Cannabis Marketing Membership Coordinator Jobs

Marketing & Membership Coordinator

About Resource Innovation Institute

Resource Innovation Institute is a non-profit organization committed to cultivating a better future for all of humanity. We measure, verify & celebrate the world’s most efficient agricultural ideas so growers can reap resilient harvests for the next hundred years. Founded in 2016 to advise governments, utilities, and industry leaders on the resource impacts of cannabis cultivation, an under-studied and resource-intensive market, we have since extended our research to other sectors in partnership with the US Department of Agriculture.

We believe in making an immediate impact that is deliberate by design. We are an agile startup with a diverse team with many women in leadership and fulfilling technical responsibilities.

Together, we measure, verify and celebrate the world’s most efficient agricultural ideas. To take on the challenges of our changing world, we believe that food, medicine, and other vital crops demand data-driven insights, shared with integrity.

Our consortium of members brings perspectives from across the field—uniting architects and engineers, growers and operators, researchers, and analysts. By nurturing connections in our complex and dynamic industry, we can build deeply restorative systems for people and planet.

RII is funded by utilities, foundations, governments, cultivators, and leading members of the supply chain serving CEA. Its Board of Directors includes the American Council for an Energy-Efficient Economy (ACEEE) and a former board member of the US Green Building Council.

RII believes all issues are intersectional. Climate change can not be addressed unless and until true racial equality prevails. We, therefore, seek a virtual work environment where our employees and those we hire for project work are aligned with these beliefs and considered for their competence, not necessarily their education or experience.

We are seeking a Marketing & Membership Coordinator to share our story and drive engagement across traditional and digital media, as well as PR and events. This candidate will help build meaningful connections with a diverse community of thought leaders, technical specialists, policymakers, and agriculture professionals. This foundational work will guide the direction of our organization as we cultivate a better future for all of humanity.

Application Details

Submit an application consisting of both a cover letter and a resume including a link to your LinkedIn profile. As part of the interview process, candidates will be asked to complete a pre-hire assessment. Applicants who do not submit a cover letter will not be considered.

Position Details

The role of the Marketing & Membership Coordinator is to work closely with the Marketing & Membership Director to execute the marketing planning objectives as well as work with the Resource Innovation Institute membership base as we fulfill their member benefits. All work is conducted within the horticulture industry. Knowledge within this industry is preferred, but not required.

Overall Responsibilities

Marketing

The Marketing & Membership Coordinator will be responsible for the day-to-day marketing activities. This role would work in collaboration with the Director as well as associated contractors to implement the marketing plan.

• Implement marketing plan through management of the content calendar
• Coordination with RII marketing contractors to ensure deliverables are on time
• Minor website edits
• Slide deck creation
• Responsible for maintaining reporting deck to include google analytics, PR metrics, and social media performance
• Content writing would include development of the monthly newsletter
• Support the marketing efforts of webinars and educational seminars
• Project management support through task assignments and tracking of deliverables within the platform

Membership

In conjunction with the Marketing & Membership Director, this role will be responsible for the administration of RII’s strategic partnerships and delivery of member benefits to the RII network.

• Maintain regular member outreach
• Maintenance of member CRM system ensuring records are kept up-to-date and accurate
• Ensure member benefits are delivered to the partner on time
• Responsible for coordinating meetings with key members in the annual planning process as well as executing associated follow-up processes
• Prepare slide decks for member meetings and check-ins with high-level members
• Work with Director on planning and execution of quarterly membership meetings
• Note: Potential support for the Executive Director and certain clients may be requested from time to time

Required Experience

• Bachelor's degree or 3 years experience in marketing or non-profit member management
• Willingness to learn and use organizational systems: Google Drive, Asana, Slack, Canva
• Proficiency with The Google Suite, WordPress, Google Analytics, MailChimp, Sprout Social
• Good writing skills, including conveying technical concepts to lay audiences
• Experience in marketing; non-profit management will also be considered if the degree does not align with the description

Preferred Qualifications

• Experience managing communications activities of a non-profit member association
• Experience with environmental, agricultural, and/or resource efficiency-related communications
• Experience in the horticulture sector
• Preferred B.S. communications, marketing, business administration, or nonprofit organizations
• Highly organized and detail-oriented, flexible, and collaborative with an ability to prioritize and manage multiple tasks simultaneously

Work Schedule & Environment

• Starts March 2023
• Fulltime, 40 hours/week & open to part-time
• $65-75k
• Remote position; work from home
• Collaborate via digital platforms with supervisor in Austin, Texas, and team members in Oregon, New Hampshire, Indiana, and Colorado

Equal Opportunity Statement

Our goal to be an accessible, diverse, and intersectional organization representing the industry we serve is only accomplished with an inclusive workforce. We are an Equal Opportunity Employer and committed to excellence through diversity. RII does not discriminate on the basis of race, color, sex, gender identity, sexual orientation, gender, religion, national origin, disability, age, or veteran status. We welcome and encourage applications from people who belong to underrepresented and/or marginalized groups. RII values the individual and social differences that every person brings to the table.

APPLICANTS WHO DO NOT SUBMIT A COVER LETTER WILL NOT BE CONSIDERED.

Job Types: Full-time, Part-time

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Parental leave
• Professional development assistance
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday
• Self-determined schedule

Application Question(s):

• Do you have experience in environmental, agricultural, horticultural, and/or resource efficiency-related communications?

Experience:

• Marketing or nonprofit management: 3 years (Required)

Work Location: Remote

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