Cannabis Associate Brand Manager Jobs

We are one of the fastest growing privately owned cannabis companies on the East Coast with profitable operations in MA, PA , FL, and soon to be OH. If you have a go getter spirit and thrive in a fast-paced environment, then this is the opportunity for you! We are close to 550 people strong today but need experience like yours to make our business the best in this growing industry.

Insa is a vertically integrated cannabis company located on the east coast, operating in multiple states with a headquarters in Chicopee, MA. We have our own cultivation facilities, kitchens, labs and retail locations.

The Associate Brand Manager will report to and work closely with the Brand Manager to develop and implement product strategies that drive growth for Insa and our customers. This role will focus on innovation areas like innovation funnel development, project management, consumer/market research, and forecasting. To accomplish this, the Associate Brand Manager will need to leverage resources like POS data, shopper and consumer insights, and category and industry trend reports to help inform business decisions. The Associate Brand Manager will be a key team player, working cross-functionally with Marketing, R&D, Wholesale, Finance, Graphics, Supply Chain and Retail.

Responsibilities

• Partner with Brand Manager in building business cases that outline the opportunity, scope, risks, and financial performance for new product development projects.


• Leverage resources like syndicated data, shopper and consumer insights, and category and industry trends to help inform product related decisions.


• Communicates actionable unbiased recommendations on how to move the business forward by delivering potential solutions from market data and consumer research


• Partner with Marketing & Production teams to translate concepted ideas into product development plans and timelines.


• Develop and present project & packaging briefs to senior leadership as part of the product development process.


• Lead the internal product testing process, including coordinating sample development, sample distribution, survey development, deployment, and analysis.


• Proactively collaborates with the Creative team to develop product copy toolkits, digital & print assets for new products to support launch activities.


• Conducts analyses of business results/trends and recommends appropriate course of action.

Qualifications & Requirements

• Four-year college degree required
• 1-3 years of marketing, brand management experience, traditional CPG marketing experience preferred
• Proven ability to conduct in-depth market research and uncover consumer insights that help inform actionable recommendations.
• Advanced Excel skills, proficient in other Microsoft Office applications
• Excellent organizational skills; ability to prioritize and manage multiple projects in a fast-paced environment
• Experience working cross-functionally
• Strong communication skills, written and oral
• Up to 10% travel potential

Apply for this job with INSA

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

COMPANY OVERVIEW

Recently named one of Entrepreneur magazine's Top 100 Cannabis Leaders, Cresco Labs is one of the largest vertically-integrated multi-state cannabis operators in the United States. Cresco is built to become the most important company in the cannabis industry by combining the most strategic geographic footprint with one of the leading distribution platforms in North America. Employing a consumer-packaged goods ("CPG") approach to cannabis, Cresco's house of brands is designed to meet the needs of all consumer segments and includes some of the most recognized and trusted national brands including Cresco, Remedi and Mindy's, a line of edibles created by James Beard Award-winning chef Mindy Segal. Sunnyside*, Cresco's national dispensary brand is a wellness-focused retailer designed to build trust, education and convenience for both existing and new cannabis consumers. Recognizing that the cannabis industry is poised to become one of the leading job creators in the country, Cresco has launched the industry's first national comprehensive Social Equity and Educational Development (SEED) initiative designed to ensure that all members of society have the skills, knowledge and opportunity to work in and own businesses in the cannabis industry.

MISSION STATEMENT

At Cresco, we aim to lead the nation's cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to.

JOB SUMMARY

As Cresco Labs looks to accelerate the growth of its Sunnyside* retail brand, the company is seeking an Associate Brand Manager to join our Retail Marketing team. In this role, you will play a part in the development of integrated retail marketing campaigns with a focus on building the Sunnyside* retail brand as we scale across new and existing markets. This position will work closely with cross-functional partners across retail operations, eCommerce, CRM, social media, creative agencies, compliance, finance, and others to drive key initiatives and deliver results.

CORE JOB DUTIES

• Be the #1 champion of the Sunnyside* retail brand including ownership of brand guidelines, brand positioning, development of national campaigns, and supporting local markets with regional campaigns.


• Assist in the development and implementation of marketing plans and brand strategy, from briefing creative agencies to activating across our marketing channels.


• Collaborate with in-store, paid media, eCommerce, social and CRM team to bring brand campaigns to life via multiple owned channels and lead development of associated creative.


• Develop internal communication plans that energize partners in the field and retail operations, gaining buy-in and support of national programming priorities.


• Manage multiple marketing projects, including both scaled national campaigns and support for local marketing initiatives.


• Analyze and report on sales metrics, market trends, competitive activity, consumer insights and other data to strengthen ongoing brand projects and strategy.


• Track brand-related marketing expenses and vendor estimates and scopes to manage within the retail marketing budget.


• Grow your knowledge regularly through team member 1:1's, research and identify opportunities to share best practices with the broader team.

REQUIRED EXPERIENCE, EDUCATION AND SKILLS

• Bachelor's degree required. MBA preferred.


• 3 years of relevant marketing experience with a focus on retail, shopper, or wholesale brand marketing. Must demonstrate ability to lead and build a consumer-facing brand.


• Relevant experience activating in multiple channels including paid media, social media, CRM, eCommerce and in-store.


• Ability to perform and thrive in environments with minimal process and structure, and comfort with managing through ambiguity.


• Strong bias for action. You identify a problem and mobilize to solve it.


• Proven project management skills. You are able to juggle multiple high-priority projects.


• Strong numerical and analytical skill set with ability to interpret quantitative data.


• Strong communication skills (exceptional listening skills, persuasive, and professional communicator).


• Entrepreneurial and team-oriented spirit. You are able to motivate and lead cross-functional teams.


• Genuine passion for marketing and the cannabis industry.

COVID-19 REQUIREMENTS

Cresco Labs requires that all corporate employees be fully vaccinated against the COVID-19 virus on or before September 30, 2021. If you are offered and accept a position, you will be required to prove your vaccination status prior to when your employment begins. If you require a medical or religious accommodation with regard to vaccination, please let us know once you receive an offer of employment (if applicable).

BENEFITS

Cresco Labs is proud to offer eligible employees a robust offering of benefits including, major medical, dental and vision insurance, a 401(K)-match program, FSA/HSA programs, LTD/STD options, life insurance and AD&D. We also offer eligible employees paid holidays and paid time off. Other rewards may include annual discretionary bonuses, stock options as well as participation in our employee discount program. Benefits eligibility for permanent positions may vary by full-time or part-time roles, location, or position.

ADDITIONAL REQUIREMENTS

• Must be 21 years of age or older to apply


• Must comply with all legal or company regulations for working in the industry

Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Apply for this job with Cresco Labs

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By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Hana Meds is a growing Arizona based cannabis company that produces and sells Dutchie, one of the best-selling pre-roll brands in Arizona and Willie’s Reserve products. Hana is in search of an Associate Retail Brand Manager to be responsible for creating marketing and sales programs, promotions, and tools to drive sales and profitability of Hana Meds Dispensaries. This individual understands the customer, the category, the market and is up to date on product trend knowledge.

Benefits/Pay

• Competitive pay and total compensation package.


• Medical, dental, and vision benefits.


• Paid Sick Time and Paid Vacation time.


• Seven paid holidays.


• Mileage reimbursement when applicable.

Apply for this job with Hana Meds

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

COMPANY OVERVIEW

Recently named one of Entrepreneur magazine's Top 100 Cannabis Leaders, Cresco Labs is one of the largest vertically-integrated multi-state cannabis operators in the United States. Cresco is built to become the most important company in the cannabis industry by combining the most strategic geographic footprint with one of the leading distribution platforms in North America. Employing a consumer-packaged goods ("CPG") approach to cannabis, Cresco's house of brands is designed to meet the needs of all consumer segments and includes some of the most recognized and trusted national brands including Cresco, Remedi and Mindy's, a line of edibles created by James Beard Award-winning chef Mindy Segal. Sunnyside*, Cresco's national dispensary brand is a wellness-focused retailer designed to build trust, education and convenience for both existing and new cannabis consumers. Recognizing that the cannabis industry is poised to become one of the leading job creators in the country, Cresco has launched the industry's first national comprehensive Social Equity and Educational Development (SEED) initiative designed to ensure that all members of society have the skills, knowledge and opportunity to work in and own businesses in the cannabis industry.

MISSION STATEMENT

At Cresco, we aim to lead the nation's cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to.

JOB SUMMARY

As Cresco Labs looks to accelerate the growth of its Sunnyside* retail brand, the company is seeking an Associate Brand Manager to join our Retail Marketing team. In this role, you will play a part in the development of integrated retail marketing campaigns with a focus on building the Sunnyside* retail brand as we scale across new and existing markets. This position will work closely with cross-functional partners across retail operations, eCommerce, CRM, social media, creative agencies, compliance, finance, and others to drive key initiatives and deliver results.

CORE JOB DUTIES

• Be the #1 champion of the Sunnyside* retail brand including ownership of brand guidelines, brand positioning, development of national campaigns, and supporting local markets with regional campaigns.
• Assist in the development and implementation of marketing plans and brand strategy, from briefing creative agencies to activating across our marketing channels.
• Collaborate with in-store, paid media, eCommerce, social and CRM team to bring brand campaigns to life via multiple owned channels and lead development of associated creative.
• Develop internal communication plans that energize partners in the field and retail operations, gaining buy-in and support of national programming priorities.
• Manage multiple marketing projects, including both scaled national campaigns and support for local marketing initiatives.
• Analyze and report on sales metrics, market trends, competitive activity, consumer insights and other data to strengthen ongoing brand projects and strategy.
• Track brand-related marketing expenses and vendor estimates and scopes to manage within the retail marketing budget.
• Grow your knowledge regularly through team member 1:1's, research and identify opportunities to share best practices with the broader team.

REQUIRED EXPERIENCE, EDUCATION AND SKILLS

• Bachelor's degree required. MBA preferred.
• 3 years of relevant marketing experience with a focus on retail, shopper, or wholesale brand marketing. Must demonstrate ability to lead and build a consumer-facing brand.
• Relevant experience activating in multiple channels including paid media, social media, CRM, eCommerce and in-store.
• Ability to perform and thrive in environments with minimal process and structure, and comfort with managing through ambiguity.
• Strong bias for action. You identify a problem and mobilize to solve it.
• Proven project management skills. You are able to juggle multiple high-priority projects.
• Strong numerical and analytical skill set with ability to interpret quantitative data.
• Strong communication skills (exceptional listening skills, persuasive, and professional communicator).
• Entrepreneurial and team-oriented spirit. You are able to motivate and lead cross-functional teams.
• Genuine passion for marketing and the cannabis industry.

COVID-19 REQUIREMENTS

Cresco Labs requires that all corporate employees be fully vaccinated against the COVID-19 virus on or before September 30, 2021. If you are offered and accept a position, you will be required to prove your vaccination status prior to when your employment begins. If you require a medical or religious accommodation with regard to vaccination, please let us know once you receive an offer of employment (if applicable).

ADDITIONAL REQUIREMENTS

• Must be 21 years of age or older to apply
• Must comply with all legal or company regulations for working in the industry

Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Apply for this job with Cresco Labs

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Job detailsSalary$70,000 - $90,000 a yearJob TypeFull-timeFull Job Description

At Harvest, we are in the business of improving people's lives. We bring our purpose to life by creating life-enhancing experiences in the communities we serve, navigating our business lines with excellence, and dedicating ourselves to shaping the future of cannabis as a leading healthcare solution. As a team that connects, enlightens, and empowers, Harvest is looking for leaders who are inspired by our vision and wish to grow with us as we continue our national expansion. If you too would like to improve people's lives, we'd like to learn more about you.

WHY HARVEST

The Harvest Way is defined by our people. We are committed to our values and have created a culture of trust, but we also remember to have fun. Here are a few more reasons why Harvest is a great place to be:

• Competitive pay
• Attractive insurance benefits and options
• Paid time off
• Professional development and employee engagement initiatives

We believe in building a diverse team, and we strive to make our company a welcoming space where everyone can make an impact on Harvest's success. We encourage talented people from all backgrounds to join us.

FULL JOB DESCRIPTION: ASSOCIATE BRAND MANAGER

Our growing company is seeking an Associate Brand Manager to join our Brand Marketing Team. This position will assist the Brand Director and other team members with the output of various marketing materials.

The Associate Brand Manager will report to the Brand Director and will involve working closely with our Retail Team, Product Roadmap, and Creative Services to strategize and help manage the process from A to Z - packaging development, product and launch performance analysis, new and ongoing marketing activities, and coordinating with the broader Harvest cross-functional team to find new opportunities to celebrate The Goodness of Cannabis.

Ideally, we are looking for someone who is passionate about the industry, about brand building and marketing, who has strong project management experience, embraces an entrepreneurial spirit, and a strong desire to join a high-growth brand.

RESPONSIBILITIES

• Drive effective brand activation and execution of brand promotional activities
• Conduct brand, category, and consumer analysis to evaluate performance and identify opportunities.
  
• Assist in developing content, programs, and toolkits for successful product sell in and sell through
  
• Assist in Commercialization process ensuring successful launch of all owned brand products
• Drive successful execution of all brand packaging. Work closely with Creative team to create, execute, and maintain suite of packaging files.
  
• Develop strategic briefs laddering up to overall brand plan and ensure design execution meets strategic needs
• Own the day-to-day relationship with Project Manager and work closely to meet schedule and budget demands
• Perform post campaign and promotion analysis
• Event support during key campaign activation
  
• Work collaboratively and respectfully with other team members
• Support on special projects; additional duties as assigned by management

QUALIFICATIONS

• Strong computer skills; proficiency with Microsoft Office required, specifically Outlook, Word, Excel, PowerPoint and Microsoft Teams
• Excellent communication and organization skills
• Detail-oriented with an ability to manage multiple assignments
• Should have a creative mindset and an eye for detail
• Must have experience with packaging development
  
• Able to manage budgets
  

• Self-motivated and results-driven; Ability to work independently and as part of a team

• At least 21 years of age and authorized to work in the US; proper employment documentation required
• Must be capable of working in front of a computer for extended periods of time
  

EXPERIENCE

• 3+ year's experience in Marketing; CPG preferred
• Bonus points for experience in the cannabis industry

EDUCATION

• Bachelor's Degree in the study of Marketing, Communications, Advertising or similar, or equivalent years of work experience and Certification in lieu of Bachelor's Degree

JOB TYPE: Full Time

SALARY: $70,000 - $90,000

• The above requirements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, and this job description may be amended at any time. Required experience, training, or educational requirements shall be as indicated or as deemed acceptable by Harvest management.
• Harvest is an Equal Employment Opportunity Employer. Applicants requiring reasonable accommodation(s) to complete the application or interview process should notify Recruitment at [email protected]

Candidates must be able to successfully pass a background check and assessment tests to be considered for this position.

Apply for this job with Harvest

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Job detailsSalary$50,000 - $55,000 a yearJob TypeFull-timeFull Job Description

At Harvest, our mission is to improve people's lives through the goodness of cannabis. We fulfill our purpose by creating life-enhancing experiences in the communities we serve, navigating our business lines with excellence and dedicating ourselves to shaping the future of cannabis. Our team connects with others, enlightening and empowering. We are looking for leaders who are inspired by our ideals and wish to grow with us as we continue our national expansion. While we are one of the largest multi-state operators in the country, we still operate with a startup mentality and prioritize execution in addition to strategy and ideation. If you value improving lives, joining the fastest growing and most unique industry in the world and establishing yourself as a leader in the space, we'd like to learn more about you.

WHY HARVEST

The Harvest Way is defined by our people. We seek individuals who are genuine, dedicated to shaping the cannabis industry, accountable with a strong sense of integrity, and who are driven to make an impact. We are committed to our values and have created a culture of trust which emphasizes working hard, but we also remember to have fun. Here are a few more reasons why Harvest is a great place to be:

• Competitive pay and total compensation packages
• Attractive benefits and incentive stock option plan
• Paid time off and employee rewards
• Professional growth and employee engagement initiatives
• A leading company in the fast-growing cannabis industry whose core business improves lives

We believe in building a diverse team, and we strive to make our company a welcoming space where everyone can make an impact on Harvest's success. We encourage talented people from all backgrounds to join us. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability

JOB SUMMARY*

Our growing company is seeking an Associate Brand Manager to join our Brand Marketing Team. This position will assist the Brand Managers and other team members with the output of various marketing materials.

The Associate Brand Manager will report to the Brand Manager and will involve working closely with our Retail Team, Product Roadmap and Creative Services to strategize and help manage the process from A to Z - packaging development, product and launch performance analysis, new and ongoing marketing activities, and coordinating with the broader Harvest cross-functional team to find new opportunities to celebrate The Goodness of Cannabis.

Ideally, we are looking for someone who is passionate about the industry, about brand building and marketing, who has strong project management experience, embraces an entrepreneurial spirit, and a strong desire to join a high-growth brand.

DUTIES & RESPONSIBILITIES *

• Collaborate with the Marketing Team to drive effective brand activation and execution of brand promotional activities
• Effectively analyze data, derive insights, and use it to create fact-based action plan recommendations to drive our business
• Partner with Sales and Retail to gain input and field experience to identify the best programs and practices for successful sell-in and sell-through
• Support and help drive the strategic growth of the Harvest suite of brands
• Demonstrate strong project management skills helping with product development, production, launch, and maintenance
• Develop strategic briefs laddering up to overall brand plan and ensure design execution meets strategic needs
• Assist in developing content for sales and marketing presentations and tools
  
• Own the day-to-day relationship with Project Manager and work closely to meet schedule and budget demands
• Partner with cross-functional teams (design, content, marketing, social, operations, procurement, legal, finance, and business development, etc.) to help execute product launches and promotions
• Perform promotion analyses and make recommendations
  
• Event support during key campaign activation
  
• Participate in ongoing education and professional development opportunities
• Work collaboratively and respectfully with other team members
• Support on special projects; additional duties as assigned by management

QUALIFICATIONS *

• 2-3 years prior work experience; CPG preferred; cannabis experience a plus Strong computer skills; proficiency with Microsoft Office required, specifically Outlook, Word, Excel, PowerPoint and Microsoft Teams
• Excellent communication and organization skills
• Detail-oriented with an ability to manage multiple assignments
• Should have a creative mindset and an eye for detail
• Budget management experience
  
• Ability to articulate project goals in a manner so that they're completed effectively and efficiently
• Self-motivated and results-driven; Ability to work independently and as part of a team
• Ability to learn and understand our Brand and follow our Visual Identity for consistency
• Hardworking and a positive attitude; must be able to accept constructive criticism and guidance and offer the same to others in the department
  

EDUCATION *

• Bachelor's Degree in the study of Marketing, Communications, Advertising or similar, or equivalent years of work experience and Certification in lieu of Bachelor's Degree
• Minimum High School or G.E.D. equivalent is required
• Must either possess or have the ability to secure a M.E.D. badge

• The above requirements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, and this job description may be amended at any time. Required experience, training, or educational requirements shall be as indicated or as deemed acceptable by Harvest management.
• Harvest is an Equal Employment Opportunity Employer. Applicants requiring reasonable accommodation and/or interview process should notify HR at [email protected].

Apply for this job with Harvest

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Job details
Salary
$50,000 - $55,000 a year
Job Type
Full-time
Full Job Description

At Harvest, our mission is to improve people's lives through the goodness of cannabis. We fulfill our purpose by creating life-enhancing experiences in the communities we serve, navigating our business lines with excellence and dedicating ourselves to shaping the future of cannabis. Our team connects with others, enlightening and empowering. We are looking for leaders who are inspired by our ideals and wish to grow with us as we continue our national expansion. While we are one of the largest multi-state operators in the country, we still operate with a startup mentality and prioritize execution in addition to strategy and ideation. If you value improving lives, joining the fastest growing and most unique industry in the world and establishing yourself as a leader in the space, we'd like to learn more about you.

WHY HARVEST

The Harvest Way is defined by our people. We seek individuals who are genuine, dedicated to shaping the cannabis industry, accountable with a strong sense of integrity, and who are driven to make an impact. We are committed to our values and have created a culture of trust which emphasizes working hard, but we also remember to have fun. Here are a few more reasons why Harvest is a great place to be:

• Competitive pay and total compensation packages
• Attractive benefits and incentive stock option plan
• Paid time off and employee rewards
• Professional growth and employee engagement initiatives
• A leading company in the fast-growing cannabis industry whose core business improves lives

We believe in building a diverse team, and we strive to make our company a welcoming space where everyone can make an impact on Harvest's success. We encourage talented people from all backgrounds to join us. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability

JOB SUMMARY*

Our growing company is seeking an Associate Brand Manager to join our Brand Marketing Team. This position will assist the Brand Managers and other team members with the output of various marketing materials.

The Associate Brand Manager will report to the Brand Manager and will involve working closely with our Retail Team, Product Roadmap and Creative Services to strategize and help manage the process from A to Z - packaging development, product and launch performance analysis, new and ongoing marketing activities, and coordinating with the broader Harvest cross-functional team to find new opportunities to celebrate The Goodness of Cannabis.

Ideally, we are looking for someone who is passionate about the industry, about brand building and marketing, who has strong project management experience, embraces an entrepreneurial spirit, and a strong desire to join a high-growth brand.

DUTIES & RESPONSIBILITIES *

• Collaborate with the Marketing Team to drive effective brand activation and execution of brand promotional activities
• Effectively analyze data, derive insights, and use it to create fact-based action plan recommendations to drive our business
• Partner with Sales and Retail to gain input and field experience to identify the best programs and practices for successful sell-in and sell-through
• Support and help drive the strategic growth of the Harvest suite of brands
• Demonstrate strong project management skills helping with product development, production, launch, and maintenance
• Develop strategic briefs laddering up to overall brand plan and ensure design execution meets strategic needs
• Assist in developing content for sales and marketing presentations and tools
  
• Own the day-to-day relationship with Project Manager and work closely to meet schedule and budget demands
• Partner with cross-functional teams (design, content, marketing, social, operations, procurement, legal, finance, and business development, etc.) to help execute product launches and promotions
• Perform promotion analyses and make recommendations
  
• Event support during key campaign activation
  
• Participate in ongoing education and professional development opportunities
• Work collaboratively and respectfully with other team members
• Support on special projects; additional duties as assigned by management

QUALIFICATIONS *

• 2-3 years prior work experience; CPG preferred; cannabis experience a plus Strong computer skills; proficiency with Microsoft Office required, specifically Outlook, Word, Excel, PowerPoint and Microsoft Teams
• Excellent communication and organization skills
• Detail-oriented with an ability to manage multiple assignments
• Should have a creative mindset and an eye for detail
• Budget management experience
  
• Ability to articulate project goals in a manner so that they're completed effectively and efficiently
• Self-motivated and results-driven; Ability to work independently and as part of a team
• Ability to learn and understand our Brand and follow our Visual Identity for consistency
• Hardworking and a positive attitude; must be able to accept constructive criticism and guidance and offer the same to others in the department
  

EDUCATION *

• Bachelor's Degree in the study of Marketing, Communications, Advertising or similar, or equivalent years of work experience and Certification in lieu of Bachelor's Degree
• Minimum High School or G.E.D. equivalent is required

• The above requirements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, and this job description may be amended at any time. Required experience, training, or educational requirements shall be as indicated or as deemed acceptable by Harvest management.
• Harvest is an Equal Employment Opportunity Employer. Applicants requiring reasonable accommodation and/or interview process should notify HR at [email protected].

Apply for this job with Harvest

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.

Central Coast Agriculture's Raw Garden brand has seen unmatched growth in market share and total sales since the outset. It is the #1 fastest growing Top-20 brand in California because it has the best quality products and offers consumers the best value of any brand.

We have aggressive growth plans as the legal market, and consumer adoption continues to expand. Key growth initiatives include bold platform innovation, best in class marketing, geographic expansion, strategic partnerships, and more.

As our Associate Brand Manager (AMB) you’ll play a key role in developing and implementing the consumer marketing strategy for Raw Garden. The ABM plays a critical role in collaborating across Retail, Digital, Events, Category Management, Consumer Insights to stay abreast of competitive and consumer trends, identify new growth opportunities, and to drive the development of new products and marketing initiatives. This role reports directly to the Vice President of Marketing and also works closely with Trade, Operations and Sales teams to drive marketing plans and execution.

Here's What You'll Do

• Responsible for driving the annual brand planning process for Raw Garden and managing the effective execution of marketing plans and campaigns

• Develop and consistently communicates compelling brand positions and USPs

• Provide creative direction and ensures programming alignment across Raw Garden’s target audiences and opportunities

• Build collaborative relationships with Sales, Finance, and Operations

• Analyzes Raw Garden, as well as category performance, and tracks key success metrics around RG’s marketing efforts

• Develop advertising strategy and creative briefs across a variety of creative projects

• Develop media strategies in partnership with internal and external teams and coordinate best-in-class execution

• Lead and collaborate with cross-functional project teams on a wide array of Go-To-Market and Brand Building initiatives (i.e. promotions, pricing, distribution, channel strategy etc.)

• Drive profitable brand growth based on in-depth understanding of the consumer, competitive landscape and internal capabilities

• Deliver data-driven insights on the performance of a wide variety of initiatives and make recommendations for enhancing Brand Building and Go-To-Market strategies and executions moving forward

You’ll love this job if you’re:

• A collaborative and strong communicator that can rally a team behind a shared vision

• Solutions-oriented and have a bias for action. When problems arise, you reliably produce responses and thoughtful solutions

• A data-driven Brand Builder with strong and creative problem solving skills

• Adaptable and ambitious. You will enthusiastically take on other assignments as needed to support your team!

• Detail oriented, self-starter and comfortable taking initiative, as well as capable of producing high quality results on a sustainable basis

• Hands-on approach to business. Very flexible and not reluctant to “roll up their sleeves” and get involved in all aspects of the business

What you’ll need to be successful:

• Bachelor's degree

• 4+ years’ experience in brand management, CPG

• Experience working with retail (food, drug, mass, specialty) and eCommerce partners

• A current and valid driver’s license

Bonus points for:

• Digital marketing experience across multiple channels

• Experience in the cannabis space

*Employment TypeFull-timeJob Functions

• Marketing

*

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Bonus pay

Experience:

• Brand Management: 4 years (Required)

Education:

• Bachelor's (Required)

License:

• Driver's License (Required)

Work Location:

• Multiple locations

Company's website:

• www.ccagriculture.com

Benefit Conditions:

• Waiting period may apply

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Canopy Growth has already pushed the industry forward in Canada, and now we’re looking to do the same in the United States. Our mission to be the No. 1 hemp and hemp-derived CBD product company in the U.S. means we need incredible people to join us and help break down barriers.
The Company
With millions of square feet of licensed production, and operations spanning five continents, Canopy Growth is the world's leading cannabis and hemp company. Now that Canopy Growth is entering the US, it’s doing so with ambitious plans. The Company’s shares are listed on the Toronto Stock Exchange (WEED) and the New York Stock Exchange (CGC), and are even a part of the S&P/TSX 60 Index.
Canopy Growth recognizes that employees are at the core of our success, and we take pride in a corporate culture that emphasizes inclusiveness, collaboration, and diversity. Our employees come from a wide range of backgrounds, each bringing their own unique skills and talents to the table, working together to continue and increase our incredible momentum of growth. We are excited to be expanding to the United States, and want to continue hiring a diverse group of people in our American offices.
The Opportunity
The Associate Brand Manager, Therapeutic Brands will be an active participant in the design and implementation of marketing strategies for our next generation CBD therapeutic brand portfolio and to deliver on short and long-term goals across multiple route-to-market plans in the USA.
For this role, you will collaborate with various cross-functional teams to conduct market and competitive analysis, design campaigns within regulatory frameworks, assist in the development and execution of go-to-market strategy for multiple brands. Ultimately, you will help bring our brands to life in the US market and build consumer awareness, engagement and trust.
Responsibilities

• Work in collaboration with cross-functional teams to bring new brands to market by helping to build launch strategy and go-to-market plans
• Lead executional components and ensure successful delivery of integrated marketing initiatives including partnerships, events, product launches, promotions and other projects
• Develop and deploy compelling content in conjunction with digital and content teams, to be shared with key stakeholder audiences
• Serve as a secondary point of contact on key marketing relationships, and the owner of select relationships
• Support research, brainstorming, planning, measurement, and evaluation of brand campaigns
• Manage multiple brand budgets and ensure that all project financials are accurately tracked
• Other duties as assigned

Experience

• Bachelor’s Degree in Marketing, Communication, Business Administration or a related field
• 1-3 years experience as an Associate Brand Manager, Assistant Brand Manager, Marketing Associate or similar role
• Background and experience in consumer marketing industries such as CPG, OTC/Consumer Healthcare, Beauty/Personal Care, Media, or similar industries
• Excellent project management and communication skills
• Experience with product pricing, packaging and positioning and the ability to perform market analysis
• Familiarity with brick & mortar, digital, and D2C retail channels
• Knowledge of digital + traditional media tactics and measurement tools
• Experience working in highly agile, ambiguous environments with rapid innovation
• A tenacious solutions-finder with a positive ‘can-do’ attitude
• Has a finger on the pulse of trends in today’s consumer behavior

Other Details
This is a full-time position based out of New York, NY.
We appreciate the interest from all candidates, and promise to review all applications, but we will only be contacting those who best fit the requirements. If you don’t hear from us, don’t fret; every resume we get is kept in our database for six months for consideration in future searches for talent.
Canopy Growth welcomes and encourages applications from people with disabilities.
Accommodations are available upon request for candidates taking part in all aspects of the selection process.
One last note: the chosen applicant will be required to successfully complete background and reference checks.
Thank you so much for your interest in Canopy Growth.

Apply for this job with Canopy Growth Corporation

Apply now →

By clicking the "Apply now" button, you'll be leaving Fazow and going to an external job application page for this company. Please research all companies before applying. When applying for jobs, you should NOT have to pay to apply. Fazow accepts no liability or responsibility as a consequence of any reliance upon information on external sites or in jobs listed on fazow.com.