Cannabis Director Marketing Operations Cannabis Heavy Hitters Etc Jobs

WHO WE ARE:

Mammoth Distribution has been working steadily for several years to help build the cannabis industry one relationship at a time.
We are the exclusive distributor of multiple top-10 California cannabis brands including Heavy Hitters, Almora, and other products in the vape, flower, pre-roll, concentrate and edible categories. By establishing Mammoth as one of the largest and most professional distribution companies with best-in-class products successfully operating in the crowded California market, we are uniquely positioned for optimal growth as the legal cannabis industry continues to expand.
ROLE SUMMARY:

Are you able to navigate being both air traffic control (intake) and conductor (creation) of the Marketing function? If so, this is the dream role for you! The Manager/Director of Marketing Operations is responsible for the smooth functioning and consistent optimization of the Mammoth marketing function, following the user journey from consumer definition, to lead acquisition all the way through to loyal advocacy for the Mammoth brands. This is a crucial role that creates the marketing framework for the team, including planning, process, infrastructure, research and analysis. This role will deliver key insights and recommendations that optimize the performance of all marketing programs, managing and inspiring a small team to ensure that our initiatives are seamlessly executed and highly effective.
WHAT YOU'RE GOOD AT:

• You are an experienced and passionate marketing professional with a passion for rapid personal growth, for Cannabis, and for the whole Cannabis industry
• You are a continuous learner: someone always seeking to know more and and who looks for ways to improve the work of the individual, the team and the overall organization
  
• You enjoy collaborating with others and believe the best results come from shared investment and passionate buy in across all levels of the organization
  
• You are both analytical and creative: you combine analysis with innovation, dive into data to surface key insights, and then uses those insights to improve results and to innovate performance
• You align and radiate Mammoth's core values of Happy. Hungry. Focused. and bring them into being every single day, by leading and by managing marketing execution across Mammoth

WHAT YOU'VE DONE: (QUALIFICATIONS)

• Demonstrated hands-on proficiency in Marketing strategy & operations, project management, analytics, data sources, and goals setting
  
• 6+ years experience in Marketing Operations roles, ideally with continued progression against clearly demonstrated KPI's
  
• 2+ years experience managing a team
  
• Demonstrated ability to use data to drive results and to surface new opportunities for Mammoth, and for each team member
  
• Understanding of Digital Marketing fundamentals (creative briefing & production, channel marketing, key account marketing, marketing tracking, conversion, & personalization)
  
• Experience with Marketing automation platforms and Marketing technology systems
  
• Ability to effectively present information and respond to questions from groups and individuals of all levels of management and employees
  
• Ability to manage complex projects across various groups and priorities. Adept at prioritizing, leading, and inspiring a young team to achieve its goals
• Ability to handle ambiguity in a nascent and ever changing industry: Cannabis
• College degree or equivalent work experience

WHAT YOU'LL BE DOING: (ESSENTIAL RESPONSIBILITIES)

• Set marketing goals and KPIs that align with Mammoth's overall strategy, and manage all marketing initiatives to achieve these goals
• Manage the intake of all Mammoth Marketing requests, prioritizing and ranking all requests, and highlighting Opportunity Costs and trade offs as needed. Be the the front line of all Mammoth Marketing, and help turn strategy into execution. Be the right hand to the CMO day to day
• Monitor, measure, and analyze the effectiveness of all marketing initiatives against Mammoth KPIs, surfacing insights to improve performance and to drive innovation
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, finding risks and illuminating actionable opportunities
  
• Develop Marketing Dashboards to track key success metrics for the Mammoth Marketing team and for Mammoth executive leadership
• Lead the team to identify ways to improve key marketing operations, processes and workflows to enhance overall departmental efficiency and effectiveness
  
• Create effective ROI reporting for Mammoth and for its key Strategic Partner Accounts
  
• Project manage all marketing initiatives with the support of project owners across the team and report them to the CMO and to Mammoth's LT
• Manage and deliver new marketing automation processes and projects for Mammoth
  
• Research and specify best-suited tools & software for marketing execution and management across the Mammoth Portfolio
• Hire, track, and manage Mammoth's marketing vendor relationships.
  
• Manage & optimize all Mammoth marketing related contracts and budgets

PHYSICAL REQUIREMENTS:

• Clear vision, hearing and speech
• Able to sit and work at a computer for 8+ hours a day
• Able to utilize a phone up for 8+ hours a day
• Comfortable and able to work on-site
• Able to demonstrate all physical aspects of the role
• Adaptable and willing to work in a variety of environments when needed (some environments may experience extreme temperatures from hot to cold)

Mammoth Distribution provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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As part of your job application and the Company's evaluation of your candidacy, the Company collects, receives, maintains, and uses the following types of Personal Information about you for the business purposes identified for each category:
Category: Personal Identifiers Examples: Name, alias, postal or mailing address, email address, telephone number, social security number, driver's license or state identification card number, passport number
Business Purpose:
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To evaluate your job application and candidacy for employment;
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To communicate with you regarding your candidacy for employment.
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Category: Employment History Examples: Information regarding prior job experience, positions held, names of prior supervisors, reference information, skills and when permitted by applicable law your salary history or expectations
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If you become employed by the Company, the Company will notify you of additional categories of Personal Information that it collects, receives, and maintains for business purposes

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