Cannabis jobs at Carolina Corporation

SEO and Marketing Specialist

WHO WE ARE

Founded in 2019, Carolina Corp is a thriving leader in the hemp and CBD industry. We started as a team in Portland, Oregon who wanted to make a nicotine alternative to all the smokers out there. We strive to continue to raise the bar by offering our customers top quality, honest products with the best customer service possible. We work hard at keeping our standards high and our customers stoked. We love what we do and Carolina Corp is our way of bringing you a piece of that.

WHO YOU ARE

A self-motivated, hardworking, and proactive internet rock star with a positive attitude and at least three years of SEO/e-commerce and marketing experience. You will need to be responsible for helping the website rank higher on search engines, establish a partnership with different websites to promote the brand, prioritize issues, and resolve them in a timely manner. You will provide strategic counsel to clients, develop and manage high-performance campaigns, and cultivate relationships with existing and new clients. You can handle stress and be a problem solver when a clear answer isn’t present. If you're a CBD enthusiast and understand the challenges of SEO and CBD (still treated as marijuana by many large companies and therefore advertising plans must be creative otherwise they are denied by Instagram, Facebook, Google, etc.), that is a plus. This is a great position for someone who wants to spread the wonders of the hemp plant while helping people who need it.

Responsibilities:

• Optimize web pages to improve search engine rankings

• Work with influencers, email campaigns, and rewards program

Build, manage and deploy email marketing campaigns using marketing automation software

• Build, publish and manage landing pages and blogs, and maintain recorded assets for the digital education program

• Recruit attendees, coordinate logistics, host live sessions to educate and interact with consumers (Instagram live, Reddit, YouTube, etc.)

• Maintain and update company website pages and customer portal to ensure proper promotion of products and assets

• Monitor and manage content on the company website and customer portal

• Possibly maintain social media profiles on Twitter, Facebook, Instagram, TikTok, YouTube, and LinkedIn

• Manage and execute web-based advertising campaigns (as needed)

• Help manage keyword strategy and coordinate PPC, link building, page rank, and organic SEO

• Coordinate with department and company resources as necessary to develop content

Skills & Experience:

• College degree in a related field preferred

• CBD - Hemp - Cannabis SEO marketing experience preferred

• Experience working on email campaigns, websites, lead generation promotions, and online advertising

• Experience with SEO, SEM, Google Analytics and common social media platforms

• Experience working on marketing automation systems, building workflows, building email campaigns and lead generation promotions

• Strong editing and proofreading skills, especially for email and landing pages

• Experience with sound and video editing

• Understanding of development processes and capabilities for websites and email

• Knowledge of new/emerging digital marketing technologies and techniques

• Ability to handle multiple projects from initiation through completion

• Good eye for design, feel for user experience and understanding of brand consistency across digital platforms

• Experience with CMS systems, CRM solutions, and marketing automation systems

• Desire to exceed expectations – for both customers and USA Hemp

• Team-orientation and desire to collaborate

• Winning attitude

• Ability to work on many projects and problems simultaneously and re-prioritize quickly

• Attention to detail and efficiency

• Ability to stay motivated, on task and work self-directed

• Ability to identify and implement process improvements

• Demonstrated problem-solving ability in a professional environment

• Excellent verbal and written communication skills

• Strong interpersonal relations skills

Perks:

· Fun, laid back & professional environment

· Competitive pay

· Opportunity for advancement

· Deals on CBD and Hemp products we carry

· Work from home

How to Apply

Please only apply if you are currently living in the United States. If this sounds like the right fit for you, we want to talk! Reply to this listing with your resume. If you would like your application to stand out and are feeling ambitious, include a brief cover letter summary explaining why you would be a good fit for this position. NO PHONE CALLS OR WALK-INS PLEASE.

TIP: If you'd like for application to REALLY stick out and have a guranteed reply either way, include a cover letter on why you're the right person for this role.

Job Types: Full-time, Part-time

Pay: $15.00 - $23.00 per hour

Job Type: Full-time

Pay: $15.00 - $23.00 per hour

Benefits:

• Employee discount
• Flexible schedule

Schedule:

• Monday to Friday

Supplemental Pay:

• Bonus pay
• Commission pay

Experience:

• SEO: 2 years (Required)
• e-commerce: 2 years (Required)
• Marketing: 3 years (Required)
• Hemp - CBD - Cannabis: 1 year (Preferred)

This Company Describes Its Culture as:

• Detail-oriented -- quality and precision-focused
• Innovative -- innovative and risk-taking
• Aggressive -- competitive and growth-oriented
• Outcome-oriented -- results-focused with strong performance culture

Work Remotely:

• Yes

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