Cannabis Membership Director Jobs

About Resource Innovation Institute

Resource Innovation Institute is a non-profit organization committed to cultivating a better future for all of humanity. We measure, verify & celebrate the world’s most efficient agricultural ideas so growers can reap resilient harvests for the next hundred years. Founded in 2016 to advise governments, utilities and industry leaders on the resource impacts of cannabis cultivation, an under-studied and resource-intensive market, we have since extended our research to other sectors in partnership with the US Department of Agriculture.

We believe in making immediate impact that is deliberate by design. We are an agile startup with a diverse team with many women in leadership and fulfilling technical responsibilities.

Together, we lead the measurement, adoption and celebration of the world’s most efficient agricultural ideas. To take on the challenges of our changing world, we believe that food, medicine and other vital crops demand data-driven insights, shared with integrity.

Our consortium of members brings perspectives from across the field—uniting architects and engineers, growers and operators, researchers and analysts. By nurturing connections in our complex and dynamic industry, we can build deeply restorative systems for people and planet.

RII is funded by utilities, foundations, governments, cultivators, and leading members of the supply chain serving CEA. Its Board of Directors includes the American Council for an Energy Efficient Economy (ACEEE) and a former board member of the US Green Building Council.

RII believes all issues are intersectional. Climate change can not be addressed unless and until true racial equality prevails. We therefore seek a virtual work environment where our employees and those we hire for project work are aligned with these beliefs and considered for their competence, not necessarily their education or experience.

We are seeking a Marketing and Communications Coordinator to share our story and drive engagement across traditional and digital media, as well as PR and events. This candidate will help build meaningful connections with a diverse community of thought leaders, technical specialists, policymakers and horticulture professionals. This foundational work will guide the direction of our organization as we cultivate a better future for all of humanity.

Application Details

Submit an application consisting of both a cover letter and a resume including a link to your LinkedIn profile. As part of the interview process, candidates will be asked to complete a pre-hire assessment. Applicants who do not submit a cover letter will not be considered.

Position Details

Brand management

• Responsible for leading execution of brand strategy, as developed in coordination with Executive Director
• Maintain root slide decks for company overview, membership, and other lines of business
• Oversee and coordinate social media, graphic design, PR and SEO contractors
• Manage website
• Manage Site Changes process in collaboration with Technical & Operations Director
• Maintain all website content via WordPress
• Refresh key pages/sections roughly once per quarter in alignment with quarterly initiatives
• Execute routine content updates:
• Events
• Past Events
• Published Stories
• Resources
• Members
• And others to be identified

Campaign development

• Develop integrated (generally digital) campaigns on key themes, in alignment with quarterly initiatives and resource development objectives, e.g.:
• PowerScore / Producer Services
• RII Membership / Technical Advisory Council
• Curriculum & Training: Best Practices Guides / Webinars / Catalog / CEA Learning Center
• Learning Strands (generally and in targeted regions)
• Accreditation program
• Certification program
• Utilize UTM campaign links to track success of campaigns
• Implement search engine marketing to administer Ad Grants and track success metric of Google Ads

Resource development & membership service

• Membership
• Work with ED to develop a prospect list / pipeline
• Communicate with new members to welcome them and inform them of RII activities
• Use CE21 association management system and MailChimp to automate emails
• Manage Membership Process
• Prepare slide decks for member meetings, member welcome meetings, and quarterly check-ins with high-level members
• Manage Member Directory and Contact List
• Foundation / Government funding recruitment support
• Grant writing

Content development & production

• Write content for:
• Bulk and automated emails sent to members and catalog users
• Social media
• Monthly newsletter
• Blogs
• External articles, in collaboration with Technical Director and Executive Director
• Revise content strategy using performance metrics from Google Analytics
• Maintain image library and Faculty database of headshots and biographies

Event management & curriculum support

• Evaluate opportunities with Executive Director, Technical Director and PR contractor
• Secure targeted speaking opportunities
• Design and deliver booths / exhibits to optimize exposure at conferences
• Copy edit and make sure all RII publications are “in form,” submitted on time to graphic design, and distributed to audiences on schedule

Management team

• Serve as key member of Management Team

Required Experience

• 5 years experience in marketing leadership
• 5 years experience managing strategic and tactical marketing communications for an organization with multiple distinct audiences
• Willingness to learn and use organizational systems: Google Drive, Asana, Slack, Grammarly
• Proficiency with WordPress, Google Analytics, Google Ad Grants, MailChimp

Preferred Qualifications

• Experience managing communications activities of non-profit member association
• Experience with environmental, agricultural and/or resource efficiency related communications
• Experience in the horticulture sector
• Experience writing grant proposals
• B.S. communications or journalism, marketing, business administration
• Graphic design experience

Work Schedule & Environment

• Starts ASAP
• Fulltime, 40 hours/week
• 90k-110k
• Remote position; work from home
• Collaborate via digital platforms with supervisor in Portland, Oregon, and team members in Portland, Burlington, Vermont and Denver, Colorado

Equal Opportunity Statement

Our goal to be an accessible, diverse, and intersectional organization representing the industry we serve is only accomplished with an inclusive workforce. We are an Equal Opportunity Employer and committed to excellence through diversity. RII does not discriminate on the basis of race, color, sex, gender identity, sexual orientation, gender, religion, national origin, disability, age, veteran status. We welcome and encourage applications from people who belong to underrepresented and/or marginalized groups. RII values the individual and social differences that every person brings to the table.

APPLICANTS WHO DO NOT SUBMIT A COVER LETTER WILL NOT BE CONSIDERED.

Job Type: Full-time

Pay: $90,000.00 - $110,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Professional development assistance
• Retirement plan

Schedule:

• Monday to Friday

Application Question(s):

• Are you proficient WordPress, Google Analytics, Google Ad Grants, and MailChimp?

Education:

• Bachelor's (Preferred)

Experience:

• marketing leadership: 5 years (Required)
• managing strategic and tactical marketing communications: 5 years (Required)

Work Location: Remote

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Job details
Salary
Up to $42,000 a year
Job Type
Full-time
Part-time
Number of hires for this role
1
Qualifications

• 
  
  
  

  • Associate (Preferred)

  • Sales Experience: 4 years (Preferred)

  
  

Full Job Description

HCGA Membership Director

Supervisor: Executive Director Department: MembershipSupervises: Membership Coordinator Rate: Salary < $42,000/yearJob Status: Exempt

Applications will be accepted from: February 15, 2021 to March 1, 2021

Summary: The Humboldt County Growers Alliance (HCGA) is a nonprofit trade association advancing the interests of Humboldt County’s world-renowned cannabis industry. As a membership organization, its members are the center of its Government Affairs, Market Development, and Education programs. Founded in 2017, HCGA continues to grow in its efficacy and seeks to hire an additional team member to carry out its Membership Program. The Membership Director is a highly organized, people person, who loves to serve their community.

The Membership Director works with the Executive Director and MembershipCoordinator to develop and implement HCGA’s Membership Program. HCGA has two distinct membership categories, “Plant-touching Members,” (PTMs) who are the licensed operators, and “Allied Industry Business” (AIBs) members, who are lateral support businesses. The Membership Director develops the annual membership strategic plan to: retain existing and attract new members, enhance member communication and contact, increase engagement and activity within membership, increase organizational brand awareness, and be responsive to the needs of the membership.

Essential Responsibilities and Duties: *

• Update Annual Membership Retention and Acquisition Plan
• In conjunction with Membership Coordinator, implement the annual membership plan.
• Develop Quarterly Membership Acquisition and Retention Goals
• Write quarterly reports.
• Maintain Wild Apricot database, keep contact information up-to-date.
• Work within Wild Apricot, Stripe, and Affinipay to invoice membership and collect member’s dues.
• Update annual membership benefits plan for AIBs and PTMs.
• Update materials for website and print publications.
• Act as the liaison between HCGA staff and membership. The Membership Director understands the programs and initiatives of the organization, and is able to effectively communicate with the membership.
• The Membership Director works with the Membership Coordinator to conduct annual membership check-ins via phone or zoom. Track and record.
• New member orientation for both PTMs and AIBs via zoom.

*

Social Media

• Maintain and improve HCGA’s social media strategy for Instagram, Twitter, and Facebook.
• Post member renewal/member appreciation posts.
• Post HCGA announcements/events on Instagram.
• Work with graphic designers to make Instagram content as needed.

HCGA Communications:

• Bottom line the development and creation of the Annual Report. Write content and assign writing responsibilities. Ensure creative content and image usage.
• Weekly update website for HCGA Updates, In the News, AIB Directory, B2B Directory, etc.
• Pull together content for weekly newsletter from staff.
• Develop quarterly print newsletter.
• Create and update HCGA print materials.
• Write email blasts.
• If necessary, work with designer to update email templates.
• Public speaking engagements in front of membership, civic presentations, radio interviews, and/or government bodies.

Promote HCGA Member’s Content:

• Seek out quality content through Instagram to promote our members to the greater community.
• Promote HCGA’s AIB Directory and B2B Supply-Chain Directory to members through email blasts, print media and social media.

HCGA Events:

• Plan Annual Meeting and Celebration
• Secure venue and entertainment, prizes, raffle, awards, etc.
• Develop and implement outreach strategy
• Plan and coordinate in-person mixers, when feasible. o Plan and coordinate, one annual in person, or digital conference, per year.
• Work with the Events Committee, E.D. and Member Coordinator to access feasibility and design events to meet the needs of the membership.

Qualifications:

• Applicant must love people and have a genuine desire to serve their community.
• Applicant must have superb customer service skills – via phone, online and in person.
• Applicant must be extremely organized and able to multitask.
• Applicant needs to have an eye for design and capacity to work with graphic designer to create HCGA branded materials for print and digital formats.
• Experience and proficiency with Adobe Design Suite preferred.
• Experience in a customer relationship management (CRM) database preferred.
• Experience operating and maintaining a website (WordPress) preferred
• Proficiency using: o Google Docs & Calendar o Zoom o WordPress o Trello o Slack o Calendly o Instagram/Facebook o Later/Repost
• Strong written and verbal communication skills required. Writing samples need to be submitted upon request.
• Demonstrated organizational skills; able to manage multiple projects and move quickly from one to another while maintaining thorough records. Ability to be flexible and balance competing priorities.
• Exemplary interpersonal skills necessary to interact effectively with members, volunteers and staff.
• Must be detail oriented, enthusiastic individual able to exercise independent judgment in completing tasks, prioritizing and meeting deadlines.
• Must be able to take direction and constructive feedback.
• Strong event planning and outreach experience preferred.

Education and Experience:

The preferred candidate would hold a BA/BS degree in communications, marketing, business, or reasonably related field of study. Experience in place of a degree. BA/BS degree is preferred, though 5+ years in a related job can offset.

Language Ability: This job requires excellent written and oral communication, and listening comprehension. Must have the ability to read, write and interpret documents. Ability to write creative, thoughtful and engaging messages, email correspondences, and reports. Ability to speak effectively before groups of people including members, government, radio, T.V. and civic clubs.

Math Ability:Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

Reasoning Ability:Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Computer Skills:To perform this job successfully, an individual should have knowledge of word processing software; spreadsheet software; accounting software; payroll systems and internet software.

Location: To perform this job, the applicant must reside in Humboldt County. The job may be performed from home, or in the HCGA office, in Eureka, CA.

Are you interested in applying? Check out HCGA’s website, www.hcga.co. Applications will be accepted between February 15, 2021 to March 1, 2021. Qualified candidates will be called for an interview. Writing and design samples will be requested. No calls please.

Job Types: Full-time, Part-time

Pay: Up to $42,000.00 per year

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Education:

• Associate (Preferred)

Experience:

• Sales Experience: 4 years (Preferred)

Work Location:

• One location

Hours per week:

• 30-39

Typical start time:

• 9AM

Typical end time:

• 6PM

Company's website:

• www.hcga.co

Benefit Conditions:

• Waiting period may apply
• Only full-time employees eligible

Work Remotely:

• Yes

COVID-19 Precaution(s):

• Remote interview process
• Social distancing guidelines in place
• Virtual meetings

Apply for this job with Humboldt County Growers Alliance

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.