Cannabis Director Advertising Jobs

Job Title: Marketing and Advertising Director
Wage: $27-$30.00 Hr.
Division: Dr. GreenThumb's (DGT) San Diego
Reports To: Owner-Manager
FLSA Status: Non-Exempt

Position Summary:
Under the direction of the DGT Owner-Manager, the Marketing and Advertising
Director demonstrates experience, enthusiasm, knowledge and skills in
developing “innovative” campaigns and events which market DGT’s Cannabis
business products. The Marketing Director will identify marketing strategies that
can attract new Cannabis clients in order to create and sustain returning
customers who are loyal to the DGT brand. The Marketing and Advertising
Director will also be able to create advertising materials both on social media and in
print that engage customers as well as be able to market the ideal customer
experience in the DGT retail store.

Responsibilities will include:

• Building client loyalty to the DGT Cannabis brand through cutting edge advertisement campaigns
• Demonstrating prior Cannabis industry marketing, promotions and advertising experience
• Using Graphic Design advertising skills
• Promoting Mobile campaigns
• Utilizing knowledge about Cannabis advertising restrictions in marketing promotions
• Identifying and displaying proven marketing strategies that increase customer satisfaction in shopping for Cannabis at DGT
• Demonstrating innovative ways to market DGT’s presence in the community through social media
• Coordinating events that have a direct impact on increasing customer sales
• Engaging customers through the creation of an innovative continuous social media presence
• Creating and promoting DGT ads through social media channels

• Advising about materials that should not be posted because they will get shadow banned
• Working with the Sales Manager to increase average customer spend and retention campaigns
• Developing and promoting email and texting campaigns
• Presenting marketing methods designed to sustain DGT brand loyalty
• Understanding reasons for DGT CHURN rates

• Devising ways to reduce CHURN rates
• Measuring key performance metrics related to CHURN and retention
• Demonstrating superior abilities in using data analytics to pin-point proven strategies to present information that connects with specific customer needs
• Sponsoring and presenting organized and sought-after customer events that are well attended and increase customer sales
• Communicating with Sales Manager about best ways to sustain customer loyalty
• Providing retail feedback on the most attractive way to lay out products in
• the store for maximum customer appeal
• Working with Purchasing Manager to pinpoint selective products for
• promotion to increase margins
• Working collaboratively with purchasing and sales managers to discuss data on product information for best sales opportunities
• Collecting data about customer service trends in the area to inform about ways to increase customer retention and appeal to new customers
• Recording and responding to customer complaints in order to regain their loyalty to return to DGT
• Reporting retail increase in sales or decrease after promoting events
• Reporting directly to the Owner-Manager about proven ways to increase product sales
• Identifying best practices for marketing and advertising
• Creating and promoting expertly through social media channels
• Understanding customer lifetime spend and recognizing which advertising
• campaigns provide value

• Demonstrating the ability to create successful advertising campaigns within an assigned budget

Additional Skills Desired:

• Impeccable integrity and trustworthiness
• Capable of handling multiple projects simultaneously
• Cooperative, collaborative decision-making style
• Extroverted, warm, enthusiastic, empathetic, personable
• Strong commitment to results
• Actively listens, adapts to and learns new information quickly
• Analyzes product performance & sell-through tracking customer sales on a monthly

• Can Work on location as well as in the field without supervision

Supervisory Responsibilities:

None

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Language Ability:

Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community. Ability to write speeches and articles for publication that conform to prescribed style and format. Ability to effectively present information to top management, and/or public groups,

Math Ability:

Ability to calculate simple figures and amounts.

Reasoning Ability:

Ability to deal with a variety of abstract and concrete variables in creating advertisement with graphics.

Skills:

To perform this job successfully, an individual should have knowledge of Microsoft Word applications, Microsoft Excel and possible graphic arts applications.

Education/Experience:

Certificates in Advertising/ Graphic Arts or comparable experience in these areas is a plus. Experience in the industry with Cannabis products is also a plus.

Certificates and Licenses:

• State driver's license*

Knowledge, Skills, and Other Abilities:

• * Be a fast learner, diligent and hard worker , reliable and willing to accept different approaches to tasks

• * Possess strong collaborative partnership skills, be very people oriented with ability to build relationships, and demonstrate culturally competent behavior

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, and talk or hear. The employee is frequently required to stand, walk, and use hands. The employee is occasionally required to reach with hands and arms, stoop, kneel, crouch or crawl, and taste or smell. The employee must occasionally lift and/or move up to 25 pounds safely. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, ability to adjust focus, and ability to see color.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.

Job Type: Full-time

Pay: $27.00 - $30.00 per hour

Benefits:

• 401(k)
• Dental insurance
• Health insurance

Schedule:

• 8 hour shift

Supplemental Pay:

• Bonus pay
• Tips

COVID-19 considerations:
We follow state guidelines in regards to COVID in sanitizing and guidance to employees about healthy practices.

Ability to commute/relocate:

• La Mesa, CA 91941: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 1 year (Required)

Work Location: One location

Apply for this job with Dr. GreenThumb's San Diego

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Director of Advertising Sales

CannaSOS

Before you send your resume to us, carefully read what we wrote, what you have to do, and how you can earn with us.

We need a person for the position of Director of Advertising Sales for CannaSOS. You should clearly understand that CannaSOS is a social network developed primarily for the cannabis industry, and you will have to work with businesses that operate in the industry. You will NOT be dealing directly with the sale of cannabis. If you like cannabis, great, but that does not mean that you will be selected for the position.

If this does not contradict your principles, read on.

The company requires a person who will organize and monitor sales of digital advertising in the territory of the United States of America and Canada. You will be required to control and lead Sales Reps located throughout the country, but the selling of digital advertising will be done all across North America. You, just like the Reps, work remotely. You will not be the only DOAS in the company, but you will be working separately from them.

You have to understand that although we provide you with an already built foundation, with team members, you will have to build your department from the ground up. We understand it is not easy, and you will need to allocate 100% of your time to this task. You will receive full support from the company, and you will be working with an online advertising platform (similar to Facebook).

Location: This position is work from home.

CannaSOS is social network for the cannabis industry. We have traffic over 10,000 people a day, 9,060+ Strain Database, 1,500 business profiles, and much more. We have been in business since 2014 and have seen over 22,000,000 visitors since creation.

We believe a successful sales team connects with customers, creates long-lasting relationships, and helps companies to sell their products or services. As the Director of Advertising Sales for CannaSOS, you will be responsible for making sure the Sales Department is aligned to these goals. We are looking for someone who is a proven leader in high-growth, service-oriented cultures with proven leadership and management capabilities.

You will recruit, hire, train, develop, and lead your own US sales team. The ideal candidate will look forward to helping their team develop strategies and action plans to help clients achieve success. The successful candidate will have excellent relationship building and communication skills, with the ability to manage local and remote sales staff.

The Director of Advertising Sales will report directly to the Co-founder and Director of Business Development, and will have responsibilities to generate weekly, monthly, quarterly sales KPIs and achieve defined objectives. Motivate staff to make proactive decisions and take ownership of communications with clients, prospecting and funnel development. Implement a sales training and orientation program to educate new hires as our company grows. Define segment or industry verticals, work with inbound lead handling, opportunity analysis, presentations, client communications, proposal generation, negotiations, client contracting and activation. But again, we have already built the foundation and will share with you all the documents and programs that have been created.

How does the company compensate the Director?

The DOA will be operating on a commission basis for the first 3 months (probationary period). You will also receive Class B Shares of the company every month during the probationary period. After this period, we will sign a new 12-month contract with a fixed compensation, commission, and bonuses. Based on our forecasted calculations, DOA, combining both probation and non-probation periods, is expected to receive a full payout of anywhere from $146,000 - $210,000 for building a team of 3 Sales Reps that will be meeting minimum sales quotas. Commissions begin at 20% and gradually decreases to 14% as the sales surpass $100,000, $200,000, and $400,000/month. The larger the deal, the larger the commission percentage. We expect you to start off making sales yourselves, as this will allow you to 100% be certain how the sales process works. After the probationary period, you will be offered a new contract with a fixed compensation ranging based on your performance.

Responsibilities:

• Recruit, hire, train, develop and manage sales team
• Provide sales reports to executives
• Take part in cold-calling and the creation of possible scripts
• Problem solve; help sales team negotiate and facilitate contracts
• Drive revenue in new and existing accounts
• Continuously exceed business goals

Qualifications and Skills:

• Bachelor’s Degree in Marketing, Communications, or Business Administration
• +2 years Business to Business Sales, Advertising, Recruiting or Marketing background, preferably experience working with the cannabis industry or digital marketing industry
• Experience in the service business, analytics or e-commerce experience capable of communicating value for a premium product
• +2 years management and leadership experience.
• Have experience when it comes to understanding costs, profit, margin, marketing and operations
• Critical thinker and communicator who works well with cross-functional teams, and can present best practices and defend messaging choices.
• Proven ability to influence and affect customer perceptions and behavior with compelling stories.
• Proven ability to simultaneously manage multiple deliverables and meet aggressive deadlines.
• Desire and ability to work in a fast-paced environment.
• Excellent presentation skills
• Proficient in Microsoft Office, specifically Microsoft Excel, Word and Power Point.

This Job Is Ideal for Someone Who:

• Is looking for a position where they have a direct impact on the company’s success
• Wants to have no limit on the amount of compensation they can receive
• Wants to have equity in the company
• Wants to create and execute their own plans

If you are ready to begin working with us, please send us your resume

You can find more information about the company at www.corestateholdings.com

Additional Information:

Company website: https://cannasos.com

Facebook: https://www.facebook.com/cannasoscorp

LinkedIn: https://www.linkedin.com/company/cannasos-canada-corp/Job Type: Full-time. Commission starting off, then salary

Job Types: Full-time, Contract, Commission

Salary: $146,000.00 to $210,000.00 /year

Schedule:

• 8 Hour Shift
• Monday to Friday

Experience:

• Cold Calling: 3 years (Preferred)
• Management: 4 years (Preferred)
• Sales: 4 years (Preferred)
• Business to Business: 2 years (Preferred)
• Marketing: 1 year (Preferred)

Education:

• Bachelor's (Preferred)

Working Days:

• Monday (Required)
• Tuesday (Required)
• Wednesday (Required)
• Thursday (Required)
• Friday (Required)

Work Remotely:

• Yes

Apply for this job with CannaSOS

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.