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Are you a seasoned marketing professional with management experience? Are you interested in joining the exciting and fast-growing medical marijuana industry? If so, you should apply to join the team at Ohio Medical Alliance (which does business as "Ohio Marijuana Card" (ohiomarijuanacard.com)).

Company Overview

Ohio Medical Alliance owns and operates medical clinics throughout Ohio, Arkansas, and Missouri that specialize in helping eligible patients obtain recommendations for medical marijuana from certified physicians.

Job Summary

The Vice President of Marketing and Business Development will be responsible for leading all marketing initiatives and managing personnel spanning multiple states. The primary responsibilities for this role will include overseeing all aspects of marketing, business development, new market expansion, content creation, SEO, and advertising. The job requires a high level of organization and project management experience, and the ideal candidate will need to have high level management experience with a diverse marketing background and skillset.

We are looking for someone that has an entrepreneurial spirit and is hungry to take on new challenges in a high growth environment.

Responsibilities

· Form and manage and high-performing marketing team comprised of full-time employees, as well as independent contractors.

· Oversee all aspect of marketing and business development across all markets in which we operate.

· Identify and plan differentiated and impactful marketing strategies. These strategies will include content marketing, SEO, social media, advertising, partnerships, etc.

· Oversee market research to ensure we are identifying and investing in high opportunity markets as soon as possible.

· Work closely with the operations department to align marketing strategies with our clinical operations team.

· Create a marketing plan and budget broken down by each state in which we operate.

· Maintain brand standards to ensure that all of our digital properties are free of errors and provide an aesthetically pleasing user experience.

· Identify and monitor competitors to ensure we are aware of trends in industry pricing and alternative marketing approaches.

· Develop relationships with industry professionals working at dispensaries, processors, and cultivation facilities and explore opportunities for collaborating to promote further growth in the medical marijuana industry.

Requirements

Management Experience: You will be responsible for coordinating with staff across the state of Ohio, independent contractors, and in other states as well. It is imperative that the hired applicant has high level management experience and can delegate effectively, set deadlines, and stay organized throughout the process.

SEO & Digital Marketing Expertise: SEO is our primary channel for generating new business, so the ideal applicant will have a track record of success building websites that rank well in organic search. It is important that applicants have a strong understand of SEO best practices and content marketing.

Excellent Writing and Editing: In this role, you will be managing the production of and publishing of website content, ad copy, social media posts, newsletters, and more. Although you won't be drafting all of the content yourself, it is important that you are confident in your ability to proofread and edit the work of others, while also being willing to step in and write content yourself.

Tech savvy: The job requires the use of social media, google suite, website editors, among many other software applications. You don't need to know how to use every program when you start the job, but you need to have relevant experience and be able to learn quickly.

****YOU MUST INCLUDE A COVER LETTER OUTLINING WHY YOU ARE INTERESTED IN THE MEDICAL MARIJUANA INDUSTRY, AND THE EXPERTISE YOU WILL BRING TO OUR TEAM**** Applicants without a cover letter will not be considered for this position.

Job Type: Full-time

Salary: $80,000.00 to $100,000.00 /year

Experience:

• Marketing Strategy: 6 years (Required)
• Management: 4 years (Required)

Additional Compensation:

• Bonuses

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Paid time off

This Company Describes Its Culture as:

• Detail-oriented -- quality and precision-focused
• Innovative -- innovative and risk-taking
• Aggressive -- competitive and growth-oriented
• Outcome-oriented -- results-focused with strong performance culture
• People-oriented -- supportive and fairness-focused
• Team-oriented -- cooperative and collaborative

Schedule:

• Monday to Friday

Company's website:

• ohiomarijuanacard.com

Benefit Conditions:

• Only full-time employees eligible

Work Remotely:

• Temporarily due to COVID-19

Apply for this job with Ohio Medical Alliance LLC

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