Cannabis Director Events Jobs

Position: Director of Events

Position Type: Full Time

Location: Detroit, MI or remote

High Level:

Benzinga is looking for an experienced, growth-minded leader to take the helm of their events team. The ideal candidate will have 5+ years experience creating and running medium- to large-scale conferences, both in-person and virtual. In this role, you'll be responsible for managing Benzinga's event logistics and marketing teams in executing events that WOW. This role can be located in Detroit, MI but will consider applicants that are remote.

Benzinga is aggressively expanding their organization and looking for a Director of Events who has industry expertise in either the Fintech or Cannabis industry that can help take the organization to the next phase of growth. This executive should be willing to roll up their sleeves and wear many hats as the company continues to scale. They are seeking a professional who not only ensure a successful event execution but can also imagine new events and take our existing events to a whole new level. They are seeking a results-orientated professional that can ultimately increase ticket sales to grow the revenue of the company. Benzinga is seeking an independent problem solver that can manage data and report on the analytics to the leadership team. This individual should have come up through the ranks in event logistics and marketing and had experience building partnerships to expediently scale the company. They must possess a willingness to manage and mentor others. They are seeking a leader that is team-oriented and can work alongside the executive team and collaborate on future events.

Benzinga's mission is to connect the world with news, data and education that makes the path to financial prosperity easier for everyone, every day. Benzinga was launched in 2010 by founder Jason Raznick whose entrepreneurial spirit is contagious throughout the company. Benzinga is headquartered in Detroit, Michigan and continues to be a market leader and capture market share.

What you'll be doing:

• Lead, Manage and Mentor the events logistics and marketing teams
• Lead and execute event strategy to generate revenue and profit
• Accountable for managing the revenue and costs of Events team P&L against forecast
• Manage and negotiate with Vendors
• Manage staff to plan and execute all event logistics and marketing efforts
• Ideate new events, virtual and in-person, to add to Benzinga's lineup and grow the business
• Contribute to strategic growth planning by providing data-driven ideas and experience-based estimates
• Through market research and analysis, develop the organization's understanding of the consumer and competitors to identify new growth opportunities and develop new business strategies
• Other duties as required

Stuff you need to get this gig:

• Must have a minimum at least 5 years of Events Logistics and Marketing experience
• Preferred experience and interest in Fintech, Cannabis, Finance or Crypto Events
• Proven track record of strategizing and executing events at scale
• Bachelor's degree required, with a preferred emphasis in business or marketing
• Must have strong analytical skills to make data-driven business decisions
• Demonstrated ability in developing teams and promoting teamwork across various departments
• Developing event names and strategies
• Softwares we use include: Google Suite, Airtable, Brella, and AwardStage

Preferred:

• Personal interest in the stock market is a major advantage.

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Events and Streaming Media Director
About us

Innovative Properties Worldwide is a niche publisher and marketing and media, events agency focusing on cannabis & tech, STEM and sustainability.

Our work environment includes:

• Growth opportunities
• Company perks and benefits
• On the job training
• Work with major events and influencers

Who we are and what we offer:
We are a growing event and magazine brand in the B2B cannabis industry looking for a creative digital marketing and event marketing expert to launch a new model and drive exponential revenue growth. This is a remote employee position with a competitive salary and quarterly bonuses, offering 401k, flexible hours, and other benefits. This is your opportunity to apply your vision and knowledge in a booming industry!

Emerge (emergecanna.com), produced by Cannabis & Tech Today magazine and IPW, is the only 3D 100% online cannabis event experience for the industry, and will be expanding to monthly online workshops, webinars, and multi-day events in our virtual reality platform. Our goal is to provide accessible, affordable, and actionable cannabis industry connections, intelligence, strategy, and business growth tactics to our audience of cultivators, manufacturers, retail & dispensary businesses, and industry support services like marketing, legal, HR, and legislation. We are committed to social justice, diversity, and sustainability for the industry.

We are also launching a streaming channel and will need content for that in different categories aligned with cananbis & hemp.

As a company, we are committed to excellent production values, personalized customer service, flexible strategies to grab opportunities, and having fun with our jobs. We love a challenge but also strive to provide a supportive leadership and efficient toolbox to help the brand and the team stay on top of this rapidly changing and expanding market.

Key responsibilities:

70-80% of your job will be focused on the Emerge event space and tying together marketing for event attendance, magazine subscriptions, content marketing, and sales support marketing as needed. Relaunch tasks will include:

• Following new model layout for timing of events and planning outreach accordingly

• Working with Programming Director and Managing Editor for tie-ins between magazine and event

• Assessing current database for clean up and enhancement for better response

• Assessing current marketing tools for cost savings, efficiency and effectiveness

• Copywriting for email marketing, website marketing, and outside placements/PR

• Hands on execution of email blasts and website copy updates

• Oversight of social media coordinators for posting calendar, images, and timing as well as paid ads

• Backup to social media team as needed

• Coordinate media and alliance partnerships

• Work with PR agencies and outlets for event announcements and resources, including influencers

• Assistance “on site” with the virtual events for execution and coordination

• Reporting results for both magazine marketing and event marketing

20-30% of your job will be focused on CBD TV the new streaming channel and acquiring content and partners.

• Initial focus on clean up, assessing current marketing, and creating new processes

• Calendar of outreach efforts

• Reporting results

Your experience and talents should include:

• 5+ years' experience in B2B media and event marketing management

• Understanding of basic industry concepts like subscriptions, memberships, event ops, newsstand, newsletters, etc.

• Ability to see the big picture of the brand vs the day-to-day execution to reach goals

• Ability to recognize cross-promotion opportunities and execute

• Strong B2B voice and copywriting skills

• Familiarity with direct social posting and use of posting tools like Loomly, Buffer, etc.

• Familiarity with email marketing tools like Mailchimp

• Team management and motivation

• Committed to pro-active white glove customer service and best practices in marketing

• Creative and collaborative marketing to meet internal revenue targets

• Sense of urgency and responsiveness

• Ability to plan for success while being flexible to event and market changes

• Organized and well-versed in time management and project organization

• Usual Microsoft programs, plus Google docs and Outlook

• Proficiency in Canva, Adobe, or other graphic design is helpful

• Excited to work with a small team collaboratively and cooperatively

• Interest in and curiosity about tech, the cannabis industry, and B2B events

Preferred applications will include:

• Experience in or familiarity with the cannabis industry and its players

Job Types: Full-time, Part-time, Contract

Pay: From $55,000.00 per year

Benefits:

• 401(k) matching
• Flexible schedule
• Paid time off
• Professional development assistance

Schedule:

• Monday to Friday

Supplemental Pay:

• Bonus pay
• Commission pay

Experience:

• Marketing: 1 year (Preferred)

Work Location: Remote

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Digital Marketing, Promotion & Events Director

Bi-lingual + Optional (Español & English)

Seeking motivated Marketing Director for Ark Smoke Shop & Lounge in South Miami, Florida.

Job prerequisites & previous experience required:

• Extensive digital marketing knowledge & practical experience (SEO, Google Ads, various social media platforms) – 3 - 5 years
• Specific Geofencing marketing experience, in depth knowledge of various available software solutions, techniques, including parameters and reports.
• Marketing experience in more regulated and restricted areas for example: cannabis, hemp & CBD, Alcohol, tobacco, casino & gambling and etc
• Established network of specialized contractors including but not limited to proprietary digital marketing software platforms (for geofencing and etc), designers, promo teams and etc

Job Description

• GOAL. Continuous increase of awareness of target audience, education, motivation in 5 – 10 miles radius of the physical location to increase physical sales at the STORE & LOUNGE.
• Geofencing and similar CBD friendly digital marketing campaigns development, coordination, implementation, and reporting
• Detailed target audience identification & description based on A/B test results
• Locations identification and continuous testing and optimization by target audiences
• Continuous marketing material development & testing on various target audiences. Addressing various audiences & interest groups, educational and etc.
• Plan and organize, promote, and advertise, thematic events on location (LOUNGE) on the regular basis (at least 1 a month, eventually and if successful switching to once a week)
• Actively participate in the outside local events that attract local target audience with the goal to promote & advertise the store products & lounge services
• Organize & manage continuous flyer distribution to local target audience & local businesses
• Based on the Owners & GM current knowledge & inputs, taking into consideration currents achievements and best practices, based on own extensive previous experience form and approve detailed marketing plan for ARK SMOKE SHOP & LOUNGE.
• Continuous growth management, communication, interaction with loyal customer bases. Multilevel loyalty & marketing program development & implementation including selection of appropriate software and its integration

Job Types: Full-time, Part-time

Pay: From $15.00 per hour

Benefits:

• Employee discount
• Referral program

Schedule:

• 10 hour shift
• 12 hour shift
• 8 hour shift
• Day shift
• Holidays
• Night shift
• Weekend availability

Supplemental Pay:

• Bonus pay
• Commission pay

Education:

• High school or equivalent (Preferred)

Work Location: One location

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Job details
Job Type
Full-time
Full Job Description
About Us:

At Holistic Industries we are building a great place to work, shop and invest in cannabis. Our mission is to provide patients with the highest quality, safest cannabis medicine possible. As our name suggests, we care for the whole person. Scaling from a seed of inspiration in 2011, Holistic Industries is now one of the largest and fastest growing private MSOs (Multi-State Operators) in the country. We're able to deliver consistent value to employees, patients, and investors because of the values that drive our work - how we do business and why. We have one of the most seasoned teams in the industry, a budding "Greenhouse of Brands" and a meaningful model of doing well by doing good. Our company develops and offers a wide range of proprietary strains that increase desired cannabinoids such as CBD. These high CBD strains have become our foundation for growing, packaging, and selling the best cannabis in our markets. We are committed to harvesting and crafting industry-leading strains, consumer brands, and medical-grade products based on the most progressive science in the space. Holistic Industries has a unique model and approach that enables it to win licenses, scale operations and introduce national brands successfully in highly regulated markets. The company has proven to be responsible stewards of capital since its inception by sourcing licenses on merit rather than simply acquiring them on the open market. A "GREENHOUSE OF BRANDS" beginning with our flagship retail and wholesale brand, Liberty Cannabis, we continue to prove our ability to launch new brands from scratch and attract noteworthy partners.

We are deeply and actively committed to the communities we serve; our efforts under Liberty Cannabis Cares are focused on four pillars: Social Equity, Diversity, Community, and Cannabis Literacy.

Our team includes the nation’s most knowledgeable experts in cultivation and medical dispensing, along with professionals who are top of their fields in medical professions, security, agriculture, real estate, and the legal distribution of other highly controlled substances. We are a team of best-in-class executives and staff from within and outside the industry who share a passion for advancing cannabis products and retail experience at scale.

Our well-established company is growing rapidly and adding to our team of professionals and specialists. Our employees receive PTO, paid Sick Leave, medical, dental, vision and other leave benefits as part of our highly competitive compensation package. Join us as we build a great place to work, shop, and invest.

Holistic Industries is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

About the Job:

Reporting to the Vice President of Marketing, the Director of Events position is responsible for leading event planning and logistics for the Holistic Greenhouse of Brands and Liberty Retail grand openings, including generating event concepts, projecting potential profitability, and directing event planning and execution. The Director will replicate successful events, and work with Marketing Manager(s) to produce them in Liberty and third-party venues. The Director will be an entrepreneurial and creative cannabis event professional who is passionate about creating unique, high-quality experiences. This position seeks to create a growing portfolio of new and remarkable events, and will take the lead in ideating these events and bringing them to life. The Director must be detail-oriented and have experience in meeting aggressive revenue targets. Strong relationships are a key to success in this role – with external clients, vendors, and customers, and with colleagues in the cannabis and events industries.

• Develop a clear process and communication plan for events and implementation with cross-functional teams
  
  • Launch events for each market for the Holistic Greenhouse of Brands
  • Grand opening events for Liberty Retail
  • National and regional events, including festivals, industry shows, and concerts
  • Structure and planning support for local wholesale, retail, and community pop-up events
  
  
• Manage the implementation of the event conception and planning process as well as customer acquisition and retention efforts in collaboration with the Marketing, Sales Customer Success, Retail, and Community Managers through strategic event marketing
• Coordinate the workflow and communication between all parties involved in the various stages of the planning, marketing, development, and execution of the event, which could include conducting meetings, regular follow up, and providing creative solutions as needed.
• Act as the primary liaison between internal stakeholders [Wholesale CSR Manager, Brand Manager, Retail Regional Managers, and Liberty Cannabis Cares Manager] and vendors/merchants in the planning and execution of national, regional, and local events
• Create and maintain event calendar for the Holistic Greenhouse of Brands and Liberty Retail grand openings
• Own budgeting, funding approvals, expense forecasting, and ROI tracking for Retail, Marketing, Wholesale, and charity event budgets
• Organize and communicate to Marketing all event creative requests for content, brand marketing, partnership marketing, event booth, and store environment.
• Collect event recaps, and compile comprehensive breakdowns of successes of experiential initiatives with insightful action plans on maintaining and improving the process.
• Archive and organize all event creative, photography, recaps, budgets and other relevant assets and act as liaison for internal and external teams for all national, regional, local events-related assets.
• Create a strategic monthly event planning calendar with the following considerations: store markets, business objectives, timing, marketing themes, resource needs, and budget.
• Interpret and apply all relevant federal, state and local event regulations
• Physical Requirements of the Job: Long periods of prolonged use of office equipment including computers and phones. May include walking or standing for extended periods of time, as well as stooping, bending over and/or crouching. Must be able to occasionally lift up to 50 pounds.

About the Brands:

LIBERTY, the retail dispensary brand is dedicated to individualized care, innovative products and exceptional experiences. Opening over 10 new stores in 2021 and supporting as many in the Holistic markets, the marketing team is focused on inviting new customers to experience our stores.

LIBERTY CANNABIS CARES is the corporate social responsibility (CSR) arm of Holistic Industries. Even before the company was launched, we were on a mission - inspired by the stories and struggles of individuals, families and communities across the country. In every state we operate in, in every neighborhood we're lucky to be a part of, we think beyond the business of cannabis and work toward positive social change.

GARCIA HAND PICKED, a whole new way to experience Jerry Garcia, is a premium cannabis brand curated by the Garcia family and Holistic Industries to create a cannabis experience that’s spontaneous, harmonious, and can bring people together the only way Jerry could. Flower, joints, and gummies feature strains that range from old school originals to new genetics with a story all their own. It’s a magical, blissful, beautiful experience meant to be shared.

GHP will be available everywhere Holistic Industries has operations (ie. DC, MD, MA, PA, MI, CA) and is supported by its Marketing, Sales, Retail, and Brand Ambassador teams.

DO DROPS, the approachable edible. DO Drops are the low-dose alternative you’ve been waiting for—or didn’t know you needed. 2.5mg per piece is cannabis speak for agenda-friendly gummies, in five familiar flavors (plus chocolates), so you can DO what you love to DO!

Currently available in Massachusetts & Maryland, coming soon to select states across the country.

STRANE, the Holistic flagship brand, is all about the genetics. That’s why we put extra care into picking each strain and cultivating and processing it to make it worthy of your affection. We’re all about the story of each strain, and the needs and tastes of each medical patient and adult-use enthusiast. Thanks for smoking, vaping and dabbing with us.

Strane is available everywhere Holistic Industries has operations (ie. DC, MD, MA, PA, MI, CA).

CANNACEUTICA, cannabis with evidence. This pre-clinical formulation is based on the accumulated knowledge of cannabis medicine and its potential therapeutic effects.

Cannaceutica will launch later this year.

About You:

General:

• Due to state regulations, qualified candidates for this position must be at least 21 years of age and able to pass a background check – certain criminal convictions may disqualify candidates based on state marijuana licensing regulations.

Education/Experience:

• Certified Meeting Professional (CMP) required; minimum of 3 to 4 years of experience leading event management in retail, festival, and/or convention center
• Bachelor’s degree or better from an accredited college or university
• Pandemic medium and event design certification (enrolled) through event leadership preferred
• Graduate of IAAM Public Assembly Facility Management School preferred

Required Knowledge and Skills:

• Knowledge of customer service practices
• Knowledge of crowd management
• Ability to prepare, track, control and analyze budgets
• Strong organizational and time management skills: ability to work on multiple projects simultaneously that are deadline sensitive and detail oriented
• Requires constant use of interpersonal skills, including ability to direct/motivate/inform teams and foster collaboration, being able to recognize and resolve conflicts, being able to openly communicate in writing and verbally with partners
• Position requires constant attention to precise details and accuracy of specified standards
• Proficient in Microsoft Office, specifically Word, Excel, Outlook, PowerPoint, and SharePoint
• Proven ability to influence and drive results remotely through cross-functional colleagues
• Proven ability to identify, analyze, and solve problems, showing a track record of making business decisions using relevant data and insights
• Professional demeanor, strong work ethic

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.