Cannabis jobs at Shift Genuine Cannabis & Dalwhinnie Farms

Director of Marketing Job Summary:

Shift & Dalwhinnie Farms Summary:

Shift and Dalwhinnie Farms are two legacy Colorado brands solely focused on creating the highest quality products across multiple categories, growing the highest quality cannabis, and building best in class company culture. With our farm and grow located on a 200-acre equestrian ranch at 8500 ft of altitude in Ridgway, CO, and with our manufacturing facility located in Denver, we are truly an authentic Colorado brand. We are doubling down on our investments into the right team and the right resources to rapidly accelerate the brands growth in the CO market. With a revamped focus on our products, brands, and team, we are entering into a growth stage and are looking for the right team members to join us on the journey. There has not been a more rewarding and opportunistic time to join these brands. We look forward to talking with you!

Position Summary:

We are seeking an experienced Director of Marketing to lead the marketing efforts for both Dalwhinnie Farms and Shift brands with products encompassing flower, concentrates, and cartridges. The Director of Marketing will be responsible for developing and executing statewide and regional marketing strategies to meet the revenue objectives of the company, provide useful and actionable marketing support to the sales team, and maintain robust coordination between the sales and marketing teams.

Company and team culture are of paramount importance to us at Shift / Dalwhinnie Farms. The Director of Marketing must be focused on helping to create a coaching environment where candor and communication is of the utmost important. Personal development and growth should be important to you as these are key aspects of our company culture.

The Director of Marketing will report directly to the CRO and CEO. The position is full-time with opportunities for on-site, remote, and field work, though living locally in CO (preferably in Denver) is required.

Shift and Dalwhinnie Farms are dedicated to building a diverse team and committed to promoting equity among people of color, particularly Black, African American, Hispanic, Latinx, Indigenous people, women, Veterans, persons with disabilities, and LGBTQ+ people. Members of these groups are strongly encouraged to apply.

Qualifications

• 3-5 years in a marketing lead / leadership role where you oversaw branding, design, marketing campaigns, event coordination and tracking ROI of these efforts.

• Must be local in CO, preferably in or near the Denver area.

• Experience leading a marketing department for a brand focused on driving and increasing sales in retail environments.

• Excellent media marketing and planning skills and abilities, particularly in digital, print, social media, events and outdoor sponsorships.

• Integrated production campaign experience.

• Works well under pressure, thriving under tight deadlines, and staying within budget.

• Communicates effectively in oral and written forms.

Responsibilities

• Demonstrates a high level of organization and time management

• In this role, you will help drive sales through marketing efforts both to consumers and to budtenders/retailers.

• Collaborate with senior leadership on launching new product lines under the Shift and Dalwhinnie Farms brands. Own the creative, design, and execution efforts for new product launches.

• Work with the sales team to help design all necessary materials for the field including sales brochures, sales handbook, budtender training materials, promotional fliers, etc.

• Design and coordinate new lines of apparel, merchandise and swag including designing the merch (in collaboration with CRO) and working hand in hand with our merch vendors to see the whole process through.

• Meet with customers, vendors, and partners to develop key relationships

• Work with the sales team to design, implement and track budtender incentive programs with our dispensary partners

• In addition to the Brand/Sales/Marketing needs this role will require managerial tasks supporting event design and coordination.

• Network and establish partnerships with local businesses and organizations to positively impact our two brands.

• Regularly perform consumer market research using customer and Budtender feedback, internal sales data, and external information sources to identify consumer market trends, and report findings to senior leadership.

• Develop recap reports measuring value and ROI of partnerships, sponsorships and events

Compensation: Very competitive compensation, based on experience.

Job Type: Full-time

Pay: $75,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• On call

COVID-19 considerations:
Yes, this will be gone over in detail with the hiring manager upon a face to face interview.

Experience:

• Marketing management: 5 years (Required)
• Marketing: 7 years (Required)
• Colorado Cannabis: 1 year (Required)

Work Location: One location

Apply for this job with Shift Genuine Cannabis & Dalwhinnie Farms

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Director of Sales Job Summary:

Shift & Dalwhinnie Farms Summary:

Shift and Dalwhinnie Farms are two legacy Colorado brands solely focused on creating the highest quality products across multiple categories, growing the highest quality cannabis, and building best in class company culture. We are doubling down on our investments into the right team and the right resources to rapidly accelerate the brands growth in the CO market. With a revamped focus on our products, brands, and team, we are entering into a growth stage and are looking for the right team members to join us on the journey. There has not been a more rewarding and opportunistic time to join these brands. We look forward to talking with you!

Position Summary:

We are seeking an experienced Director of Sales to lead a team of Account Directors (Sales Representatives) and Brand Ambassadors. The Director of Sales will be responsible for developing and executing statewide and regional sales strategies to meet the revenue objectives of the company, direct management and coaching of Account Directors, maintaining a best-in-class standard of customer service, and ensuring robust coordination between the sales and marketing teams.

Company and team culture are of paramount importance to us at Shift / Dalwhinnie Farms. The Director of Sales must be focused on creating a coaching environment where candor and direct feedback is encouraged while also supporting and empowering other’s growth in the organization. Personal development and growth should be important to you as these are key aspects of our company culture.

The Director of Sales will report directly to the CRO and CEO. The position is full-time with opportunities for on-site, remote, and field work.

Shift and Dalwhinnie Farms are dedicated to building a diverse team and committed to promoting equity among people of color, particularly Black, African American, Hispanic, Latinx, Indigenous people, women, Veterans, persons with disabilities, and LGBTQ+ people. Members of these groups are strongly encouraged to apply.

Primary Responsibilities:

• Provide creative input on improving processes, approaches, strategies across all things related to sales and marketing. You must be comfortable with breaking the current way of doing things to create a better way forward.
• Manage a book of retail clients across Colorado
• Represent the company and its products with exceptional character, integrity, and professionalism.
• Generate sales revenue through implementation of statewide sales strategies
• Work directly with the CRO to develop and execute a highly effective sales strategy
• Establish clear, targeted sales goals and monitor progress-to-goal regularly.
• Prepare weekly, monthly, and quarterly sales reports and present them to the Management Team
• Analyze sales data for key insights
• Coordinate with the marketing team on special initiatives, product launches, events, and overall strategy
• Collaborate with fulfillment and distribution teams to ensure accounts receive exceptional service.
• Help implement a successful CRM platform and utilize the CRM to create ROI in the field.
• Ensure client data, sales orders, and account changes are kept up-to-date in Salesforce.
• Relay customer feedback to internal departments for continuous improvement.

Qualifications & Requirements:

• 4+ years of sales experience, including a proven track record of success in cannabis sales and sales management in the Colorado market
• (Preference) Have a rolodex of cannabis retailers across Colorado
• Demonstrate an exceptional level of EQ in all professional interactions
• Superior sales skills, including persuasion, overcoming objections, active listening, and negotiation.
• Strong verbal & written communication skills
• A high degree of integrity and ethical conduct at all times
• Comfortable with technology & computers
• Willingness to travel within the state of Massachusetts on a regular basis
• Strong attention to details
• Salesforce experience
• A genuine and extensive knowledge and passion for cannabis products is required
• Proficient in Microsoft Office (Word, Excel, PowerPoint)

Compensation:

· Based on experience

· Salary + Monthly Bonus/Commission/Override

Job Type: Full-time

Pay: $90,000.00 - $175,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• On call
• Weekend availability

Supplemental Pay:

• Commission pay

COVID-19 considerations:
Yes, this will be gone over in detail with the hiring manager upon a face to face interview.

Experience:

• Cannabis Sales Management: 3 years (Required)

Work Location: Multiple Locations

Apply for this job with Shift Genuine Cannabis & Dalwhinnie Farms

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.