Cannabis Digital Marketing Account Manager Up 65k Jobs

Digital Marketing Account Manager Up to $65k

We are growing our Account Management Team!

SM Services is one of the fastest growing premier digital markteting agency in the cannabis industry and our team has plenty of opportunity for growth!

We are looking for experienced and entry level Account Managers to help create long-term, trusting relationships with our customers in the Cannabis Industry across North America. SM Services is looking for people who are goal oriented and want be a part of a team that grows together!

For entry level, we are looking for someone with basic understanding of digital marketing such as Search Engine Optimization, Email Marketing, and entry level website design, along with strong communication skills, work ethic and willingness to learn.

Here at SM we strongly believe in providing the right training for our services and processes, so that we can grow together as a team and provide the best experience possible for our clients.

For experienced Account Managers we are looking for someone with a strong background and understanding of Search Engine Optimization, Programmatic Display Ads, SMS, Email Marketing, and Website Design. A strong understanding of the e-commerce world with a good work ethic and strong communication skills are a must.

The Account Manager’s role is to oversee a portfolio of assigned customers, develop new business from existing clients and actively seek to provide solutions and opportunities. Account management responsibilities include developing strong relationships with customers, relaying analytical data, creating effective campaign strategies, and delivering top quality customer service and communication. Account Managers answer client questions and identify new business opportunities among existing customers. In this role, you will liaise with other members of the fulfillment department to improve the entire customer experience. Ideally, candidates for this role will know how to meet ambitious individual and team-wide goals. Compensation increases based on performance every three months.

Skills and requirements

- Strong writing and communication skills

- Experience delivering client-focused solutions to customer needs

- Experience with website development

- Experience with email marketing platforms recommended (Klaviyo, MailChimp)

- Experience with Google Analytics

- Strong Attention to detail

- Critical thinking skills

- SEO, Display and Geo-Targeting Marketing experience preferred

- Experience with Google Docs, Microsoft Word and Excel required

- Bachelors or equivalent work experience preferred (depending on starting position)

- Must be willing to work in an office setting

Duties

- Create digital marketing strategies for Cannabis Dispensaties and e-commerce and implement digital marketing plans or roadmaps to support brand awareness objectives across the business to include digital SEO, GEO Fenced Programmatic Display, SMS Text Marketing, Email marketing, and Website build/Design.

- Respond to client emails and phone calls in a timely manner

- Manage desktop and mobile sites to improve customer experience, customer satisfaction and business value generated.

- Interpret research to support content strategies and multichannel (or Omni channel) user experience journeys.

- Manage and measure integrated campaigns to include online such as search, affiliate, email, social media, and SEO.

- Support the fulfilment team

Report on results and set organisational KPIs and implement within dashboards using Google Analytics.

Keyword research and segmentation.

Measure and interpret data to include customer profiling and behaviour across customer journey mapping and web traffic data, and analytics.

Identify opportunities and new ideas to boost brand awareness and growth through digital brand communication

Email marketing experience, with the understanding to nurture relationships with new prospects and existing customers, for retention and upsell/cross-sell opportunities and to demonstrate ROI.

CRM strategy and integration across digital platforms.

Manage Omni channel including Branding, Digital Display, SEO, SMS, and Email.

Copywriting and brand experience for all channels including website build/design, email marketing.

Creative experience demonstrated across marketing campaigns for new content.

Job Type: Full-time

Pay: $35,000.00 - $65,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Phoenix, AZ 85003: Reliably commute or planning to relocate before starting work (Required)

Education:

• High school or equivalent (Required)

Work Location: One location

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