of our markets.
This role sits in either Chicago, NYC, or Boston and is remote.
PRIMARY RESPONSIBILITES
- Plan the overall marketing strategy for Ascends national retail business which includes:
- New Store Openings
- Activation of our in-house consumer product brands (Ozone & Simply Herb) and partner brands
- Loyalty programs
- Promotions
- Localized communication and messaging
- Events
- Targeted campaigns to drive traffic and sales, consumer awareness, and market share growth
- Deliver KPIs for retail and brand marketing across markets
- Curate an omni-channel strategy which yields ROI
- Build relationships with partners, vendors and entities to deliver sophisticated campaigns, ads and promotional activities
- Own and propose local marketing budgets
- Analyze and predict consumer/patient buying behaviors
- Work cross-functionally with sales, brand marketing, finance, and operations
- Establish and maintain expert knowledge of the latest innovations and opportunities to impact the marketing landscape
- Knowledge or willingness to learn state specific cannabis laws and regulatory compliance
- Must have knowledge of Microsoft office suite, including work excel, outlook, and PowerPoint
- Treat people with respect, keep commitments, inspire the trust of others, work with integrity and ethically, uphold organizational values
JOB REQUIREMENTS
- Must be 21 years of age or older
- 5+ years of retail, or field marketing
- 1 -2 years in Cannabis Experience ideal
- Demonstrated success managing a team
- BS/BC in Marketing, Business or a related field
- Sharp creative eye, experience testing messaging and creative, and experience in building brand
- Ability to analyze performance marketing data, optimize plans and drive decisions and measures which impact the business
SUPERVISORY RESPONSIBILITIES
- Manages and motivates staff (including hiring, firing & performance management)
- Train, direct, and appraise staff
- Issues written & verbal instructions; examines for compliance to regulations and policy
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To ensure success, Marketing Managers should be detail-oriented and have a solid understanding of marketing techniques with a keen interest in providing a consistent brand voice across all marketing activities to specific audiences.
The Marketing Manager's primary responsibilities may include:
- Develop and implement strategic marketing initiatives and activities at the direction of the Director of Marketing.
- To support the Director of Marketing's efforts to expand the company’s retail and wholesale customer base.
- To work with the company’s Director of Marketing to generate sales & marketing collateral.
- To manage the company's industry events, trade shows, pop-up events and more.
- To assist the Director of Marketing in building and maintaining relationships with members of the cannabis community.
- To perform additional job duties as assigned.
While there are no education requirements for working at Franklin’s, employees
that do well in this position typically possess:
- Relevant experience.
- Diligence.
- Honesty.
- Work ethic.
- Critical thinking skills.
- Attention to detail.
- A strong understanding of modern software and technology platforms.
Employee compensation & benefits for this position include:
- $65,000 salary(manager pay grade).
- 100% healthcare coverage for the employee.
- Hybrid / work from home schedule.
- Company provided laptop.
- Paid training & education opportunities.
Unique benefits of building a career at Franklin's:
- Weekly payroll.
- Affordable quality healthcare coverage.
- Compensation based upon the position not the individual.
- The ability and encouragement to rise vertically and/or laterally within our organization.
- Clear expectations for the position.
- Clear performance metrics with monthly reviews.
About Franklin's:
Franklin's is a licensed medical marijuana extractor / processor in the State of Missouri. Based just south of the Kansas City skyline, Franklin's formulates and manufactures a wide range of medical marijuana products including pre-rolls, edibles, vapes, beverages, concentrates and more.
Corporate Transparency:
Date: August 9, 2022
Missouri License #MAN000100
Age profile: 21-29 = 73% | 30-39 = 27% | 40-49 = 0% | 50-59 = 0% | 60+ = 0%
Male/female ratio (Management): 33% male / 66% female.
Median company wages: $57,497.60
Highest to lowest wage ratio: 3.43
Job Type: Full-time
Pay: $65,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Work Location: Remote
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About Us
11 years from our humble beginnings as the founders of Fruitridge Health & Wellness in Sacramento, Connected now maintains a portfolio of proprietary top-shelf cannabis genetics cultivated in state-of-the-art grow facilities. We are proud to be the largest grower of premium flower in California.
With three retail doors in California, recent expansion into Arizona and national expansion plans in motion, we operate one of the fastest growing, vertically integrated cannabis companies in the country.
Our mission has remained the same since day one: To breed, grow and sell the best cannabis in the world. This commitment to deliver at the absolute pinnacle comes to life in the standards we hold our product, our people, and our partners to every day.
Proprietary genetics cultivated with cutting-edge technology and over 100 years of combined plant cultivation experience has earned our flower the highest wholesale price in any major legal market. Our continued curiosity can be traced back to an early obsession with R&D that poured resources into what is now one of the most advanced cannabis breeding programs in the world.
In 2017, we welcomed Alien Labs to the Connected family; a partnership built on the foundation of like-minded quality standards and the desire to raise those standards across the industry.
Today, a new emphasis on elevated experiences will ride in tandem with geographical and menu expansion on the fast paced and thrilling road ahead for the entire Connected family of brands.
We currently have 300+ employees across ten locations and we are in a high growth phase expanding rapidly. If you are interested in joining a world class team and working in an exciting new industry with a leader in genetics, innovation, career opportunities and growing practices, we encourage you to apply!
About the Job
Reporting to the Vice President, Corporate Development, the focus of the Sr. Project Manager, Product & Marketing is delivering projects and results. The ideal candidate will bring cross-functional rigor and partnership to key marketing and product projects while maintaining the ability to pivot. You will develop project plans, timelines, and collaborate across teams to solve problems and communicate progress to stakeholders, while proactively identifying, monitoring, problem solving and communicating potential roadblocks, escalating as needed.
Given the newness of the category/industry(cannabis) and regulatory challenges it faces, this role will be engaged on exciting new initiatives. We are looking for an organized, energetic, problem solver with demonstrated experience in growth and project management roles for a consumer brand - lifestyle premium categories are preferred, but not required.
What You Will Do
- Coordinate internal and external resources to drive projects to completion on time, on budget, and aligned with company objectives.
- Ensure tight cross functional communication: understanding, tracking, and coordinating around new product launches and marketing activities that may include but are not limited to:
- Product stage gate process
- New strain launches
- Website redesign and maintenance
- Budtender outreach and programs
- Brand Development
- Product Packaging
- Assess and communicate key risks and dependencies as projects evolve and escalate risk areas if needed.
- Central role between all teams (internal & external) to make sure product/packaging design, compliance, production, go-to-market campaigns and performance tracking are contemplated.
- Communicate and present project status and identify resource availability and allocation.
- Understand and communicate metrics such as marketing opportunity analysis, ROI, unit economics etc.
- Ability to adapt processes to accommodate ever evolving business and organizational needs.
- Measure performance using typical project management techniques.
- Develop cross functional project plans as well as associated artifacts such as Gantt charts, budgets and presentation.
What We Are Looking For
- Strong written and verbal communication skills. The ability to "read the room" and pivot effectively is a must.
- Stellar commercial and business acumen and a proven track record of successor managing projects to a successful conclusion.
- Experience working with cross functional partners to negotiate timelines, budget, and resources.
- Ability to challenge critical assumptions and communicate risk of any kind across the organization.
- Ability to build trust and work well under pressure.
- Well organized with a positive, collaborative spirit and high attention to detail.
- Strong Data Analysis skills to draw conclusions and make recommendations to the business and leadership.
- Minimum 5-7 years experience in: growth & project management roles for consumer brands. Lifestyle premium categories preferred, but not required.
- Bachelor's degree in Communications, Marketing, or related field preferred.
Why Connected?
Connected is an exciting, innovative workplace with an inclusive culture that offers rare career opportunities, and a chance to make a real-world impact in a new start-up industry! We are looking for exceptional people to join our team as we transition into the next phase of our business ventures and become a leader in the cannabis industry.
- Competitive Pay and Stock Options
- 401 (k), Medical, Dental, Vision, Employee Assistance Program
- PTO, Flexible Schedules, Work-Life Balance
- Career Growth and Internal Advancement Opportunities
- Chance to work in an exciting new start-up industry with awesome people!
#LI-LT1
Job Type: Full-time
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Galaxy Labs, Inc has an exciting, career opportunity in the cannabis industry. Currently in start-up phase, Galaxy Labs, Inc is a top 3 craft grower, go to market in Illinois. We’re looking for someone who is ready to roll-up their sleeves and think outside the box. This role requires the ability and flexibility to hit the road running and start generating revenue quickly.
Galaxy Labs, Inc is looking for a Manager of Sales and Marketing to build, develop and lead strategic, creative sales and marketing plans that share our story and vision through utilizing a mix of earned media, digital, community engagement, and direct sales to build our company's brand in the cannabis market. This position is the primary marketing and sales leader for Galaxy Labs and is a critical role as we scale the company. This leader will work closely with the executive team to translate the brand strategy and positioning into a tactical marketing plan. The ideal candidate builds relationships with leaders, customers, vendors to evolve the business.
The position reports to the President and Owner.
Responsibilities:
Marketing:
· Responsible for operations of marketing functions: branding, communications & P.R., graphic design, social media, digital, advertising, growth & awareness, copy, and merchandise.
· Develop comprehensive marketing and advertising strategies, implementing effective processes and practices to drive results, ensuring high quality deliverables.
· Participates in strategic planning process in concert with other members of the executive management team.
· Lead a creative, data-driven marketing and branding strategy that shares our story and vision, by utilizing a mix of earned media, digital, community engagement, and marketing. Use existing media relationships and cultivate new contacts within local media.
Sales:
· Develop strategies for building customer base and developing lead generation for the mid-west region, including prioritizing target accounts, refining our value proposition and raising our profile in the market.
· Prospect for clients, pitch new business, build and maintain customer relationships, and generate sales.
· Hit or exceed sales targets and accurately forecast business.
· Maintain deep knowledge of our product line and operating philosophy to educate retail staff on our products, while answering questions and gathering feedback.
· Resolve any partner/customer related concerns regarding sales and service.
· Monitor and report back on competition, economic indicators, and industry trends
· Weekly reporting on key metrics.
· Analyze sales statistics to identify areas for improvement.
· Track results and trends regularly for business forecasting.
· Participate in trade events (industry, retail and/or consumer).
· Meet or exceed all short- and long-term goals through effective planning and execution
· Maintain an accurate and up-to-date understanding of cannabis laws and regulations. Follow company protocols to influence and inform targeted decision-makers.
Knowledge, Skills, Abilities:
· Ability to build rapport with clients
· Able to travel 25-35% of the time.
· Must have strong communication skills, both written and verbal
· Must be able to deliver high-quality work on tight deadlines and thrive within a fast-paced environment
· Must have excellent computer skills; have experience Microsoft Office, Excel and other internal software
· Represents Galaxy’s ethical and professional standards at all times.
Experience and Education:
· Bachelor’s degree in business, marketing, communication or related field is required.
· Minimum of 5 years’ sales and marketing experience, preferably in the Cannabis industry.
· Deep experience owning the sales cycle; researching, prospecting, outreach, structuring, pitching, negotiating, and closing.
· Experience with branding and social media marketing.
· Successful proven track record building out a territory.
· Experience working with start-ups and helping organizations through scaling
· Experience driving profitable sales
Benefits:
· Competitive salary and bonus
· 401k retirement plan
· Health, dental and vision
· Paid Time Off
· Paid Holidays
· Flexible work schedule
Subject to background check per state cannabis regulations.
Galaxy Labs is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Job Type: Contract
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Tinley Park, IL: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Sales and marketing: 5 years (Preferred)
- Branding: 2 years (Preferred)
- social media marketing: 2 years (Preferred)
- start-up: 1 year (Preferred)
- Direct sales: 1 year (Preferred)
Willingness to travel:
- 25% (Preferred)
Work Location: One location
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MARKETING MANAGER - BOCA RATON (Miami-ft Lauderdale area)
Heartland Works LLC
NOTE: FOR YOUR RESUME TO BE VIEWED, YOU MUST HAVE INDUSTRY EXPERIENCE IN CBD, HEMP AND/OR TOBACCO PRODUCTS
MARKETING MANAGER
ABOUT THE JOB
Heartland Works LLC (“HL” and “Company”) is currently seeking a highly motivated and forward-thinking Marketing Manager to join our team! You will be a key contributor to our enterprise-wide initiative.
The Marketing Manager is responsible for developing SOP and marketing strategy. We are seeking a Marketing Manager that has the passion and capability to make this vision a reality within 2 years.
We are looking for someone with a proven track record and hunger for success in the e-cigarette and cannabis industry. As regulatory and legal environments expand market potential, we will evolve our product platforms accordingly.
This position partners cross functionally with digital, advertising, content, creative and social media teams.
RESPONSIBILITIES
- Deep knowledge of the cannabis industry.
- The Marketing Manager role is data and KPI driven with a focus on list growth (both email and text messaging), new product launches, and the execution of sales promotions and special events
- Additionally, this position partners cross functionally with digital, advertising, content, creative and social media teams
- Ensure incoming and outgoing products adhere to set quality standards.
- Review and ensure accuracy of submitted batch records.
- Prepares reports by summarizing data.
- Crafts and reviews standard operating procedures based on safety and regulatory requirements.
- Leads regular audits of quality and safety standards.
- Review in-house and vendor calibrations for accuracy and adherence to company and industry guidelines.
- Initiates investigations into quality issues and sees them through to closure.
- Act as a subject matter expert in all aspects of quality and regulatory concerns or questions
PREFERRED QUALIFICATIONS
- A bachelor's degree is required and an advanced degree in marketing or business (MBA) is preferred.
- 5 years of well-rounded CPG marketing experience in positions of increasing responsibility- with a focus on marketing expansion-as well as 3 years of experience in a leadership role
- The ideal candidate will be well versed in medical cannabis, CPG, and retail industries with a proven history of sales and marketing success
- Superb analytical and strategic skills
- Demonstrated ability to lead and inspire a team
- Outstanding communication and interpersonal skills
- Flexibility/adaptability
- Passionate customer advocacy
- Thorough knowledge of marketing principles, brand, product and service management
- Deep understanding of changing market dynamics
- Ability to “look around the corner”
- Entrepreneurial spirit/high tolerance for constructive conflict
- Appreciated previous experience: Bacardi, Diageo, Moet Hennessy, Pernod Ricard, Medmen, Cura CS, Kush Bottles, Mammoth Distribution, RJ Reynolds, Imperial Tobacco, Philip Morris International, British American Tobacco.
- Appreciated previous title: VP of Marketing
NONE PHYSICAL REQUIREMENTS:
- Standing for long periods of time.
- Bending and stooping.
- Lift up to 60lbs at a time.
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At Canna Provisions, our mission is to make life’s journey better by providing premium cannabis products to all types of customers from first-time shoppers to experienced consumers. Our team is comprised of cannabis industry experts and pioneers who want to provide friendly outposts for residents and visitors in Western Massachusetts. We believe that cannabis, when used appropriately, is a friend of humanity, and want to make it accessible for adults from all walks of life. We’re proud of our commitment to diversity, equity, and inclusion, and are looking for like-minded individuals to join us!
We’re seeking a Marketing Manager to support and lead various aspects of our marketing strategy, including social media, email and texting campaigns, graphic design, ad buying, event coordination, and data analysis.
Could you be the right fit for our team?
We’re looking for someone who:
* Doesn’t rest until the job is done
* Works well individually or as part of a team
* Enjoys a job where every day is different
* Wants to join a close-knit, fun-spirited team of cannabis lovers
Job duties include:
* Coordinating digital, print, and other forms of advertising
* Managing and/or supporting the company's social media presence
* Creating and deploying strategies to increase in-store traffic
* Supporting and/or leading company social media efforts
* Representing the company at various events
* Organizing in-store pop-up events with vendors
* Providing reports to senior management
* Working with in-store management on various campaigns
Ideal candidates will possess a Bachelor's Degree or equivalent in Marketing, Business, or a related field, plus 2-4 years' relevant experience. Cannabis, adult beverage, or consumer products industry experience is preferred. Proficiency with Microsoft Office and/or Google Suite, Canva, and Adobe Creative Suite are required, as are strong verbal and written communication skills.
This job may be performed in Lee or Holyoke, but regular travel to all company locations in Western MA is required.
We offer a competitive salary, health, dental, vision, and life insurance, 401(k) with company match, paid holidays and vacation time, and the opportunity to learn and advance your career as part of our rapidly growing team.
If you’re ready for your next opportunity, apply today!
Canna Provisions, Inc. is an equal opportunity employer. Reasonable accommodations will be made for any qualified applicant or employee with a disability. Preference will be given to applicants who are residents of Holyoke, Pittsfield, or Springfield, MA, to individuals who are Cannabis Control Commission-designated Social Equity Program participants, who have past drug convictions, who have parents or spouses who have drug convictions, minorities, women, veterans, persons with disabilities, and/or persons who are LGBTQ+.
Job Type: Full-time
Pay: $60,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
- Weekend availability
Work Location: One location
Apply for this job with CANNA PROVISIONS
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At Grodan, we are at the forefront of innovating the horticulture industry, by creating media solutions for sustainable cultivation of vegetables, flowers, cannabis and plants using stone wool. This way of growing results in higher yields while using less of the world’s natural resources – today and for generations to come. In our team-oriented and entrepreneurial environment, you will work with many challenging and interesting assignments that make a real impact on sustainability. Your contribution will be vital as we continue to create new chapters of our business story.
This is the role:
The NA Area Marketing Manager will report directly to the Vice President, North America and will be based in the Northern CA area near Davis, CA. The Area Marketing Manager, NA supports the legal cannabis sales teams in Canada, USA and Mexico. You will provide marketing and communications for the sales team with the creation of annual marketing plans that are aligned with the corporate strategic objectives. The Area Marketing Manager is responsible to localize global marketing campaigns, develop regional marketing materials, plan events and secure promotional items that are aligned with each division. You will also be responsible for all areas of local marketing including local market research, sales tools, promotions, tradeshows, seminars, grodan101 website and digital channels. This role is highly strategic while also being very tactical. There is one direct report focusing on the execution of digital marketing.
This is what you offer:
- Completion of a University Degree (Communications, Marketing or Business discipline preferred)
- Marketing experience in a highly regulated industry, ie. Cannabis, tobacco, alcohol preferred
- Minimum 5 years experience in marketing & communications with responsibility for creating strategic annual plans, media planning and budgets
- 3 or more years experience in budget management
- 2 or more years event management experience (in person and online delivery)
- 2 or more years managing design vendors/ freelancers
- Excellent verbal and written communication skills with the ability to tailor messaging to various target audiences
- Proven analytical and problem-solving ability; strong market research skills and ability to work under tight deadlines
- Ability to execute with flawless detail while keeping visibility of the broader strategy
- CRM (ie Microsoft dynamics)
- Social Monitoring software, Google Analytics
- Ability to travel throughout Canada and the US, valid passport and driver’s license required
This is What We Offer:
At ROCKWOOL, our culture is one of teamwork, respect and support. We offer a competitive salary, rewarding career and comprehensive benefits package, including but not limited to:
- Competitive Salary
- Comprehensive Medical, Dental and Vision coverage
- Generous Paid Time Off (PTO) and Paid Holidays
- 401K Match - up to 6%
- Life and Disability Programs
- Flexible Work from Home policy
- Educational Assistance
- Paid Parental Leave
- Fitness reimbursement
- Employee Assistance Program (EAP)
ROCKWOOL is proud to be an Equal Opportunity Employer. We evaluate qualified candidates without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Referral program
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
Application Question(s):
- How many years of experince do you have in a strategic leadership role?
Experience:
- Marketing: 5 years (Preferred)
Work Location: Remote
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Role: Marketing Communications Manager
Job Type: Full-time
Reports to: CEO
Work Location: Uxbridge MA/Hybrid (2-3 days in office)
Company Overview
Blackstone Valley Cannabis is a different kind of cannabis company. It’s no accident that we chose Uxbridge, MA, the heart of the Blackstone Valley, as our home: its history of innovation, hard work and craftsmanship is perfectly aligned with our values and aspirations.
We believe that local people making local products in the local community makes better cannabis for all. We are fiercely dedicated to quality: we sell fresh cannabis products, unavailable at nearby dispensaries, at everyday fair prices. And we’re dedicated to supporting our community.
Blackstone Valley Cannabis is currently constructing a state-of-the-art small batch cultivation and extraction facility to be completed by the end of 2022.
The Opportunity
Blackstone Valley Cannabis is looking for a Marketing Communications Manager who will be responsible for planning, developing and executing all marketing activities for our weekly brand communications, in-store merchandising and promotions, event planning and community partnerships. Working with the Retail Manager and Head of Marketing, you will represent the “voice of the customer” by gaining a deep understanding of local market dynamics, audience insights and purchase behavior. Your knowledge of our audience will guide the development of impactful marketing programs including (but not limited to) email marketing, social media, in-store messaging, vendor marketing, events marketing and community outreach.
With established KPIs for all marketing activity, you will be responsible for managing all projects on time and on budget as well as reporting monthly metrics. The person in this position must be extremely organized, a strong communicator (verbal and written), able to collaborate across the BVC organization, engage with vendors and create meaningful relationships with community partners. Strong self-direction, attention to detail, and positive energy will lead to success in this position.
What you’ll do
In this hybrid position, you’ll work closely with marketing, retail and external communications teams to determine impactful marketing strategies and campaigns that will drive brand awareness, interest and purchase (online and in-store).
- Be the expert in consumer purchase behavior including path-to-purchase and media behavior in our market
- Directly engage with the community and customer base by planning and coordinating events, business partnerships, and pop-ups
- Drive new customers and retain existing with giveaways and promotions
- Develop content for digital, traditional and retail touch points including website, email marketing, social media, and online/offline advertising.
- Manage a suite of platforms including our native website, Dutchie, Weedmaps and google advertising
- Partner with Wholesalers for in store pop ups, external events, and customer education
- Develop and execute a strategy for growing and developing the brand as we being making our own products
- Thoroughly understand and ensure BVC compliance with all state regulations and restrictions within the cannabis industry
- Report monthly on all marketing activity, including progress against established KPIs and projected ROI.
Skills & Qualifications
- Bachelor's degree
- 3-5 years’ experience in retail and/or brand marketing
- Strong interpersonal communication skills, written and verbal communication, organizational skills, project management skills.
- Highly experienced in managing omnichannel integrated marketing campaigns
- Strong capability using Microsoft Word, Excel & PowerPoint
- Experience managing successful email marketing campaigns
- Familiar with the use and measurement of performance digital marketing vehicles including Google Analytics, Google Ads, HubSpot and/or Klayvio
- Highly sensitive to consumer insights, digital media trends, and social trends that inform highly effective marketing campaigns
- Ability to independently prioritize time, stay highly organized and efficient in a fast-paced work environment
- A clear, concise communicator who can tailor a message to any audience
- Flexibility to attend events at night and during weekends
- Must be 21 years of age and have a valid driver's license
Benefits:
Employer pays approximately 50% of medical, dental and vision insurance
Job Type: Full-time
Pay: $65,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Uxbridge, MA 01569: Reliably commute or planning to relocate before starting work (Required)
Work Location: One location
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Marketing Manager
Groundworks Industries is home to a collection of brands that seek to provide knowledgeable, and artful experiences that set new standards for the purchase and experience of cannabis. We are looking for folks who are passionate about cannabis education and want to help us move the dial forward on building an inclusive and professional cannabis culture.
Home to a family of thoughtfully curated cannabis retail and product brands, we're recruiting for a Marketing Manager to join our team!
The Marketing Manager plays a key role in helping build the marketing and creative strategies to ensure all deliverables are executed according to plan, on time and on budget. An expert planner, the Marketing Manager plays a proactive role in communicating cross-category, and within the marketing & creative team to create deliverables which inspire and delight consumers. With a focused obsession on our consumers, rather than our competitors, the Marketing Manager is the champion of our consumers keeping everything focused on creating powerful and emotional narratives in every element we deliver.
This is accomplished by way of a respectful, constructive, and energetic style guided by Groundworks' core values and long-range objectives.
Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
People
- Effectively and efficiently communicates with peers and management team to solve problems
- Positively collaborates with coworkers, celebrating success and overcoming opportunities
- Contributes to optimistic and supportive team environment in a way that elevates morale, sharing concerns with management team when needed
- Manage and develop strong, collaborative relationships across the organization to ensure marketing initiatives meet launch and sales support
Process/Technology
- Leverages project management tools to effectively drive outcomes and foster organization within the team
- Manage an annual planning calendar for all marketing and promotional activities to drive sales and brand building initiatives including new product launches, production insights, special events, tradeshows, etc.
- Apply 'lessons learned' and continuously improve the way that work is developed and delivered, providing feedback and implementing changes to optimize internal processes
- Act as an independent self-starter, anticipate requests to execute projects and initiatives, and excel at making quick pivots to constantly improve output and deliver best in class work
- In coordination with the marketing team, create and implement the high level brand strategy by preparing competitive analysis, leveraging analytics to recommend next steps for optimizing campaigns, and putting together materials to communicate strategy to executes and supportive teams
- Identify, recommend, and execute local/regional marketing initiatives for wholesale products and/or at our own retail stores that align with overall brand strategies and achieve key performance metrics
- Ensure all marketing materials are on-strategy and meet marketing, brand, and legal guidelines
Customer
- Support all organizational goals to deliver exemplary customer service.
- Foster a collaborative spirit that allows for excellent cross-functional work and results
Finance
- Continually seek efficiency gains and cost-savings across designated function
- Other duties as assigned
Required Qualifications
- Willingness to abide by company COVID-19 safety protocols
- 5+ years marketing experience, a combination of agency and brand work is preferred
- Strong attention to detail, exceptional organizational/project management skills
- Impeccable taste, an eye for the beautiful, and an appreciation for art and design
- A love of consumer products and innovation.
- Superior project management and organizational skills with a proven ability to manage multiple projects concurrently.
- Aptitude for navigating dynamic environments while managing projects where priorities can change quickly.
- Team and/or functional management experience to help shepherd and streamline work to trackable status.
- Effective communication skills at all levels, across departments, and with executives. Possess the ability to adjust interaction and communications styles for different audiences and situations.
- Consistently demonstrate professionalism, reliability, accountability, and flexibility.
- Decisive and effective problem-solving ability with an understanding of how to effectively escalate problems or concerns to management.
Preferred Qualifications
- Broad experience having worked on many different types of marketing deliverables & channels rather than siloed expertise of one marketing channel
- Expertise with project management tools
- Familiarity with adobe suite including illustrator and photoshop
Physical Requirements
- Ability to stand, walk, sit and kneel daily in environments that include concrete or other hard-surface floors, and in some instances staircases.
- Ability to push, pull and carry up to 25 pounds multiple times daily.
- Ability to maintain focus and memory in environments with distractions such as heavy foot traffic, background noise due to public conversations and the gathering of people, etc.
- Ability to sit at a desk and work at a computer for several contiguous hours.
Groundworks Industries and our family of brands are proud to be an equal opportunity employer and prohibit discrimination and harassment of any kind. All employment decisions are rooted in business needs, role requirements, and individual qualifications, without regard to race, color, religion, national origin, ancestry, citizenship status, age, mental or physical disability, sex, marital status, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
If you need any assistance or accommodations in the application and interview process please reach out to us at [email protected] or 971-254-4290, it would be our pleasure to partner with you!
Apply for this job with Groundworks Industries
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.