Here are 6 cannabis jobs mentioning "marketing growth director" in May 2024, at companies like Professional Hemp Oil LLC, Cornbread Hemp, GreenGrowth CPAs, and The Mom Project, including positions such as Growth Marketing Director, Marketing and Growth Director, and Director of Growth Marketing.
More than 30+ days
We are a private label CBD/Hemp manufacture that produces products (gummies, tinctures, creams, etc.) that are sold independent pharmacies and other professional businesses around the United States.
Excellence in quality and efficacy, for all of our hemp/CBD products, is the most important focus for us at Professional Hemp Oil LLC. We are a highly functioning team of pharmacists, chemists and hemp/cannabis leaders that currently own and operate independent pharmacies. We come from a background of serious data driven quality. This same level of meticulous expectation, high quality standards, and efficacious products is what we bring to the hemp/CBD industry.
As licensed professionals we know what it takes to create quality products and to deliver an amazing customer experience. We have had a passion to educate ourselves and to grow in this industry since 2018 .
This position is responsible to help market and grow our operations to the next level. This may include, but not limited to, email campaigns, social media management, industry related conventions, phone to phone sales, on site sales, any other way to expand our operations. This is a newly formed hybrid position that will impact both marketing and growth/sales. This position is new and the candidate will need to be able to formulate measurable strategies and be responsible for impacting the companies growth.
Successful candidates may have or be able to: give amazing customer experience, work independently, work with others, outgoing, sales driven, think outside the box, take initiative, proficient with logistics, sale to business owners and end users, be available to work industry shows for sales and product awareness.
For more information about our expanding company visit www.professionalhempoil.net
Please sent resume to info@professionalhempoil .net
Job Types: Full-time, Part-time
Pay: $31,200.00 - $52,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Vision insurance
Schedule:
- Monday to Friday
- Self-determined schedule
- Weekend availability
Supplemental pay types:
- Bonus pay
- Commission pay
Ability to commute/relocate:
- Chambersburg, PA 17201: Reliably commute or planning to relocate before starting work (Required)
Education:
- High school or equivalent (Required)
Experience:
- Social media management: 1 year (Preferred)
- Marketing: 1 year (Preferred)
- B2B marketing: 1 year (Preferred)
Work Location: Hybrid remote in Chambersburg, PA 17201
Apply for this job with Professional Hemp Oil LLC
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
We are a private label CBD/Hemp manufacture that produces products (gummies, tinctures, creams, etc.) that are sold independent pharmacies and other professional businesses around the United States.
Excellence in quality and efficacy, for all of our hemp/CBD products, is the most important focus for us at Professional Hemp Oil LLC. We are a highly functioning team of pharmacists, chemists and hemp/cannabis leaders that currently own and operate independent pharmacies. We come from a background of serious data driven quality. This same level of meticulous expectation, high quality standards, and efficacious products is what we bring to the hemp/CBD industry.
As licensed professionals we know what it takes to create quality products and to deliver an amazing customer experience. We have had a passion to educate ourselves and to grow in this industry since 2018 .
This position is responsible to help market and grow our operations to the next level. This may include, but not limited to, email campaigns, social media management, industry related conventions, phone to phone sales, on site sales, any other way to expand our operations. This is a newly formed hybrid position that will impact both marketing and growth/sales. This position is new and the candidate will need to be able to formulate measurable strategies and be responsible for impacting the companies growth.
Successful candidates may have or be able to: give amazing customer experience, work independently, work with others, outgoing, sales driven, think outside the box, take initiative, proficient with logistics, sale to business owners and end users, be available to work industry shows for sales and product awareness.
For more information about our expanding company visit www.professionalhempoil.net
Please sent resume to info@professionalhempoil .net
Job Types: Full-time, Part-time
Pay: $31,200.00 - $52,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Vision insurance
Schedule:
- Monday to Friday
- Self-determined schedule
- Weekend availability
Supplemental pay types:
- Bonus pay
- Commission pay
Ability to commute/relocate:
- Chambersburg, PA 17201: Reliably commute or planning to relocate before starting work (Required)
Education:
- High school or equivalent (Required)
Experience:
- Social media management: 1 year (Preferred)
- Marketing: 1 year (Preferred)
- B2B marketing: 1 year (Preferred)
Work Location: Hybrid remote in Chambersburg, PA 17201
Apply for this job with Professional Hemp Oil LLC
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Growth Marketing Director
Mission Statement
We’re on a mission to empower cannabis companies through expert, industry-specific financial knowledge and management.
Company
We are the leading CPA firm focused on the cannabis industry in the United States. We are a fast-growing company with a start-up mentality, having doubled in revenue and size over the last four years. Unlike most CPA firms that are bound by geolocation, our clients are remote and spread throughout all 18 legalized states: the markets we serve are limited only by the laws restricting cannabis legalization.
Cannabis is one of the most exciting and rapidly growing industries in the United States, exceeding $17.5B in sales in 2020 and projected to surpass $43B by 2025. GreenGrowth CPAs has positioned itself as the leading expert in tax, financial, and audit services for cannabis companies. Our commitment to providing detailed, accurate and regular content focused on solutions to the financial and accounting complexities of the cannabis industry has helped us earn the trust of current and future clients and has helped our brand become well-known within the cannabis business world.
Role Expectations
We are searching for a Growth Marketing Director to drive awareness, sales, and expansion of our team and services. In this role, you will join our team to determine key pain points, bottlenecks, and opportunities for our business. You will devise, implement, and execute initiatives and strategies to grow our brand's market share and customer base.
To ensure success as a Growth, you should be skilled at optimizing business processes across all departments and able to tailor your solutions to different markets, scenarios, service lines, and goals. Our ideal candidate is innovative, passionate about marketing, and an expert at executing strategies for business growth.
Responsibilities:
- Researching and understanding the company's long-term goals.
- Pinpointing issues that are hampering growth for the business.
- Choosing, setting, and prioritizing growth goals for the company.
- Identifying growth opportunities for the company.
- Designing and setting up experiments to test whether designed interventions will impact the business.
- Implementing projects to achieve growth goals for the company.
- Using data, analytics, and other tools to inform decisions and growth strategies.
- Ensuring that resources inside and outside the business improve growth.
- Reporting on initiatives and projects to management and founders.
- Replicating successful strategies at scale and in new markets.
Skills & Attributes:
- A bachelor's degree in marketing, strategy, business management, or similar or equivalent experience.
- A minimum of 3 years' experience in a related role and space.
- A portfolio of successful growth implementations and interventions.
- Expertise in marketing, online strategies, user experience, and business development.
- Strong analytical skills, including A/B testing, web metrics, and sales metrics.
- Skilled at web optimization, sales generation, conversion analysis, and creating sales funnels.
- Knowledge of various growth-hacking tools, such as automation and campaign monitoring platforms.
- Creative, problem-solving, and results-driven mindset.
- An adaptable, iterative thinker who is constantly learning.
- Curious, innovative, and confident in your abilities to drive change.
Working here:
We’re excited about people who are interested in this dynamic and growing industry we’re serving. If being a part of this phenomenal opportunity to work in cannabis distribution interests you, we’d love to hear from you!
Benefits and Perks
Medical, Dental, Vision, Life, Professional Development
Job Type: Full-time
Pay: $81,565.00 - $110,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- Growth Marketing: 2 years (Required)
Work Location: Remote
Apply for this job with GreenGrowth CPAs
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Cornbread Hemp is the fastest growing CBD company in America with more than 1,000% growth since 2019, and we are looking for a Growth Marketing Director to help us continue our strong trajectory!
This position will require the ability to be strategic, analytical, and operationally minded while using your knowledge of e-commerce marketing to both conceptualize and manage the production of new content ideas, marketing campaigns, and growth strategies for Cornbread Hemp. Your main responsibility is to continue to grow our customer acquisition channels while lowering our CAC.
Using Google Analytics and other digital marketing platforms, you will analyze key performance metrics like ROAS, CAC, and LTV by channel to make recommendations on current and future campaign strategies, channels, and budgets.
Responsibilities:
- Creating, managing, and executing a strong performance marketing strategy based on sound budgets.
- Working with the CEO to plan the promotional calendar for the year, including campaign strategies, slogans, themes, promotions, and coinciding distribution.
- Developing content strategies for top, mid, and bottom funnel campaigns across all relevant paid media channels.
- Maintaining audiences across channels to be able to target with specific messages based on audience segmentation.
- Developing and managing digital prospecting and remarketing campaigns that match the customer segment.
- Developing creative campaign ideas for seasonal promotions, influencer partnerships, and product launches to drive awareness and traffic.
- Working directly with our social media manager, graphic designer, web developer, and videographer to strategize and execute new content ideas that are based on specific target customer personas.
- Managing budgets and campaigns across all digital channels to drive a stronger ROAS with a lower CAC.
- Identifying and testing new channels to continue to meet or exceed established growth metrics.
- Working with our influencer marketing agency to repurpose influencer content on paid marketing channels.
- Regularly reviewing and optimizing all advertising campaigns for continued ROAS improvement
- Improving attribution tracking to analyze CAC by channel, and LTV by channel. Make adjustments to marketing spend based on the analysis of LTV to CAC. Make recommendations on tools needed to track these metrics.
- Regularly reviewing multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimisation action plans to sales and marketing teams.
- Conducting regular customer surveys to further understand target audiences and buyer personas for more efficient marketing performance via paid channels.
- Ensuring the brand guidelines are consistently applied across all marketing assets.
- Working with our co-founders and videographer to script and execute custom video content that is compliant with paid channels.
Who You Are:
- You have a minimum of 5 years experience scaling multi-channel ecommerce digital marketing channels to a seven figure monthly budget.
- You have a minimum of 5 years experience managing and creating Facebook and Instagram ads, Youtube ads, Google ads, Amazon ads, and other digital marketing campaigns.
- You have extensive expertise in campaign and channel analysis and reporting, including Google Analytics and omnichannel LTV to CAC reporting tools.
- You have extensive experience with Shopify and Amazon.
- You possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable recommendations.
- You are a goal-oriented individual and have excellent communication skills.
- You are comfortable being held accountable to clear growth goals that are set by management and reviewed on a weekly basis.
- You are able to lead a team of marketing professionals while also getting your hands dirty and executing projects on your own.
- You are open minded, curious, and a fearless problem solver. You are not afraid to make mistakes and learn. You want to be the best version of yourself.
- You are humble, hard-working, and coachable. You are motivated by a challenge, and you want to help us change the world!
- Oh, and you’re cool with cannabis.
Preferred Qualifications:
- Previous experience scaling e-commerce marketing budgets beyond seven figures per month while maintaining strong performance.
- Previous experience in high-volume CBD or cannabis marketing will receive special preference.
- Applicants local to the Louisville, Kentucky area will receive special preference. Remote workers will be considered if you are a demonstrated self starter that can deliver results while working remotely.
Why You Will Love Working With Us:
Although Cornbread Hemp is a young company, we offer the following benefits to our team members:
- Paid vacation
- Health insurance, including dental and vision
- 401 (K) retirement plans
- Flexible remote working opportunities
Job Type: Full-time
Pay: $80,000.00 - $120,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Bonus pay
Experience:
- E-commerce Marketing: 5 years (Preferred)
Work Location: Remote
Apply for this job with Cornbread Hemp
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
Are you a highly motivated e-commerce marketing professional with the desire to join a fast-paced startup in a fun and exciting industry? Cornbread Hemp is Kentucky’s #1 rated CBD company with more than 300% growth in 2021. We are looking for a Growth Marketing Director to work directly with the CEO to help us continue our strong performance!
This position will require the ability to be both analytical and creative, using your knowledge of e-commerce marketing to both manage and develop new content ideas, marketing campaigns, and growth strategies for Cornbread Hemp.
Using Google Analytics and other digital marketing platforms, you will analyze key performance metrics like CPC, ROAS, CAC, and LTV to make recommendations on current and future campaign strategies.
Main Responsibilities
- Creating and executing a strong performance marketing strategy & execution plan.
- Work with the CEO to plan the promotional calendar for the year, including campaign strategies, slogans, themes, promotions, and coinciding distribution.
- Develop content strategies for top, mid, and bottom funnel campaigns across all paid media channels.
- Developing and managing digital prospecting and remarketing campaigns.
- Developing new and creative campaign ideas for seasonal promotions, influencer partnerships, and product launches to drive awareness and traffic.
- Working directly with our social media manager, graphic designer, web developer, and videographer to strategize and execute new content funnels that are based on specific target customer personas.
- Managing budgets and campaigns across all digital channels to drive a stronger return on investment with a lower CAC.
- Identify and test new channels to continue to meet or exceed established growth metrics.
- Work with our influencer marketing partner to repurpose influencer content on paid marketing channels.
- Regularly review and optimize all advertising campaigns for positive ROAS
- Improve attribution tracking to analyze CAC by channel, and LTV by channel. Make adjustments to marketing spend based on the analysis of LTV to CAC. Make recommendations on tools needed to track these metrics.
- Manage Google Analytics to track and measure all marketing campaigns.
- Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimisation action plans to sales and marketing teams.
- Conduct regular customer surveys to further understand target audiences and buyer personas for more efficient marketing performance via paid channels.
- Ensure the brand guidelines are consistently applied across all marketing assets.
Key Requirements
- You have a degree in Marketing, Business Administration or related field.
- You have a minimum of 5 years experience scaling multi-channel e-commerce digital marketing channels to a seven figure monthly budget.
- You have a minimum of 5 years experience managing and creating Facebook Ads, Instagram Ads, Youtube Ads, Google Ads, and other digital marketing campaigns.
- You have extensive expertise in campaign and channel analysis and reporting, including Google Analytics and omnichannel and LTV to CAC reporting tools.
- You have extensive experience with Shopify, Bigcommerce, Wordpress, or a similar e-commerce platform.
- You possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations.
- You are a highly goal-oriented individual and have excellent communication skills.
- You are comfortable being held accountable to clear growth goals that are set by management and reviewed on a weekly basis.
- You are able to lead a team of marketing professionals while also getting your hands dirty and executing projects on your own.
- You are open minded, curious, and a fearless problem solver. You are not afraid to make mistakes and learn. You want to be the best version of yourself.
- You are humble, hard-working, and coachable. You are motivated by a challenge, and you want to help us change the world! (oh, and you’re cool with cannabis)
Preferred Qualifications
- Previous experience in high-volume CBD or cannabis marketing will receive special preference.
- Local applicants will receive special preference.
Job Type: Full-time
Pay: $75,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Bonus pay
Ability to commute/relocate:
- Louisville, KY 40299: Reliably commute or planning to relocate before starting work (Required)
Experience:
- E-commerce Marketing: 5 years (Required)
Work Location: One location
Apply for this job with Cornbread Hemp
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.
The salary range for this position is $110,000-130,000 based on experience.
About the client:
They reinvented how alcoholic beverages go to market in the United States and provides market-leading solutions for market access, sales fulfillment, and compliance management to producers and importers of alcoholic beverage globally. They have helped many of the most successful brands in alcohol enter and excel in the US market.
About the role:
They are looking for a Director of Growth Marketing to be responsible for defining strategy for cost-effective and sustainable client acquisition and retention. The Director of Growth Marketing will lead the execution by working with internal teams (sales/delivery/finance) and external partners to drive results across channels.
Key Job Responsibilities:
- First Six Months: Learn the businesses and solidify growth marketing strategy
- Learn the business and develop an intimate understanding client experience, service delivery,
and the client's industry role
- Gain full command of the existing marketing and brand environment – including marketing
and sales assets, technology ecosystem, business processes, and organizational structure
- Create quantifiable value creation plan and marketing roadmap with executive sponsorship
- Establish a metrics package (that will be refined over time) to monitor team performance and
progress, and key milestones to measure against the value creation plan and roadmap
- Develop relationships - internally and externally – and a deep understanding of the voice of
the customer to shape growth marketing strategy
- Review established vendor relationships, identify gaps, and develop a partner model to better
deliver against marketing and organizational goals
- Identify some “quick wins” to improve week over week marketing metrics and engagement
- Longer term: build repeatable processes and to create long-term value
- Implement repeatable, measurable marketing cadences across content creation, social media,
email, and web property channels
- Build a team to expand the scope and reach of the growth marketing function
- Partner with the sales teams to anticipate market trends and develop sales enablement,
marketing, and thought leadership content that meet awareness and conversion goals
- Continuously re-evaluate the marketing roadmap to meet or exceed industry best practices
and embrace new innovations or emerging technology
Critical Competencies
- Create a cadence around structured experimentation, try new things to scale existing channels and
identify new ones
- Develop and test hypotheses across social, search, email, SEO and on-site to maximize sales
enablement and awareness
- Own marketing and sales enablement content development to maximize reach and conversions
- Work with the executive leadership team to achieve growth goals across service offerings – including go-to-market and pricing strategy
- Implement and track accountability metrics and KPIs to ensure desired results are being achieved,
regularly reviewing performance, and adjusting to optimize based on data and research
Background and Experience Required:
- You are excited to lead growth in a fast-paced, solution-driven company and have a demonstrated
history of driving sustainable growth in a B2B services or alcohol industry role
- You are creative, data-informed, and know how to tell a great story
- You use both qualitative and quantitative data to inform your decisions
- You quickly build strong relationships internally and externally to incorporate stakeholder voices
Preferred Experience:
- Experience with B2B growth marketing and the beverage alcohol industry
- Detailed understanding and experience executing in ecommerce and direct-to-consumer
- Experience with content marketing and sales enablement content
- Experience with go-to-market strategy and pricing strategy for new product offerings
- Interest in the developing cannabis industry in the United States
Apply for this job with The Mom Project
Apply now →
By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company.
Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply.
Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.